185 65 R15 Ganzjahresreifen
FailShoppers spend an estimated $18K a year here, so 185 65 R15 Ganzjahresreifen is a Fail.
- Flapen Score
- 43 / 100Ranks 1,125 of 1,428 Auto & Motorrad niches · −8 vs the category median of 5143
- Market size
- €18K/yr42K searches / yr
- 90-day growth
- -10.9%search demand this quarter
- Competition
- 58%top-5 click share · 16 brands · 30 sellers
Flapen Score
185 65 R15 Ganzjahresreifen against its category
The dotted line is the Auto & Motorrad average. Past it, 185 65 R15 Ganzjahresreifen is stronger. Inside it, weaker.
Market
The 185 65 R15 Ganzjahresreifen market on Amazon at a glance
Shoppers on Amazon Germany searched for 185 65 R15 Ganzjahresreifen 42K times last year and spent an estimated €18K. The top 5 brands take 70% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.9% of those searches ended in a purchase.
Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €18K a year.
- Searches, last 12 months
- 42K
- Growth, 90 days vs prior 90
- -10.9%
- Conversion, latest week
- 0.9%
- Market size, estimated
- €18Ka year
- Peak month
- October9.4× the quietest month
- Top search term
- 185 65 r15 ganzjahresreifen18K searches a year
02 · Price
A sale here is worth €50.44.
Listings sell for €50.44 on average, from €38.32 to €69.05. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €50.44 that is €0 to €5K a year per listing.
- Average price
- €50.44inside the $15 to $100 sweet spot
- Price range
- €38.32–€69.05
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€5K
- Returns
- 1.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
27% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #655 within Reifen & Felgen. It carries 753 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 27%
- Prime listings
- 64%
- Out of stock, average day
- 4.6%
- Average rank
- #655in Reifen & Felgen
- Average rating
- 4.53 starsAmazon Germany average 4.37 stars
- Average reviews
- 753per listing
- Listings tracked
- 22
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top 185 65 R15 Ganzjahresreifen products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
30
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
58%
Top 20: 97%
Open market
25%
- Brand 126%
- Brand 218%
- Brand 313%
- Brand 48%
- Brand 56%
- Brand 65%
Demand
185 65 R15 Ganzjahresreifen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct, Nov · busiest ÷ quietest = 9.4×
Search terms
Top 185 65 R15 Ganzjahresreifen search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- 185 65 r15 ganzjahresreifen18K/yr
- ganzjahresreifen 185 65 r1513K/yr
- allwetterreifen 185 65 r1511K/yr
Reviews and returns
What reviews say buyers love and hate about 185 65 R15 Ganzjahresreifen
We read the reviews and the return reasons for every product selling here.
“Qualitativ nachgelassen”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
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Best Flapen score
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FAQ
Common 185 65 R15 Ganzjahresreifen questions
Answered from the same tracked data.