Cupcake Liners
FailShoppers spend only $58K a year here, so Cupcake Liners is a Fail.
- Flapen Score
- 49 / 100Ranks 133 of 265 Kitchen niches · on the category median49
- Market size
- $58K/yr48K searches / yr
- 90-day growth
- -6.4%search demand this quarter
- Competition
- 61%top-5 click share · 13 brands · 65 sellers
Flapen Score
Cupcake Liners against its category
The dotted line is the Kitchen average. Past it, Cupcake Liners is stronger. Inside it, weaker.
Market
The Cupcake Liners market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Cupcake Liners 48K times last year and spent an estimated $58K. The top 5 brands take 77% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
5.2% of searches ended in a purchase last week.
Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.
- Searches, last 12 months
- 48K
- Growth, 90 days vs prior 90
- -6.4%
- Conversion, latest week
- 5.2%
- Market size, estimated
- $58Ka year
- Top search term
- cupcake liners20K searches a year
02 · Price
A sale here is worth $23.30.
Listings sell for $23.30 on average, from $4.44 to $60.41. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $23.30 that is $0 to $2K a year per listing.
- Average price
- $23.30inside the $15 to $100 sweet spot
- Price range
- $4.44–$60.41
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 0.8%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #27 within Kitchen. It carries 1,682 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 10.5%
- Average rank
- #27in Kitchen
- Average rating
- 4.36 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 1,682per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Cupcake Liners products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Caperci Standard Natural Cupcake Liners 500 Count No Smell Food Grade & Grease-Proof Baking Cups Paper
- Price
- $21.13
- Rating
- 4.5/5
- Reviews
- 11,766
- Age
- 5y ago

100Pcs/set Rainbow Color Cupcake Baking Paper Cases Cake Box
- Price
- $12.76
- Rating
- 4.1/5
- Reviews
- 115
- Age
- 7y ago

SKY-TOUCH 500PCS Mini Cupcake Liners Muffin Linner Mini Muffin Truffle Cases Greaseproof Cupcake Liners Non Stick Chocolate Paper Candy Wrappers for Party Birthday Christmas Bottom size 5cm
- Price
- $14.59
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago

SKY-TOUCH Silicone Cupcake Liners 12Pcs Baking Cups Non-Stick Cake Muffin Chocolate Cupcake Liner Baking Cup Mold Multicolor
- Price
- $9.43
- Rating
- 4.3/5
- Reviews
- 603
- Age
- 7y ago

katbite Tulip Cupcake Liners 200PCS Muffin Baking Cupcake Liners Holders Baking Cups Cupcake Wrapper for Party Wedding Birthday Christmas Cupcake Liners
- Price
- $28.95
- Rating
- 4.6/5
- Reviews
- 4,881
- Age
- 5y ago
Trending
90-day click momentum
Cupcake Liners 150 Pieces Standard Size 8 cm x 5 cm Brown White Natural Colours Muffin Paper Wrappers
- Price
- $60.41
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago

SKY-TOUCH 500PCS Mini Cupcake Liners Muffin Linner Mini Muffin Truffle Cases Greaseproof Cupcake Liners Non Stick Chocolate Paper Candy Wrappers for Party Birthday Christmas Bottom size 5cm
- Price
- $14.59
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago

200-piece tulip cupcake baking cups muffin baking liner holders rustic cupcake wrappers brown white and natural colors (A)
- Price
- $25.32
- Rating
- 3.7/5
- Reviews
- 13
- Age
- 4y ago

Caperci Standard White Cupcake Liners 500 Count No Smell Food Grade & Grease-Proof Baking Cups Paper
- Price
- $29.75
- Rating
- 4.5/5
- Reviews
- 11,766
- Age
- 5y ago

Caperci Standard Natural Cupcake Liners 500 Count No Smell Food Grade & Grease-Proof Baking Cups Paper
- Price
- $21.13
- Rating
- 4.5/5
- Reviews
- 11,766
- Age
- 5y ago
Newest
by launch date
SKY-TOUCH 500PCS Mini Cupcake Liners Muffin Linner Mini Muffin Truffle Cases Greaseproof Cupcake Liners Non Stick Chocolate Paper Candy Wrappers for Party Birthday Christmas Bottom size 5cm
- Price
- $14.59
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago

Cupcake Liners 150 Pieces Standard Size 8 cm x 5 cm Brown White Natural Colours Muffin Paper Wrappers
- Price
- $60.41
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 10mo ago

150 Pack Greaseproof Tulip Paper Baking Cups for Muffins Ideal for Baby Showers Weddings Birthdays and Catering Events
- Price
- $28.30
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

KASTWAVE 100PCS Tulip Muffin Cases Standard Size Cupcake Liners - Baking Cups for Weddings Birthdays & Parties Premium Paper Cupcake Wrappers Tulip-Shaped Baking Supplies (Brown & White)
- Price
- $28.05
- Rating
- 4.5/5
- Reviews
- 45
- Age
- 1y ago

ENJOYLEX 500pcs Natural Cupcake Liners Muffin Linner No Smell Food Grade Brown Baking CupsStandard Size
- Price
- $25.44
- Rating
- 3.8/5
- Reviews
- 10
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
65
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
61%
Top 20: 100%
Open market
17%
- Caperci31%
- SKY-TOUCH15%
- Other15%
- KASTWAVE11%
- katbite6%
- Wilton6%
- Open — no brand owns it (7 brands, 17%)
Demand
Cupcake Liners search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.7× · 10 of 12 months tracked
Search terms
Top Cupcake Liners search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cupcake liners20K/yr
- muffin liners7K/yr
- cupcake paper7K/yr
- cup cake paper cups6K/yr
- muffin paper3K/yr
- muffin cups4K/yr
Reviews and returns
What reviews say buyers love and hate about Cupcake Liners
We read the reviews and the return reasons for every product selling here.
“Bad quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cupcake Liners questions
Answered from the same tracked data.









