food processor
Skip itPrices mostly outside the sweet spot ($50.91–$917.96) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Market size
Good$625K$625K/yr · 355K searches
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,150.06avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.4%return rate — above 5% kills the launch gate
Avg price
Okay$293.30avg listing price — sweet spot $15–$100
Brand share
Okay88%top-5 brand share — brands hold most of the demand
Growth
Bad-17.9%90-day search growth — must beat 0% to launch
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Price range
Bad$50.91–$917.96cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Arab Emirates niche tracking, food processor is a $625K/yr Amazon United Arab Emirates market (355K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Feb–Nov. Verdict: Skip it — 41/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
food processor market data
- Units sold / yr
- 3K–3K
- avg 0–100/product
- Revenue / yr
- $733K–$880K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #16
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 65%
- Out of stock
- 8.4%
- Avg brand age
- 45 months
- Avg seller age
- 53 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
9 falling
Sellers
48
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
46%
Top 20: 91%
Open market
7%
- Kenwood49%
- BLACK+DECKER14%
- Nutricook9%
- Braun8%
- NINJA7%
- PHILIPS5%
- Open — no brand owns it (3 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.9% search growth over the last 90 days.Peak months: Feb, Nov · busiest ÷ quietest = 1.6×
Top food processor search terms
- food processor242K/yr
- kenwood food processor44K/yr
- food processor with mixer grinder22K/yr
- محضرة طعام19K/yr
- food processors11K/yr
- philips food processor8K/yr
- محضر طعام5K/yr
- محضرة طعام كينوود4K/yr
Top food processor products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KENWOOD 2-in-1 Food Processor + Chopper 650W with 360 EXPRESS SERVE for Limitless Slicing/Grating Powerful Versatility Ultra Compact - Ready to Go in Your Kitchen Drawer FDP22.130GY Grey/Clear
Kenwood$243.034.5★1,340 rev
Kenwood Food Processor 1000W Multi-Functional With 3L Bowl 2 Stainless Steel Disks Blender Grinder Mill Whisk Dough Maker Fdp65.400Wh White
Kenwood$255.213.6★349 rev
KENWOOD Food Processor 750W Multi-Functional with Blender Citrus Juicer Reversible Slicing/Grating Disk Emulsifying Disk for Whisking Dough Maker Knife Blade FDP05.80GY Grey
Kenwood$188.633.9★6 rev
KENWOOD Food Processor 800W Multi-Functional with Blender Citrus Juicer Reversible Slicing/Grating Disk Emulsifying Disk for Whisking Dough Maker Knife Blade FDP31.270GY Grey
Kenwood$203.704.6★2,533 rev
Black+Decker 600 W 29 Function Food Processor with Blender Mill and Juicer Black FX650
BLACK+DECKER$169.403.7★1,551 rev
Newest
by launch dateKENWOOD Food Processor 750W Multi-Functional with Blender Citrus Juicer Reversible Slicing/Grating Disk Emulsifying Disk for Whisking Dough Maker Knife Blade FDP05.80GY Grey
Kenwood$188.636 rev
KENWOOD Food Processor 750W Multi-Functional with Blender Reversible Slicing/Grating Disk Emulsifying Disk for Whisking Dough Maker Knife Blade FDP05.50GY Grey
Kenwood$155.901 rev
Bear 2L Food Processors 300W Electric Vegetable Chopper Glass Container with 4-304 Stainless steel Knife for Meat Smoothie Onions Fruit Vegetables
Bear$50.919 rev
Nutricook 2+2 L XXL Glass & SS Chopper and Mincer 500W - Pulse & 2 speeds 2-Removable 4 SS -Blade for Chopping Ice Crushing Meat Mincing Grinding Pureeing & more - BLk 2 Yr Warranty NC-CH2000
Nutricook$110.37117 rev
Nutricook 1.2+1.2 L XL Glass & SS Chopper and Mincer 500W - Pulse & 2 speeds 2-Removable 4 SS -Blade for Chopping Ice Crushing Meat Mincing Grinding Pureeing & more - BLk 2 Yr Warranty NC-CH1200
Nutricook$82.46138 rev
Trending
90-day click momentumKENWOOD Food Processor 750W Multi-Functional with Blender Citrus Juicer Reversible Slicing/Grating Disk Emulsifying Disk for Whisking Dough Maker Knife Blade FDP05.80GY Grey
Kenwood$188.633.9★
KENWOOD Food Processor 750W Multi-Functional with Blender Reversible Slicing/Grating Disk Emulsifying Disk for Whisking Dough Maker Knife Blade FDP05.50GY Grey
Kenwood$155.905.0★
BLACK+DECKER Food Processor 800W 24 Functions with 2L Bowl 1.5L Blender Jar Stainless Steel Slicing Shredding Disc Chopper Blade Dough Maker Whisk 2-Speed Control with Pulse White FX822-B5
BLACK+DECKER$139.794.0★
Braun Food Processor Fp 3233 Citrus Press Spatula Dough Tool Plastic Multi Mill. 2.1 L Bowl Capacity 800 Watts BlackMin 1 year manufacturer warranty
Braun$289.224.4★
KENWOOD Food Processor 800W Multi-Functional with Blender Citrus Juicer Reversible Slicing/Grating Disk Emulsifying Disk for Whisking Dough Maker Knife Blade FDP31.270GY Grey
Kenwood$203.704.6★
What buyers say about food processor
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“Good price”
“Very useful”
“easy to wash”
“Fast and sharp”
“Very strong mashallah”
“Gift your wife”
“It does the job”
“Its new,”
“Powerfull motor, sharp blades, extra bowl”
What buyers complain about
“Stopped working after 2 uses”
“Doesnt work”
“Bad quality”
“The mixer is a nightmare”
“The engine is not very powerful”
“burning smell is coming”
“Blender jar leaking”
“Burnt”
“The only downside is the glass bowl — it is quite heavy, bulky and needs careful handling”
“not strong and shaking badly when u use it plus the glass shattered to two halfs after 27 days of buying it”
Top return reasons
Common questions
- Is food processor profitable to sell on Amazon United Arab Emirates?
- The niche generates $625K/yr across 31 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -17.9%. Flapen's verdict: Skip it (41/100).
- How competitive is the food processor niche?
- 9 brands and 48 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 88% of demand.
- What do buyers complain about in food processor?
- Top complaints mined from reviews: متانة, الوظيفة - بشكل عام, الجودة الشاملة. The return rate is 4.4%.
- When does demand for food processor peak?
- Demand peaks in Feb–Nov; the busiest month runs 1.6× the quietest.
- What does it cost to enter the food processor niche?
- Listings span $50.91–$917.96; the average listing price is $293.30 (sweet spot $15–$100). The average incumbent carries 2,150 reviews — the moat a new listing must climb.