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Cup

Maybe

The top 5 brands take only 31% of clicks. But demand is soft, at -7.8% this quarter, so Cup is a Maybe.

Flapen Score
62
62 / 100
Top 8% of 265 Kitchen niches · +13 vs the category median of 49
Market size
$128K/yr132K searches / yr
90-day growth
-7.8%search demand this quarter
Competition
21%top-5 click share · 60 brands · 171 sellers

Flapen Score

Cup against its category

The dotted line is the Kitchen average. Past it, Cup is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cup market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Cup 132K times last year and spent an estimated $128K. The top 5 brands take 31% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

2.1% of searches ended in a purchase last week.

Shoppers searched for this 132K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $128K a year.

Searches, last 12 months
132K
Growth, 90 days vs prior 90
-7.8%
Conversion, latest week
2.1%
Market size, estimated
$128Ka year
Peak month
September1.3× the quietest month
Top search term
tea cup62K searches a year

02 · Price

A sale here is worth $46.12.

Listings sell for $46.12 on average, from $3.37 to $145.57. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $46.12 that is $0 to $5K a year per listing.

Average price
$46.12inside the $15 to $100 sweet spot
Price range
$3.37–$145.57
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
1.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #150 within Kitchen. It carries 421 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
99%
Out of stock, average day
16.2%
Average rank
#150in Kitchen
Average rating
4.33 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
421per listing
Listings tracked
95

04 · Newcomers

Amazon counts 2 of last year's 15 launches as successful.

15 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
15
Successful launches
2Amazon's first-year sales bar
Average brand age
40 months

Products

Top Cup products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

$0$3K$5K$8K$10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

60 falling

Sellers

171

Top-5 brand share

31%

Top 20: 74%

Top-5 click share

21%

Top 20: 54%

Open market

65%

  • MARKQ10%
  • Feelings7%
  • ecooe5%
  • MIAMIO5%
  • Ocean4%
  • Qipecedm4%

Demand

Cup search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Cup search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tea cup62K/yr
  • coffee cups27K/yr
  • اكواب قهوة18K/yr
  • coffee cup set11K/yr
  • فناجين قهوة7K/yr
  • فنجان قهوة5K/yr
  • coffe cups2K/yr

Reviews and returns

What reviews say buyers love and hate about Cup

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “الجودة الشاملة”
22%of negative reviews mention “الجودة الشاملة”
1.3%of orders come back
“Bad quality”
A buyer, on “الجودة الشاملة”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Cup questions

Answered from the same tracked data.