White Board
FailPrices span $11.76–$869.88, mostly outside the sweet spot, so White Board is a Fail.
- Flapen Score
- 45 / 100Ranks 40 of 53 Office Products niches · −4 vs the category median of 4945
- Market size
- $1.0M/yr192K searches / yr
- 90-day growth
- -21.6%search demand this quarter
- Competition
- 59%top-5 click share · 10 brands · 35 sellers
Flapen Score
White Board against its category
The dotted line is the Office Products average. Past it, White Board is stronger. Inside it, weaker.
Market
The White Board market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for White Board 192K times last year and spent an estimated $1.0M. The top 5 brands take 88% of clicks. Demand peaks in Sep. Flapen scores it 45 out of 100, a Fail.
01 · Demand
3.6% of searches ended in a purchase last week.
Shoppers searched for this 192K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.0M a year.
- Searches, last 12 months
- 192K
- Growth, 90 days vs prior 90
- -21.6%
- Conversion, latest week
- 3.6%
- Market size, estimated
- $1.0Ma year
- Peak month
- September1.9× the quietest month
- Top search term
- white board119K searches a year
02 · Price
A sale here is worth $147.09.
Listings sell for $147.09 on average, from $11.76 to $869.88. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $147.09 that is $15K to $37K a year per listing.
- Average price
- $147.09above the $15 to $100 sweet spot
- Price range
- $11.76–$869.88
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $15K–$37K
- Returns
- 4.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #34 within Office Products. It carries 4,555 reviews at 4.02 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 100%
- Out of stock, average day
- 11.5%
- Average rank
- #34in Office Products
- Average rating
- 4.02 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 4,555per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 2 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top White Board products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Amazon Basics Whiteboard Drywipe Magnetic with Pen Tray and Aluminium Trim 120 cm x 90 cm (WxH)
- Price
- $86.69
- Rating
- 4.3/5
- Reviews
- 26,728
- Age
- 6y ago
Amazon Basics Magnetic Whiteboard with Pen Tray Aluminium Trim and Dry-Wipe Writing Surface 90 x 60cm (WxH) White
- Price
- $72.42
- Rating
- 4.3/5
- Reviews
- 26,728
- Age
- 6y ago
Maxi Single Sided Magnetic Whiteboard / Dry Erase Board 60X90 cms With Aluminium Framed White 6090
- Price
- $44.84
- Rating
- 4.2/5
- Reviews
- 298
- Age
- 4y ago
SKY-TOUCH Mobile Whiteboard with Stand 90x120cm Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home All Parts included
- Price
- $151.73
- Rating
- 3.3/5
- Reviews
- 66
- Age
- 2y ago
SKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
- Price
- $136.95
- Rating
- 2.3/5
- Reviews
- 3
- Age
- 4mo ago
Trending
90-day click momentumSKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
- Price
- $153.79
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
SKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
- Price
- $136.95
- Rating
- 2.3/5
- Reviews
- 3
- Age
- 4mo ago
Whiteboard with stand 2 in 1 Rotatable Board 90x120cm Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom School & Home
- Price
- $194.20
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 6mo ago
Maxi Single-Sided Magnetic Whiteboard/Dry Erase Board with Aluminum Framed 60 cm x 90 cm Size
- Price
- $34.57
- Rating
- 4.2/5
- Reviews
- 4
- Age
- 2y ago
Maxi Dry-wipe Whiteboard 45x60cm (450x600mm) + 4pc whiteboard Colour Markers (Blue-Black-Red-Green) Child Safe Non-Toxic Inks + 1pc dry wipe Eraser BIG For School/Home/Office
- Price
- $38.90
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 1y ago
Newest
by launch dateSKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
- Price
- $136.95
- Rating
- 2.3/5
- Reviews
- 3
- Age
- 4mo ago
SKY-TOUCH Mobile Whiteboard 90x120cm with Stand Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom & Home
- Price
- $153.79
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Whiteboard with stand 2 in 1 Rotatable Board 90x120cm Double Sided Magnetic Whiteboard on Wheels Mobile Standing White Board for Office Classroom School & Home
- Price
- $194.20
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 6mo ago
A4 Magnetic Dry Erase Whiteboard with Stand Portable Mini Whiteboard 21 x 30 cm Double-Sided Desktop Small White Board Set for School Home Office
- Price
- $37.67
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1y ago
![MARKQ Magnetic Whiteboard [30x40 cm] Dry Erase White Board with Silver Frame Perfect for Office School Home](https://m.media-amazon.com/images/I/21y9qkdU9ML.jpg)
MARKQ Magnetic Whiteboard [30x40 cm] Dry Erase White Board with Silver Frame Perfect for Office School Home
- Price
- $11.76
- Rating
- 3.7/5
- Reviews
- 31
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
35
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
59%
Top 20: 97%
Open market
7%
- Amazon Basics41%
- Maxi17%
- SKY-TOUCH16%
- Jumuboard8%
- MARKQ6%
- INGUNAR5%
- Open — no brand owns it (4 brands, 7%)
Demand
White Board search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep · busiest ÷ quietest = 1.9×
Search terms
Top White Board search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white board119K/yr
- whiteboard38K/yr
- white board with stand15K/yr
- writing board6K/yr
- whiteboard with stand5K/yr
- سبورة بيضاء5K/yr
- magnetic white board4K/yr
Reviews and returns
What reviews say buyers love and hate about White Board
We read the reviews and the return reasons for every product selling here.
“Awful quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Board questions
Answered from the same tracked data.