water balloons
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Incredible+121.7%90-day search growth — must beat 0% to launch
Review moat
Great110.85avg incumbent reviews — the moat a new listing must climb
Avg price
Great$21.20avg listing price — sweet spot $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Price range
Great$4.77–$68.55cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Competition
Bad75%top-5 click share — a locked-up shelf
Market size
Bad$41K$41K/yr · 24K searches
Brand share
Bad96%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Arab Emirates niche tracking, water balloons is a $41K/yr Amazon United Arab Emirates market (24K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 59/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
water balloons market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- $106K–$127K
- units × avg price
- Conversion rate
- 8.1%
- Avg BSR
- #27
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 85%
- Out of stock
- 7.2%
- Avg brand age
- 42 months
- Avg seller age
- 68 days
Competition & brand share
The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 flat
Sellers
15
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
0%
- SKY-TOUCH43%
- PESCADOR22%
- Duravel16%
- MOMENT9%
- Generic6%
- Masroo4%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +121.7% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 5.2×
Top water balloons search terms
- water balloons14K/yr
- water balloons for kids6K/yr
- water balloon3K/yr
Top water balloons products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SKY-TOUCH Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun(111pcs/bag)
SKY-TOUCH$8.774.1★217 rev
Duravel Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party and Summer Fun 111 Pcs
Duravel$13.483.5★2 rev
PESCADOR Colorful Water Balloons (111pcs/bag) Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun. (111)
PESCADOR$4.775.0★1 rev
MOMENT Water Balloons Toys for Kids (111pcs/bag) Colorful Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun for Beach & Pool Games
MOMENT$5.064.2★63 rev
SKY-TOUCH Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun(333pcs/bag)
SKY-TOUCH$15.214.1★217 rev
Newest
by launch date
Duravel Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party and Summer Fun 222 Pcs
Duravel$21.911 rev
Duravel Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party and Summer Fun 111 Pcs
Duravel$13.482 rev
PESCADOR Colorful Water Balloons (111pcs/bag) Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun. (111)
PESCADOR$4.771 rev
MOMENT Water Balloons Toys for Kids (111pcs/bag) Colorful Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun for Beach & Pool Games
MOMENT$5.0663 rev
PESCADOR (222pcs) Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun. (222)
PESCADOR$8.811 rev
Trending
90-day click momentumDuravel Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party and Summer Fun 222 Pcs
Duravel$21.913.0★
PESCADOR Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun(111pcs/bag)
PESCADOR$6.400.0★
PESCADOR Colorful Water Balloons (111pcs/bag) Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun. (111)
PESCADOR$4.775.0★
PESCADOR (222pcs) Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun. (222)
PESCADOR$8.815.0★
SKY-TOUCH Colorful Water Balloons Rapid-Filling Self-Sealing Easy Fill for Outdoor Family Party Friends Children Summer Fun(333pcs/bag)
SKY-TOUCH$15.214.1★
What buyers say about water balloons
What buyers praise and complain about, mined from review topics.What buyers love
“Kids enjoyed”
“still usable”
What buyers complain about
“Does not work”
“Items are not as advertised very disappointing”
“break very easily”
“Bad quality”
“thus it is difficult to inflate the balloons to a decent size”
Top return reasons
Common questions
- Is water balloons profitable to sell on Amazon United Arab Emirates?
- The niche generates $41K/yr across 13 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +121.7%. Flapen's verdict: Worth a look (59/100).
- How competitive is the water balloons niche?
- 6 brands and 15 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in water balloons?
- Top complaints mined from reviews: الوظيفة - بشكل عام, المنتج المعلن عنه مقابل المنتج الفعلي, قوة. The return rate is 0.4%.
- When does demand for water balloons peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 5.2× the quietest.
- What does it cost to enter the water balloons niche?
- Listings span $4.77–$68.55; the average listing price is $21.20 (sweet spot $15–$100). The average incumbent carries 111 reviews — the moat a new listing must climb.