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Cutlery Holder

Cutlery Holder shows a sweet-spot price point ($50.84 avg), but soft demand (-16.1% this quarter) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 45% of 265 Kitchen niches · +1 vs the category median of 49

Market size 22Growth 17Conversion 20Competition 82Returns 46Price range 72Avg price 93Brand share 92Review moat 77Quality gap 40
This niche Category average · 265 niches

Is Cutlery Holder profitable on Amazon?

According to Flapen's Amazon United Arab Emirates niche tracking, Cutlery Holder is a $89K/yr Amazon United Arab Emirates market (108K searches/yr). The top 5 brands hold 43% of demand. Verdict: Worth a look — 50/100.

Cutlery Holder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -16.1% over the last 90 days and 1.6% of searches end in a purchase.

$89K

revenue / yr

Units sold / yr3K
Search volume / yr-16.1%108K
Conversion rate1.6%
Avg price$50.84

Who owns the niche?

The top 5 brands hold 43% of demand, so 57% of the market is open.

57%

open market share

Brands · sellers37 · 111
Top-5 product click share33%
Open market57%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 55 products

Sponsored placement64%
New entrants (1y)7· 1 succeeded
Avg rating4.5★
Avg reviews470

Top Cutlery Holder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.

$0$3K$5K$8K$11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

37 falling

Sellers

111

Top-5 brand share

43%

Top 20: 86%

Top-5 click share

33%

Top 20: 69%

Open market

51%

  • Ikea12%
  • Brick Brown10%
  • AMERTEER9%
  • MOMENT7%
  • ECVV6%
  • LOHONER6%

Cutlery Holder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume108KCVR1.6%Products55Brands37Top 5 Brands43%OOS Rate14.6%Rating4.5★Reviews470Avg BSR#85
4K3KBlack Friday '25Spike '26Sep '25Oct '25Dec '25Feb '26Mar '26May '26Jun '26

Top Cutlery Holder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • utensil holder32K/yr
  • cutlery holder31K/yr
  • spoon holder26K/yr
  • spoon stand9K/yr
  • utensils holder5K/yr
  • kitchen utensil holder5K/yr

What reviews say buyers love and hate about Cutlery Holder

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
الجودة الشاملة44%

Good quality

قوة17%

It is nice and sturdy

سهولة الاستخدام11%

very useful

التصميم الشامل6%

Great quality and design

لون6%

Nice colour

What buyers complain about

100% of reviews
الجودة الشاملة42%

Poor quality

الحجم الكلي23%

Too small

المنتج المعلن عنه مقابل المنتج الفعلي10%

wrong product description

سعة التخزين6%

Storage not very Sturdy

قوة6%

The product is not very Sturdy

Cutlery Holder return rate & reasons

Why buyers send it back, as a share of all return requests.

3.3%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1الحجم الكلي
48%
2المواد/الأجزاء المعيبة
16%
3الجودة الشاملة
10%
4قوة
3%
5التصميم الشامل
2%

Common Cutlery Holder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cutlery Holder 50/100 on Amazon United Arab Emirates — Worth a look. The niche generates $89K/yr across 55 tracked products. 1 of 7 products launched in the last 360 days are still selling. Search demand moved -16.1% over the last 90 days.
Cutlery Holder buyers on Amazon United Arab Emirates complain most about الجودة الشاملة, الحجم الكلي, المنتج المعلن عنه مقابل المنتج الفعلي, the themes mined from the niche's reviews. Its return rate is 3.3%.