Cutlery Set
FailDemand is soft, at -23.0% this quarter, so Cutlery Set is a Fail.
- Flapen Score
- 48 / 100Ranks 150 of 265 Kitchen niches · −1 vs the category median of 4948
- Market size
- $410K/yr195K searches / yr
- 90-day growth
- -23.0%search demand this quarter
- Competition
- 50%top-5 click share · 20 brands · 96 sellers
Flapen Score
Cutlery Set against its category
The dotted line is the Kitchen average. Past it, Cutlery Set is stronger. Inside it, weaker.
Market
The Cutlery Set market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Cutlery Set 195K times last year and spent an estimated $410K. The top 5 brands take 65% of clicks. Demand peaks in Feb–Nov. Flapen scores it 48 out of 100, a Fail.
01 · Demand
2.6% of searches ended in a purchase last week.
Shoppers searched for this 195K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -23.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $410K a year.
- Searches, last 12 months
- 195K
- Growth, 90 days vs prior 90
- -23.0%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $410Ka year
- Peak month
- November1.7× the quietest month
- Top search term
- cutlery set131K searches a year
02 · Price
A sale here is worth $80.88.
Listings sell for $80.88 on average, from $24.89 to $355.59. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $80.88 that is $8K to $20K a year per listing.
- Average price
- $80.88inside the $15 to $100 sweet spot
- Price range
- $24.89–$355.59
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $8K–$20K
- Returns
- 3.4%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #64 within Kitchen. It carries 2,123 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #64in Kitchen
- Average rating
- 4.35 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 2,123per listing
- Listings tracked
- 33
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Cutlery Set products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Cutlery Set Onader Stainless Steel 24 Piece Cutlery Set for 6 People Flatware Silverware Set with Knife Fork Spoon Elegant Tableware for Daily Use/Christmas Mirror Finished. Dishwasher Safe
- Price
- $34.28
- Rating
- 3.9/5
- Reviews
- 607
- Age
- 4y ago

EWFEN 24-Piece Black Silverware Set with Steak Knives Black Flatware Set for 4 Food-Grade Stainless Steel Tableware Cutlery Set Mirror Finished Utensil Sets for Home Restaurant
- Price
- $60.51
- Rating
- 4.6/5
- Reviews
- 9,229
- Age
- 2y ago

Berglander 30 Pieces Stainless Steel Cutlery Set Flatware Set Silverware Set Tableware Set Service for 6
- Price
- $111.29
- Rating
- 4.5/5
- Reviews
- 28,511
- Age
- 3y ago

OPEKX 24-Piece Stainless Steel Cutlery Set with Gift Box Silverware Flatware Utensils for 6 Includes Forks Spoons & Knives Durable Rustproof Dishwasher Safe Tableware for Home & Dining
- Price
- $82.84
- Rating
- 3.6/5
- Reviews
- 27
- Age
- 2y ago

49-Piece Stainless Steel Silverware Set with Cutlery Organizer Service for 8 with Steak Knives and Kitchen Utensils
- Price
- $102.45
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 1y ago
Trending
90-day click momentum
Berglander 30-Piece Titanium Gold Plated Flatware Set 30-Piece Flatware Set Service for 6 (Shiny Gold) VC286G30
- Price
- $93.72
- Rating
- 4.2/5
- Reviews
- 1,666
- Age
- 4y ago

MIAMIO Cutlery Set Stainless Steel for 6 People / 36-Piece Flatware Set Includes Knives Forks Spoons Dishwasher Safe (Silver)
- Price
- $199.52
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 10mo ago

Cuisine Art Sasa 16 Piece Stainless Steel Cutlery Set Silver || Flatware Set Timeless Elegance for Every Occasion || Spoon Forks Knives
- Price
- $52.39
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 1y ago

Cuisine Art Chole 16 Piece Stainless Steel Cutlery Set Silver || Flatware Set Timeless Elegance for Every Occasion || Spoon Forks Knives
- Price
- $30.73
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 1y ago

HavenPlus Cutlery Set 24 Pieces Silverware Set for 4 Includes Knives Forks Spoons with Stand Silver
- Price
- $53.76
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 1y ago
Newest
by launch date
KINGSTONE Silverware Set 20-Piece Flatware Set Cutlery Set Premium 18/10 Stainless Steel Tableware Include Forks Knives Spoons for Home Kitchen Restaurant Wedding Dishwasher Safe
- Price
- $191.56
- Rating
- 4.7/5
- Reviews
- 225
- Age
- 9mo ago

MIAMIO Cutlery Set Stainless Steel for 6 People / 36-Piece Flatware Set Includes Knives Forks Spoons Dishwasher Safe (Silver)
- Price
- $199.52
- Rating
- 4.4/5
- Reviews
- 108
- Age
- 10mo ago

Novasteel 24-Piece Stainless Steel Silverware Set 6-Person Flatware Set with Eco-Friendly Green Coated Handles Dishwasher Safe and Rust Resistant (Silver)
- Price
- $77.95
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 1y ago

HavenPlus Cutlery Set 24 Pieces Silverware Set for 4 Includes Knives Forks Spoons with Stand Silver
- Price
- $53.76
- Rating
- 4.3/5
- Reviews
- 4
- Age
- 1y ago

Cuisine Art Sasa 16 Piece Stainless Steel Cutlery Set Silver || Flatware Set Timeless Elegance for Every Occasion || Spoon Forks Knives
- Price
- $52.39
- Rating
- 4.8/5
- Reviews
- 7
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
20 falling
Sellers
96
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
50%
Top 20: 84%
Open market
31%
- Onader19%
- E-far15%
- EWFEN12%
- Berglander12%
- Generic7%
- Exrp5%
Demand
Cutlery Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Nov · busiest ÷ quietest = 1.7×
Search terms
Top Cutlery Set search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cutlery set131K/yr
- cutlery21K/yr
- spoon set18K/yr
- tableware8K/yr
- spoon and fork set6K/yr
- طقم ملاعق وشوك وسكاكين6K/yr
- silverware set5K/yr
Reviews and returns
What reviews say buyers love and hate about Cutlery Set
We read the reviews and the return reasons for every product selling here.
“butter knive started to rust after first hand wash”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cutlery Set questions
Answered from the same tracked data.









