thermos lunch box
Skip itWeak search conversion (1.4%) — this niche doesn't clear our bar today.
Avg price
Great$89.01avg listing price — sweet spot $15–$100
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Growth
Good+36.4%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Price range
Okay$19.92–$196.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay2,254.42avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.7%return rate — above 5% kills the launch gate
Brand share
Bad91%top-5 brand share — brand-locked demand
Market size
Bad$71K$71K/yr · 59K searches
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Arab Emirates niche tracking, thermos lunch box is a $71K/yr Amazon United Arab Emirates market (59K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 44/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
thermos lunch box market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- $67K–$89K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #160
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 66%
- Out of stock
- 15.6%
- Avg brand age
- 35 months
- Avg seller age
- 80 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
52
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
41%
Top 20: 83%
Open market
7%
- THERMOS64%
- BEOLA15%
- BROLEO5%
- YILANJIN5%
- kasaj2%
- STANLEY2%
- Open — no brand owns it (7 brands, 7%)
Demand
Weekly Amazon search volume, last 42 weeks — +36.4% search growth over the last 90 days.Top thermos lunch box search terms
- thermos lunch box32K/yr
- food jar9K/yr
- insulated food jar9K/yr
- thermos food jar9K/yr
Top thermos lunch box products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
THERMOS FUNTAINER STAINLESS STEEL KIDS JAR TEAL BLUE 290 ML F30019TL INSULATED FOOD JAR LUNCH BOX STORAGE CONTAINER THERMAL FLASK FOR TRAVEL
THERMOS$77.254.5★51 rev
THERMOS FUNTAINER STAINLESS STEEL KIDS OWLS JAR 290ML F3008OW INSULATED FOOD JAR LUNCH BOX STORAGE CONTAINER THERMAL FLASK FOR TRAVEL
THERMOS$58.694.5★51 rev
THERMOS STAINLESS STEEL VACUUM INSULATED ARMY GREEN JAR 710ML SK3020AG INSULATED FOOD JAR LUNCH BOX STORAGE CONTAINER THERMAL FLASK FOR TRAVEL
THERMOS$98.584.2★84 rev
THERMOS FUNTAINER 10 Ounce Stainless Steel Vacuum Insulated Kids Food Jar with Folding Spoon Navy
THERMOS$60.624.7★24,941 rev
BROLEO Lunch Box 304 Stainless Steel Wide Mouth Leak Proof Insulated Lunch Container Thermal Lunch Box for Hot Food Portable Food Storage Containers with Lids for (Insulated Style
BROLEO$19.924.0★11 rev
Newest
by launch date
kasaj Insulated Food Jar Leak-Proof Vacuum Stainless Steel Lunch Container with Air Pressure Release Keeps Food Hot 4H or Cold 12H Portable & Easy to Clean for Healthy Meals (White)
kasaj$32.704 rev
BEOLA Lunch Set with Bag Includes Insulated Stainless Steel thermo 450ml and 2 Single Wall Stainless Steel Food Jars Containers Tiffin Lunch Box with Bag for Adults Kids (Blush Pink)
BEOLA$196.4717 rev
YILANJIN 2 X Insulated Food Flask with Foldable Spoon 430ml Vacuum Insulated Food Container Thermal Lunch Box for Hot Food Kids Stainless Steel Leak Proof Soup Containers Green&Pink
YILANJIN$43.2813 rev
THERMOS FUNTAINER STAINLESS STEEL KIDS JAR TEAL BLUE 290 ML F30019TL INSULATED FOOD JAR LUNCH BOX STORAGE CONTAINER THERMAL FLASK FOR TRAVEL
THERMOS$77.2551 rev
THERMOS FUNTAINER STAINLESS STEEL KIDS OWLS JAR 290ML F3008OW INSULATED FOOD JAR LUNCH BOX STORAGE CONTAINER THERMAL FLASK FOR TRAVEL
THERMOS$58.6951 rev
Trending
90-day click momentumBROLEO Lunch Box 304 Stainless Steel Wide Mouth Leak Proof Insulated Lunch Container Thermal Lunch Box for Hot Food Portable Food Storage Containers with Lids for (Insulated Style
BROLEO$19.924.0★
THERMOS FUNTAINER STAINLESS STEEL KIDS OWLS JAR 290ML F3008OW INSULATED FOOD JAR LUNCH BOX STORAGE CONTAINER THERMAL FLASK FOR TRAVEL
THERMOS$58.694.5★
THERMOS Stainless King Food Jar 0 47l Matte Stainless Steel
THERMOS$102.534.7★
kasaj Insulated Food Jar Leak-Proof Vacuum Stainless Steel Lunch Container with Air Pressure Release Keeps Food Hot 4H or Cold 12H Portable & Easy to Clean for Healthy Meals (White)
kasaj$32.705.0★
BEOLA 600ml Food Jar Lunch Box Food thermo Stainless Steel Double Wall Insulated Travel Food Flask with Snack Tritan Container for Kids Adults 20oz (Ice Blue)
BEOLA$106.224.3★
What buyers say about thermos lunch box
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Keeps food hot for a good amount of time”
“Does not leak”
“The size and everything works fine”
“It looks very durable and neat”
What buyers complain about
“Doesn't keep Hot”
“No spoon. It said it comes with a spoon that folds but mine doesnt have that...I bought the owl one and it says in the description”
“A bit pricey”
“the water gets stuck inside the lid”
“Broken”
“No it doesnt serve its main function”
“which comes with a different quality”
“the food get cold easily”
“Very bulky”
“The inside is a bit smelly and dirty”
Top return reasons
Common questions
- Is thermos lunch box profitable to sell on Amazon United Arab Emirates?
- The niche generates $71K/yr across 38 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +36.4%. Flapen's verdict: Skip it (44/100).
- How competitive is the thermos lunch box niche?
- 13 brands and 52 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in thermos lunch box?
- Top complaints mined from reviews: التدفئة, المنتج المعلن عنه مقابل المنتج الفعلي, القيمة مقابل المال. The return rate is 4.7%.
- What does it cost to enter the thermos lunch box niche?
- Listings span $19.92–$196.47; the average listing price is $89.01 (sweet spot $15–$100). The average incumbent carries 2,254 reviews — the moat a new listing must climb.