Shovel
FailDemand is soft, at -40.4% this quarter, so Shovel is a Fail.
- Flapen Score
- 40 / 100Ranks 38 of 42 Patio, Lawn & Garden niches · −14 vs the category median of 5440
- Market size
- $33K/yr19K searches / yr
- 90-day growth
- -40.4%search demand this quarter
- Competition
- 57%top-5 click share · 12 brands · 38 sellers
Flapen Score
Shovel against its category
The dotted line is the Patio, Lawn & Garden average. Past it, Shovel is stronger. Inside it, weaker.
Market
The Shovel market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Shovel 19K times last year and spent an estimated $33K. The top 5 brands take 82% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
3.4% of searches ended in a purchase last week.
Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -40.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $33K a year.
- Searches, last 12 months
- 19K
- Growth, 90 days vs prior 90
- -40.4%
- Conversion, latest week
- 3.4%
- Market size, estimated
- $33Ka year
- Top search term
- shovel13K searches a year
02 · Price
A sale here is worth $51.41.
Listings sell for $51.41 on average, from $16.29 to $155.25. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $51.41 that is $0 to $5K a year per listing.
- Average price
- $51.41inside the $15 to $100 sweet spot
- Price range
- $16.29–$155.25
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 3.1%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
44% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 16.7% of listings are out of stock. The average listing ranks #34 within Patio, Lawn & Garden. It carries 857 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 94%
- Out of stock, average day
- 16.7%
- Average rank
- #34in Patio, Lawn & Garden
- Average rating
- 4.35 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 857per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Shovel products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Folding Shove
- Price
- $33.02
- Rating
- 4.5/5
- Reviews
- 2,072
- Age
- 3y ago

Tramontina Square Mouth Shovel with 71cm Wood Handle
- Price
- $31.94
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 3y ago

Shovel for Digging 70cm / 28-inch Small Round Shovel with D-Handle Kids Metal Beach Shovel Camp Gardening Tools Wooden Handel
- Price
- $29.84
- Rating
- 3.5/5
- Reviews
- 5
- Age
- 2y ago

Long Handle Extendable Aluminum Scoop Shovel 24.8 in extended to 32.3 in
- Price
- $69.95
- Rating
- 4.4/5
- Reviews
- 68
- Age
- 5y ago

Folding Survival
- Price
- $25.62
- Rating
- 4.5/5
- Reviews
- 2,072
- Age
- 3y ago
Trending
90-day click momentum
Shovel for Digging 70cm / 28-inch Small Round Shovel with D-Handle Kids Metal Beach Shovel Camp Gardening Tools Wooden Handel
- Price
- $29.84
- Rating
- 3.5/5
- Reviews
- 5
- Age
- 2y ago

Extendable Aluminum Scoop Shovel 3-Section Long Handle Shovel with Storage Bag for Off-Road Camping & Autocross (82cm)
- Price
- $90.87
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 1y ago

Royal Apex Heavy Duty Shovel for Agriculture Gardening Outdoor (Square Wood)
- Price
- $51.96
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5y ago

Tramontina Square Mouth Shovel with 71cm Wood Handle
- Price
- $31.94
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 3y ago

ABBASALI HAND SHOVEL HEAVY DUTY BRAZIL
- Price
- $53.55
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4y ago
Newest
by launch date
Fitto Metal Blade Shovel with Handle
- Price
- $57.77
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 8mo ago

Extendable Aluminum Scoop Shovel 3-Section Long Handle Shovel with Storage Bag for Off-Road Camping & Autocross (82cm)
- Price
- $90.87
- Rating
- 4.3/5
- Reviews
- 8
- Age
- 1y ago

Fitto Flower Planting Shovel with Wooden Handle Durable Garden Tool for Planting Flowers Vegetables and Herbs - Ideal for Gardeners Landscape Professionals and Home Use
- Price
- $19.72
- Rating
- 3.5/5
- Reviews
- 30
- Age
- 1y ago

ECVV Military Portable Folding Shovel and Pickax Small Compact Pickaxe with Carrying Pouch Military Entrenching Survival Multitool for Camping Hiking Backpacking Pouch Included
- Price
- $16.29
- Rating
- 4.0/5
- Reviews
- 19
- Age
- 1y ago

Shovel for Digging 70cm / 28-inch Small Round Shovel with D-Handle Kids Metal Beach Shovel Camp Gardening Tools Wooden Handel
- Price
- $29.84
- Rating
- 3.5/5
- Reviews
- 5
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
38
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
57%
Top 20: 100%
Open market
13%
- Tramontina26%
- ADTSADDTO24%
- Generic19%
- Oasisgalore7%
- FITTO7%
- ABBASALI5%
- Open — no brand owns it (6 brands, 13%)
Demand
Shovel search demand
Weekly searches over the year. Pick a range.
Reviews and returns
What reviews say buyers love and hate about Shovel
We read the reviews and the return reasons for every product selling here.
“very small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shovel questions
Answered from the same tracked data.









