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Food Processor

Fail

Prices span $50.91–$917.96, mostly outside the sweet spot, so Food Processor is a Fail.

Flapen Score
41
41 / 100
Ranks 226 of 265 Kitchen niches · −8 vs the category median of 49
Market size
$625K/yr355K searches / yr
90-day growth
-17.9%search demand this quarter
Competition
46%top-5 click share · 9 brands · 48 sellers

Flapen Score

Food Processor against its category

The dotted line is the Kitchen average. Past it, Food Processor is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Food Processor market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Food Processor 355K times last year and spent an estimated $625K. The top 5 brands take 88% of clicks. Demand peaks in Feb–Nov. Flapen scores it 41 out of 100, a Fail.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 355K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $625K a year.

Searches, last 12 months
355K
Growth, 90 days vs prior 90
-17.9%
Conversion, latest week
0.6%
Market size, estimated
$625Ka year
Peak month
November1.6× the quietest month
Top search term
food processor242K searches a year

02 · Price

A sale here is worth $293.30.

Listings sell for $293.30 on average, from $50.91 to $917.96. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $293.30 that is $0 to $29K a year per listing.

Average price
$293.30above the $15 to $100 sweet spot
Price range
$50.91–$917.96
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$29K
Returns
4.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #16 within Kitchen. It carries 2,150 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
65%
Prime listings
100%
Out of stock, average day
8.4%
Average rank
#16in Kitchen
Average rating
4.21 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
2,150per listing
Listings tracked
31

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Food Processor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

$0$19K$37K$56K$75K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

48

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

46%

Top 20: 91%

Open market

7%

  • Kenwood49%
  • BLACK+DECKER14%
  • Nutricook9%
  • Braun8%
  • NINJA7%
  • PHILIPS5%
  • Open — no brand owns it (3 brands, 7%)

Demand

Food Processor search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Nov · busiest ÷ quietest = 1.6×

Search terms

Top Food Processor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • food processor242K/yr
  • kenwood food processor44K/yr
  • food processor with mixer grinder22K/yr
  • محضرة طعام19K/yr
  • food processors11K/yr
  • philips food processor8K/yr
  • محضر طعام5K/yr
  • محضرة طعام كينوود4K/yr

Reviews and returns

What reviews say buyers love and hate about Food Processor

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “الجودة الشاملة”
35%of negative reviews mention “متانة”
4.4%of orders come back
“Stopped working after 2 uses”
A buyer, on “متانة”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

FAQ

Common Food Processor questions

Answered from the same tracked data.