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Philips Vacuum Cleaner

Fail

The top 5 brands take 100% of clicks, so Philips Vacuum Cleaner is a Fail.

Flapen Score
36
36 / 100
Ranks 245 of 265 Kitchen niches · −13 vs the category median of 49
Market size
$412K/yr25K searches / yr
90-day growth
-4.4%search demand this quarter
Competition
83%top-5 click share · 2 brands · 21 sellers

Flapen Score

Philips Vacuum Cleaner against its category

The dotted line is the Kitchen average. Past it, Philips Vacuum Cleaner is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Philips Vacuum Cleaner market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Philips Vacuum Cleaner 25K times last year and spent an estimated $412K. All 2 brands take every click. Demand peaks in Nov. Flapen scores it 36 out of 100, a Fail.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $412K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
-4.4%
Conversion, latest week
3.3%
Market size, estimated
$412Ka year
Peak month
November2.0× the quietest month
Top search term
philips vacuum cleaner17K searches a year

02 · Price

A sale here is worth $497.97.

Listings sell for $497.97 on average, from $231.73 to $816.14. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $497.97 that is $0 to $50K a year per listing.

Average price
$497.97above the $15 to $100 sweet spot
Price range
$231.73–$816.14
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$50K
Returns
2.8%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #56 within Kitchen. It carries 726 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#56in Kitchen
Average rating
4.10 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
726per listing
Listings tracked
10

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Philips Vacuum Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

$0$62K$123K$185K$247K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

21

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

0%

  • PHILIPS97%
  • BOSCH3%
  • Open — no brand owns it (0%)

Demand

Philips Vacuum Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K800Black Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 2.0×

Search terms

Top Philips Vacuum Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • philips vacuum cleaner17K/yr
  • vacuum cleaner philips5K/yr
  • philips vacuum cleaner 2000w3K/yr

Reviews and returns

What reviews say buyers love and hate about Philips Vacuum Cleaner

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “الجودة الشاملة”
51%of negative reviews mention “متانة”
2.8%of orders come back
“Broke after 2 months”
A buyer, on “متانة”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Philips Vacuum Cleaner questions

Answered from the same tracked data.