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E14 Bulb

Fail

Shoppers spend only $36K a year here, so E14 Bulb is a Fail.

Flapen Score
39
39 / 100
Ranks 22 of 25 Lighting niches · −8 vs the category median of 47
Market size
$36K/yr24K searches / yr
90-day growth
-4.9%search demand this quarter
Competition
63%top-5 click share · 11 brands · 27 sellers

Flapen Score

E14 Bulb against its category

The dotted line is the Lighting average. Past it, E14 Bulb is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The E14 Bulb market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for E14 Bulb 24K times last year and spent an estimated $36K. The top 5 brands take 87% of clicks. Flapen scores it 39 out of 100, a Fail.

01 · Demand

4.2% of searches ended in a purchase last week.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $36K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
-4.9%
Conversion, latest week
4.2%
Market size, estimated
$36Ka year
Top search term
e14 bulb12K searches a year

02 · Price

A sale here is worth $35.22.

Listings sell for $35.22 on average, from $2.60 to $112.05. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $35.22 that is $0 to $4K a year per listing.

Average price
$35.22inside the $15 to $100 sweet spot
Price range
$2.60–$112.05
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
4.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #0 within Lighting. It carries 662 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
6.1%
Average rank
#0in Lighting
Average rating
4.45 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
662per listing
Listings tracked
26

04 · Newcomers

Amazon counts 0 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top E14 Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$4K$5K$7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

11 falling

Sellers

27

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

63%

Top 20: 93%

Open market

18%

  • Lepro24%
  • Osram23%
  • Oshtraco17%
  • HUA QIANG WANG8%
  • BELINGGO5%
  • Panasonic5%

Demand

E14 Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

600400Spike '26NovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 9 of 12 months tracked

Search terms

Top E14 Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • e14 bulb12K/yr
  • e14 led bulb warm white9K/yr
  • e143K/yr

Reviews and returns

What reviews say buyers love and hate about E14 Bulb

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “الجودة الشاملة”
67%of negative reviews mention “الجودة الشاملة”
4.4%of orders come back
“poor quality”
A buyer, on “الجودة الشاملة”67% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common E14 Bulb questions

Answered from the same tracked data.