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Measuring Cup

Measuring Cup shows a sweet-spot price point ($35.42 avg), but soft demand (-11.8% this quarter) keeps it on the watch list.

Flapen Score

54
Worth a look

Top 27% of 265 Kitchen niches · +5 vs the category median of 49

Market size 39Growth 19Conversion 66Competition 64Returns 93Price range 74Avg price 95Brand share 77Review moat 30Quality gap 25
This niche Category average · 265 niches

Is Measuring Cup profitable on Amazon?

According to Flapen's Amazon United Arab Emirates niche tracking, Measuring Cup is a $196K/yr Amazon United Arab Emirates market (94K searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 54/100.

Measuring Cup: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -11.8% over the last 90 days and 5.9% of searches end in a purchase.

$196K

revenue / yr

Units sold / yr6K
Search volume / yr-11.8%94K
Conversion rate5.9%
Avg price$35.42

Who owns the niche?

The top 5 brands hold 58% of demand, so 42% of the market is open.

42%

open market share

Brands · sellers20 · 58
Top-5 product click share47%
Open market42%
Avg brand age50 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 29 products

Sponsored placement72%
New entrants (1y)3· 0 succeeded
Avg rating4.6★
Avg reviews3,518

Top Measuring Cup products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

$0$10K$20K$29K$39K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

58

Top-5 brand share

58%

Top 20: 100%

Top-5 click share

47%

Top 20: 90%

Open market

35%

  • SKY-TOUCH19%
  • Royalford13%
  • U-Taste9%
  • Pyrex9%
  • INKULTURE8%
  • Showay7%

Measuring Cup demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume94KCVR5.9%Products29Brands20Top 5 Brands58%OOS Rate13.3%Rating4.6★Reviews3,518Avg BSR#134
2K2KSpike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top Measuring Cup search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • measuring cup53K/yr
  • measuring cup set20K/yr
  • measuring cups10K/yr
  • measuring jug7K/yr
  • measurement cup4K/yr

What reviews say buyers love and hate about Measuring Cup

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
الجودة الشاملة63%

Good quality

المنتج المعلن عنه مقابل المنتج الفعلي13%

what's expected

القيمة مقابل المال13%

for the price it's good

متانة13%

Good quality and durable

What buyers complain about

100% of reviews
الجودة الشاملة67%

Poor quality

قوة17%

Flimsy

متانة17%

Dont expect it to hold up

Measuring Cup return rate & reasons

Why buyers send it back, as a share of all return requests.

1.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1الحجم الكلي
47%
2الوزن ثقيل
13%
3لون
6%
4جودة المواد
5%
5القيمة مقابل المال
4%

Common Measuring Cup questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Measuring Cup 54/100 on Amazon United Arab Emirates — Worth a look. The niche generates $196K/yr across 29 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -11.8% over the last 90 days.
Search demand for Measuring Cup on Amazon United Arab Emirates is steady year-round — the busiest month runs 1.4× the quietest.