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Sandwich Maker

Fail

Buyers convert on only 1.5% of searches, so Sandwich Maker is a Fail.

Flapen Score
47
47 / 100
Ranks 170 of 265 Kitchen niches · −2 vs the category median of 49
Market size
$643K/yr389K searches / yr
90-day growth
-2.8%search demand this quarter
Competition
57%top-5 click share · 15 brands · 40 sellers

Flapen Score

Sandwich Maker against its category

The dotted line is the Kitchen average. Past it, Sandwich Maker is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sandwich Maker market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Sandwich Maker 389K times last year and spent an estimated $643K. The top 5 brands take 80% of clicks. Demand peaks in Nov. Flapen scores it 47 out of 100, a Fail.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 389K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $643K a year.

Searches, last 12 months
389K
Growth, 90 days vs prior 90
-2.8%
Conversion, latest week
1.5%
Market size, estimated
$643Ka year
Peak month
November1.7× the quietest month
Top search term
sandwich maker203K searches a year

02 · Price

A sale here is worth $107.33.

Listings sell for $107.33 on average, from $33.77 to $293.66. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $107.33 that is $11K to $27K a year per listing.

Average price
$107.33above the $15 to $100 sweet spot
Price range
$33.77–$293.66
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
$11K–$27K
Returns
4.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #38 within Kitchen. It carries 462 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
100%
Out of stock, average day
6.2%
Average rank
#38in Kitchen
Average rating
4.13 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
462per listing
Listings tracked
24

04 · Newcomers

Amazon counts 7 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 7 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
7Amazon's first-year sales bar
Average brand age
41 months

Products

Top Sandwich Maker products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

$0$26K$51K$77K$103K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

15 falling

Sellers

40

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

57%

Top 20: 96%

Open market

16%

  • BLACK+DECKER49%
  • Kenwood12%
  • Olsenmark8%
  • PHILIPS6%
  • Russell Hobbs5%
  • Geepas4%
  • Open — no brand owns it (9 brands, 16%)

Demand

Sandwich Maker search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Search terms

Top Sandwich Maker search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sandwich maker203K/yr
  • toaster sandwich maker57K/yr
  • grill sandwich maker17K/yr
  • توستر ساندوتش18K/yr
  • sandwich grill13K/yr
  • sandwich toaster19K/yr
  • toaster grill9K/yr
  • سخانة ساندوتش9K/yr
  • panini press11K/yr
  • sandwich maker 3 in 17K/yr

Reviews and returns

What reviews say buyers love and hate about Sandwich Maker

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “الجودة الشاملة”
30%of negative reviews mention “متانة”
4.4%of orders come back
“Broke”
A buyer, on “متانة”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Sandwich Maker questions

Answered from the same tracked data.