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0w30

Maybe

An estimated 0.5% of orders come back. But the top 5 brands take 98% of clicks, so 0w30 is a Maybe.

Flapen Score
52
52 / 100
Top 43% of 1,428 Auto & Motorrad niches · +1 vs the category median of 51
Market size
€403K/yr342K searches / yr
90-day growth
+4.9%search demand this quarter
Competition
43%top-5 click share · 7 brands · 88 sellers

Flapen Score

0w30 against its category

The dotted line is the Auto & Motorrad average. Past it, 0w30 is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 0w30 market on Amazon at a glance

Shoppers on Amazon Germany searched for 0w30 342K times last year and spent an estimated €403K. The top 5 brands take 98% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.1% of those searches ended in a purchase.

Shoppers searched for this 342K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved +4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €403K a year.

Searches, last 12 months
342K
Growth, 90 days vs prior 90
+4.9%
Conversion, latest week
4.1%
Market size, estimated
€403Ka year
Peak month
November1.4× the quietest month
Top search term
0w3080K searches a year

02 · Price

A sale here is worth €28.70.

Listings sell for €28.70 on average, from €5.76 to €63.67. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At €28.70 that is €7K to €14K a year per listing.

Average price
€28.70inside the $15 to $100 sweet spot
Price range
€5.76–€63.67
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
€7K–€14K
Returns
0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #116 within Öle & Betriebsstoffe. It carries 1,209 reviews at 4.79 stars, so a new listing needs social proof before a better product.

Sponsored listings
72%
Prime listings
81%
Out of stock, average day
0.0%
Average rank
#116in Öle & Betriebsstoffe
Average rating
4.79 starsAmazon Germany average 4.37 stars
Average reviews
1,209per listing
Listings tracked
32

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 85 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
85 months

Products

Top 0w30 products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 6, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.

€0€12K€24K€36K€48K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

88

Est. top-5 brand share

98%

Top 20: 100%

Est. top-5 click share

43%

Top 20: 88%

Open market

1%

  • Castrol32%
  • Liqui Moly24%
  • Shell21%
  • Volkswagen11%
  • MANNOL10%
  • ARAL1%
  • Open — no brand owns it (1 brand, 1%)

Demand

0w30 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KPrime Day '24Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top 0w30 search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • 0w3080K/yr
  • motoröl 0w3074K/yr
  • 0w30 longlife vw 50400 5070037K/yr
  • castrol 0w3026K/yr
  • shell helix ultra 0w-3021K/yr
  • öl 0w3014K/yr
  • 0w30 longlife vw11K/yr
  • 0w30 öl17K/yr
  • wss-m2c950-a6K/yr
  • motorenöl 0w306K/yr

Reviews and returns

What reviews say buyers love and hate about 0w30

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Qualität insgesamt”
18%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.5%of orders come back
“dafür halb so teuer”
A buyer, on “Preis-Leistungs-Verhältnis”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common 0w30 questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data