Pan
FailPrices span $10.16–$808.85, mostly outside the sweet spot, so Pan is a Fail.
- Flapen Score
- 49 / 100Ranks 133 of 265 Kitchen niches · on the category median49
- Market size
- $1.7M/yr663K searches / yr
- 90-day growth
- -8.9%search demand this quarter
- Competition
- 30%top-5 click share · 14 brands · 99 sellers
Flapen Score
Pan against its category
The dotted line is the Kitchen average. Past it, Pan is stronger. Inside it, weaker.
Market
The Pan market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Pan 663K times last year and spent an estimated $1.7M. The top 5 brands take 89% of clicks. Demand peaks in Feb. Flapen scores it 49 out of 100, a Fail.
01 · Demand
1.3% of searches ended in a purchase last week.
Shoppers searched for this 663K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.7M a year.
- Searches, last 12 months
- 663K
- Growth, 90 days vs prior 90
- -8.9%
- Conversion, latest week
- 1.3%
- Market size, estimated
- $1.7Ma year
- Peak month
- February2.6× the quietest month
- Top search term
- frying pan127K searches a year
02 · Price
A sale here is worth $191.51.
Listings sell for $191.51 on average, from $10.16 to $808.85. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $191.51 that is $0 to $19K a year per listing.
- Average price
- $191.51above the $15 to $100 sweet spot
- Price range
- $10.16–$808.85
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$19K
- Returns
- 4.0%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #132 within Kitchen. It carries 1,986 reviews at 4.34 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 95%
- Out of stock, average day
- 9.2%
- Average rank
- #132in Kitchen
- Average rating
- 4.34 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 1,986per listing
- Listings tracked
- 63
04 · Newcomers
Amazon counts 6 of last year's 12 launches as successful.
12 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.
- Launched, last 12 months
- 12
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 50 months
Products
Top Pan products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Royalford 20 C.M Smart Fry Pan 5 Layer Granite Non Stick Coating Pan Multiple Hob Compatibility Heat Resistant Handle With Hanging Loop Ideal Frying Cooking Sauteing & More Beige Rf9461Bge 20 CM
- Price
- $28.75
- Rating
- 4.3/5
- Reviews
- 420
- Age
- 5y ago

SENSARTE Nonstick Frying Pan Skillet Swiss Granite Coating Omelette Pan Healthy Stone Cookware Chefs Pan PFOA Free 20 Cm
- Price
- $74.31
- Rating
- 4.2/5
- Reviews
- 4,016
- Age
- 1y ago

T-fal PANS 24 CM JUST ALUMINIUM BLACK 1.0 PIECES
- Price
- $50.65
- Rating
- 4.6/5
- Reviews
- 1,424
- Age
- 8mo ago

Caannasweis Nonstick Frying Pan Kitchen Granite Skillet Non Stick Omelette Frying Pans Omelet Egg Pan Stone Cookware Chefs Pan Induction Compatible PFOA Free Pans for Cooking Gift 20CM
- Price
- $63.88
- Rating
- 4.6/5
- Reviews
- 6,826
- Age
- 6y ago

T-FAL B167SI Initiatives Nonstick Inside and Out Dishwasher Safe Oven Safe Cookware Set 18-Piece Charcoal
- Price
- $467.36
- Rating
- 4.6/5
- Reviews
- 14,460
- Age
- 13y ago
Trending
90-day click momentum
T-FAL Simply Cook Cookware 12-Piece Set Black
- Price
- $195.11
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

Tefal Frying Pan T-FAL Extra Red 20 cm
- Price
- $48.27
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 8mo ago

T-fal Wok Non-Stick Frying Pan 28cm Blue
- Price
- $79.98
- Rating
- 4.6/5
- Reviews
- 1,424
- Age
- 8mo ago

Caannasweis Nonstick Frying Pan Kitchen Granite Skillet Non Stick Omelette Frying Pans Omelet Egg Pan Stone Cookware Chefs Pan Induction Compatible PFOA Free Pans for Cooking Gift 20CM
- Price
- $63.88
- Rating
- 4.6/5
- Reviews
- 6,826
- Age
- 6y ago

Tefal Pro Tri-Ply Stainless Steel Cookware Set 13 Piece Induction Compatible Oven Safe 500F Lids 350F Fast & Even Heat Professional Quality & Durability Pots and Pans Set Dishwasher Safe Silver
- Price
- $808.85
- Rating
- 4.5/5
- Reviews
- 116
- Age
- 1y ago
Newest
by launch date
Tefal Frying Pan T-FAL Extra Red 20 cm
- Price
- $48.27
- Rating
- 4.6/5
- Reviews
- 63
- Age
- 8mo ago

T-FAL Simply Cook Cookware 12-Piece Set Black
- Price
- $195.11
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago

T-fal PANS 24 CM JUST ALUMINIUM BLACK 1.0 PIECES
- Price
- $50.65
- Rating
- 4.6/5
- Reviews
- 1,424
- Age
- 8mo ago

T-fal Wok Non-Stick Frying Pan 28cm Blue
- Price
- $79.98
- Rating
- 4.6/5
- Reviews
- 1,424
- Age
- 8mo ago

28cm Stainless Steel Frying Pan with Lid Nonstick Thermo Wok Pan Healthy Skillet PFOA Free (Dishwasher/Induction/Gas/Electric Stove)
- Price
- $100.78
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 30% of clicks. An open shelf where new products get seen.
Brands
14 falling
Sellers
99
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
30%
Top 20: 70%
Open market
8%
- T-Fal44%
- Royalford21%
- SENSARTE16%
- Caannasweis6%
- Prestige3%
- GiPP2%
- Open — no brand owns it (8 brands, 8%)
Demand
Pan search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 2.6×
Search terms
Top Pan search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- frying pan127K/yr
- pan130K/yr
- tefal80K/yr
- tefal cooking set70K/yr
- non stic pan33K/yr
- tefal pan38K/yr
- non stick pan28K/yr
- fry pan29K/yr
- cooking pan22K/yr
- frying pan with lid21K/yr
Reviews and returns
What reviews say buyers love and hate about Pan
We read the reviews and the return reasons for every product selling here.
“Sticks”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pan questions
Answered from the same tracked data.









