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Glass Kettle

Fail

Demand is soft, at -11.0% this quarter, so Glass Kettle is a Fail.

Flapen Score
46
46 / 100
Ranks 182 of 265 Kitchen niches · −3 vs the category median of 49
Market size
$81K/yr35K searches / yr
90-day growth
-11.0%search demand this quarter
Competition
59%top-5 click share · 22 brands · 70 sellers

Flapen Score

Glass Kettle against its category

The dotted line is the Kitchen average. Past it, Glass Kettle is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Glass Kettle market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Glass Kettle 35K times last year and spent an estimated $81K. The top 5 brands take 64% of clicks. Demand peaks in Nov. Flapen scores it 46 out of 100, a Fail.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
-11.0%
Conversion, latest week
2.9%
Market size, estimated
$81Ka year
Peak month
November1.7× the quietest month
Top search term
glass kettle27K searches a year

02 · Price

A sale here is worth $79.34.

Listings sell for $79.34 on average, from $31.81 to $186.63. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $79.34 that is $0 to $8K a year per listing.

Average price
$79.34inside the $15 to $100 sweet spot
Price range
$31.81–$186.63
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$8K
Returns
3.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

58% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #152 within Kitchen. It carries 1,212 reviews at 4.11 stars, so a new listing needs social proof before a better product.

Sponsored listings
58%
Prime listings
96%
Out of stock, average day
10.0%
Average rank
#152in Kitchen
Average rating
4.11 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,212per listing
Listings tracked
26

04 · Newcomers

Amazon counts 3 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
3Amazon's first-year sales bar
Average brand age
37 months

Products

Top Glass Kettle products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

$0$4K$8K$12K$16K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

22 rising

Sellers

70

Top-5 brand share

64%

Top 20: 98%

Top-5 click share

59%

Top 20: 94%

Open market

32%

  • BLACK+DECKER17%
  • Nikai17%
  • PHILIPS12%
  • Nutricook12%
  • Cosori6%
  • Xiaomi5%

Demand

Glass Kettle search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 1.7×

Reviews and returns

What reviews say buyers love and hate about Glass Kettle

We read the reviews and the return reasons for every product selling here.

38%of positive reviews mention “الجودة الشاملة”
43%of negative reviews mention “متانة”
3.1%of orders come back
“Broken after 2 months”
A buyer, on “متانة”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Glass Kettle questions

Answered from the same tracked data.