fire pit
Skip itSoft demand (-83.5% this quarter) — this niche doesn't clear our bar today.
Review moat
Incredible52.56avg incumbent reviews — the moat a new listing must climb
Market size
Good$386K$386K/yr · 64K searches
Returns
Okay3.3%return rate — above 5% kills the launch gate
Brand share
Okay85%top-5 brand share — brands hold most of the demand
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Avg price
Okay$337.83avg listing price — sweet spot $15–$100
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Competition
Bad85%top-5 click share — a locked-up shelf
Price range
Bad$67.81–$701.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-83.5%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Arab Emirates niche tracking, fire pit is a $386K/yr Amazon United Arab Emirates market (64K searches/yr). The top 5 brands hold 85% of demand. Verdict: Skip it — 30/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
fire pit market data
- Units sold / yr
- 500–750
- avg 0–100/product
- Revenue / yr
- $169K–$253K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #0
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 56%
- Out of stock
- 24.4%
- Avg brand age
- 38 months
- Avg seller age
- 0 days
Competition & brand share
The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 rising
Sellers
28
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
85%
Top 20: 100%
Open market
15%
- Doeunner36%
- woodandgas outdoors17%
- JUNARIS10%
- Inchoco9%
- NAFAS6%
- JP PLANTERS6%
- Open — no brand owns it (3 brands, 15%)
Demand
Weekly Amazon search volume, last 33 weeks — -83.5% search growth over the last 90 days.Top fire pit search terms
- fire pit33K/yr
- fire5K/yr
- fire pit outdoor20K/yr
- firepit6K/yr
Top fire pit products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 9 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Portable Outdoor Fire Pit-Wood Burning Fire Pit Collapsible Pits with Alloy Mesh Lid Fire Picker for Campervan Trips Backyard BBQ Porch Deck & Camping
Doeunner$171.854.2★8 rev
MGO Square Dark Grey - Fire Pit Outdoor Wood and Charcoal Grill - Barbecue Grill Outdoor Cooking Movable Lightweight Decorative Backyard Patio Firepit (Light Grey)
woodandgas outdoors$389.724.8★11 rev
Junaris Portable Outdoor Fire Pit Upgraded Collapsible Stainless Steel Fire Mesh Place For Camping Backyard Patio And Garden - Includes Carrying Bag 22 Inch Extra Large
JUNARIS$67.814.4★39 rev
Portable outdoor fire pit 22 inch upgrade foldable stainless steel mesh fire pit wood burning collapsible fireplace space saving perfect for camping backyard patio garden (carrying bag included)
Inchoco$70.474.3★247 rev
NAFAS 30Inch Round Outdoor Bonfire Firepit Outdoor Fire Pit with Stars used for burning firewood charcoal BBQ with mesh cover and fire poker Stainless Steel for Patio Yard Garden Camping
NAFAS$437.834.5★2 rev
Newest
by launch dateNAFAS 30Inch Round Outdoor Bonfire Firepit Outdoor Fire Pit with Stars used for burning firewood charcoal BBQ with mesh cover and fire poker Stainless Steel for Patio Yard Garden Camping
NAFAS$437.832 rev
Portable Outdoor Fire Pit-Wood Burning Fire Pit Collapsible Pits with Alloy Mesh Lid Fire Picker for Campervan Trips Backyard BBQ Porch Deck & Camping
Doeunner$171.858 rev
Junaris Portable Outdoor Fire Pit Upgraded Collapsible Stainless Steel Fire Mesh Place For Camping Backyard Patio And Garden - Includes Carrying Bag 22 Inch Extra Large
JUNARIS$67.8139 rev
Grace Fire Pits Outdoor Wood Burning Outdoor Fire Pit - 81cm/32 Inch Large Bonfire Wood Burning Patio & Backyard Firepit for Outside with Spark Screen with Cover BBQ Outdoor Table
G GRACE$594.341 rev
MGO Square Dark Grey - Fire Pit Outdoor Wood and Charcoal Grill - Barbecue Grill Outdoor Cooking Movable Lightweight Decorative Backyard Patio Firepit (Light Grey)
woodandgas outdoors$389.7211 rev
Trending
90-day click momentumNAFAS 30Inch Round Outdoor Bonfire Firepit Outdoor Fire Pit with Stars used for burning firewood charcoal BBQ with mesh cover and fire poker Stainless Steel for Patio Yard Garden Camping
NAFAS$437.834.5★
Portable Outdoor Fire Pit-Wood Burning Fire Pit Collapsible Pits with Alloy Mesh Lid Fire Picker for Campervan Trips Backyard BBQ Porch Deck & Camping
Doeunner$171.854.2★
MGO Square Dark Grey - Fire Pit Outdoor Wood and Charcoal Grill - Barbecue Grill Outdoor Cooking Movable Lightweight Decorative Backyard Patio Firepit (Light Grey)
woodandgas outdoors$389.724.8★
Grace Fire Pits Outdoor Wood Burning Outdoor Fire Pit - 81cm/32 Inch Large Bonfire Wood Burning Patio & Backyard Firepit for Outside with Spark Screen with Cover BBQ Outdoor Table
G GRACE$594.345.0★
Bad Axe The Log Cabin Firepit - Wood and Charcoal Grill - Barbecue Cooking - Garden BBQ - Movable Lightweight Decorative
Bad Axe$701.725.0★
What buyers say about fire pit
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to set up”
“Sturdy and easy to assemble”
“Pretty good quality”
“Its so easy to use”
“Budget friendly choice”
“The material feels durable”
“very portable”
“Compact, easy to set up / take down / store”
“The grill net is strong”
“it does what it says”
What buyers complain about
“Full of rust out of the box”
“Very poor quality”
“can easily injure you when assembling it”
“It doesn't look durable enough”
“somewhat lighter than expected”
Top return reasons
Common questions
- Is fire pit profitable to sell on Amazon United Arab Emirates?
- The niche generates $386K/yr across 9 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -83.5%. Flapen's verdict: Skip it (30/100).
- How competitive is the fire pit niche?
- 9 brands and 28 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 85% of demand.
- What do buyers complain about in fire pit?
- Top complaints mined from reviews: الصدأ/التآكل, الجودة الشاملة, التجميع/التركيب. The return rate is 3.3%.
- What does it cost to enter the fire pit niche?
- Listings span $67.81–$701.72; the average listing price is $337.83 (sweet spot $15–$100). The average incumbent carries 53 reviews — the moat a new listing must climb.