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Salt and Pepper Set

Fail

Shoppers spend only $52K a year here, so Salt and Pepper Set is a Fail.

Flapen Score
48
48 / 100
Ranks 150 of 265 Kitchen niches · −1 vs the category median of 49
Market size
$52K/yr69K searches / yr
90-day growth
-10.5%search demand this quarter
Competition
50%top-5 click share · 25 brands · 92 sellers

Flapen Score

Salt and Pepper Set against its category

The dotted line is the Kitchen average. Past it, Salt and Pepper Set is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Salt and Pepper Set market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Salt and Pepper Set 69K times last year and spent an estimated $52K. The top 5 brands take 56% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 69K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -10.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $52K a year.

Searches, last 12 months
69K
Growth, 90 days vs prior 90
-10.5%
Conversion, latest week
2.2%
Market size, estimated
$52Ka year
Peak month
November1.5× the quietest month
Top search term
salt and pepper set43K searches a year

02 · Price

A sale here is worth $33.76.

Listings sell for $33.76 on average, from $2.54 to $158.92. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $33.76 that is $0 to $3K a year per listing.

Average price
$33.76inside the $15 to $100 sweet spot
Price range
$2.54–$158.92
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
2.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

45% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 14.1% of listings are out of stock. The average listing ranks #29 within Kitchen. It carries 1,983 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
45%
Prime listings
93%
Out of stock, average day
14.1%
Average rank
#29in Kitchen
Average rating
4.33 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,983per listing
Listings tracked
29

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Salt and Pepper Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

$0$5K$10K$16K$21K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

92

Top-5 brand share

56%

Top 20: 94%

Top-5 click share

50%

Top 20: 88%

Open market

39%

  • ZOSUJO21%
  • Arrozon13%
  • Cuisine Art9%
  • PECULA7%
  • XWXO6%
  • Metaltex5%

Demand

Salt and Pepper Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Salt and Pepper Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • salt and pepper set43K/yr
  • salt shaker11K/yr
  • salt and pepper shaker7K/yr
  • salt and pepper8K/yr

Reviews and returns

What reviews say buyers love and hate about Salt and Pepper Set

We read the reviews and the return reasons for every product selling here.

43%of positive reviews mention “الجودة الشاملة”
42%of negative reviews mention “متانة”
2.3%of orders come back
“Broke within 1 month”
A buyer, on “متانة”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Salt and Pepper Set questions

Answered from the same tracked data.