white board
Skip itPrices mostly outside the sweet spot ($11.76–$869.88) — this niche doesn't clear our bar today.
Quality gap
Great4.0★avg incumbent rating — lower means beatable quality
Market size
Great$1.0M$1.0M/yr · 192K searches
Avg price
Good$147.09avg listing price — sweet spot $15–$100
Conversion
Okay3.6%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Returns
Okay4.5%return rate — above 5% kills the launch gate
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Review moat
Bad4,555.17avg incumbent reviews — the moat a new listing must climb
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Price range
Bad$11.76–$869.88cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Arab Emirates niche tracking, white board is a $1.0M/yr Amazon United Arab Emirates market (192K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Sep. Verdict: Skip it — 45/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
white board market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- $1.2M–$1.5M
- units × avg price
- Conversion rate
- 3.6%
- Avg BSR
- #34
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 83%
- Out of stock
- 11.5%
- Avg brand age
- 38 months
- Avg seller age
- 69 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
35
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
59%
Top 20: 97%
Open market
7%
- Amazon Basics41%
- Maxi17%
- SKY-TOUCH16%
- Jumuboard8%
- MARKQ6%
- INGUNAR5%
- Open — no brand owns it (4 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -21.6% search growth over the last 90 days.Peak months: Sep · busiest ÷ quietest = 1.9×
Top white board search terms
- white board119K/yr
- whiteboard38K/yr
- white board with stand15K/yr
- writing board6K/yr
- whiteboard with stand5K/yr
- سبورة بيضاء5K/yr
- magnetic white board4K/yr
Top white board products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Amazon Basics Whiteboard Drywipe Magnetic with Pen Tray and Aluminium Trim 120 cm x 90 cm (WxH)
Amazon Basics$86.694.3★26,728 rev
Amazon Basics Magnetic Whiteboard with Pen Tray Aluminium Trim and Dry-Wipe Writing Surface 90 x 60cm (WxH) White
Amazon Basics$72.424.3★26,728 rev
Maxi Single Sided Magnetic Whiteboard / Dry Erase Board 60X90 cms With Aluminium Framed White 6090
Maxi$44.844.2★298 rev
SKY-TOUCH Mobile Whiteboard with Stand 90x120cm Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home All Parts included
SKY-TOUCH$151.733.3★66 rev
SKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
SKY-TOUCH$136.952.3★3 rev
Newest
by launch dateSKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
SKY-TOUCH$136.953 rev
SKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
SKY-TOUCH$153.790 rev
Whiteboard with stand 2 in 1 Rotatable Board 90x120cm Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom School & Home
Generic$194.201 rev
A4 Magnetic Dry Erase Whiteboard with Stand Portable Mini Whiteboard 21 x 30 cm Double-Sided Desktop Small White Board Set for School Home Office
AquaFalcon$37.675 rev
![MARKQ Magnetic Whiteboard [30x40 cm] Dry Erase White Board with Silver Frame Perfect for Office School Home](https://m.media-amazon.com/images/I/21y9qkdU9ML.jpg)
MARKQ Magnetic Whiteboard [30x40 cm] Dry Erase White Board with Silver Frame Perfect for Office School Home
MARKQ$11.7631 rev
Trending
90-day click momentumSKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
SKY-TOUCH$153.790.0★
SKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
SKY-TOUCH$136.952.3★
Whiteboard with stand 2 in 1 Rotatable Board 90x120cm Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom School & Home
Generic$194.201.0★
Maxi Single-Sided Magnetic Whiteboard/Dry Erase Board with Aluminum Framed 60 cm x 90 cm Size
Maxi$34.574.2★
Maxi Dry-wipe Whiteboard 45x60cm (450x600mm) + 4pc whiteboard Colour Markers (Blue-Black-Red-Green) Child Safe Non-Toxic Inks + 1pc dry wipe Eraser BIG For School/Home/Office
Maxi$38.904.4★
What buyers say about white board
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“It's working as intended”
“Great value”
“Great Vertical Whiteboard”
“good size”
“Its very nice, good size, magnetic pen and magnetic dustur”
“the ink is also great”
“Great product, sticks well on refrigerator”
What buyers complain about
“Awful quality”
“Not user friendly at all”
“NOT EVEN INSTRUCTIONS”
“Not erasing”
“False product information”
“The wheels dont fit on properly”
“Wheels cant be installed”
“Just fragile”
“cannot stick properly to the fridge”
“otherwise it will be difficult to clean”
Top return reasons
Common questions
- Is white board profitable to sell on Amazon United Arab Emirates?
- The niche generates $1.0M/yr across 23 tracked products. 2 of 3 products launched in the last 360 days are still selling. 90-day search growth is -21.6%. Flapen's verdict: Skip it (45/100).
- How competitive is the white board niche?
- 10 brands and 35 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in white board?
- Top complaints mined from reviews: الجودة الشاملة, سهولة الاستخدام, التعليمات/دليل المستخدم/استكشاف الأخطاء وإصلاحها. The return rate is 4.5%.
- When does demand for white board peak?
- Demand peaks in Sep; the busiest month runs 1.9× the quietest.
- What does it cost to enter the white board niche?
- Listings span $11.76–$869.88; the average listing price is $147.09 (sweet spot $15–$100). The average incumbent carries 4,555 reviews — the moat a new listing must climb.