Blender
MaybeShoppers spend $3.3M a year here. But prices span $68.75–$464.23, mostly outside the sweet spot, so Blender is a Maybe.
- Flapen Score
- 50 / 100Top 45% of 265 Kitchen niches · +1 vs the category median of 4950
- Market size
- $3.3M/yr1.4M searches / yr
- 90-day growth
- -0.9%search demand this quarter
- Competition
- 42%top-5 click share · 9 brands · 56 sellers
Flapen Score
Blender against its category
The dotted line is the Kitchen average. Past it, Blender is stronger. Inside it, weaker.
Market
The Blender market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Blender 1.4M times last year and spent an estimated $3.3M. The top 5 brands take 90% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
1.2% of searches ended in a purchase last week.
Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -0.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.3M a year.
- Searches, last 12 months
- 1.4M
- Growth, 90 days vs prior 90
- -0.9%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $3.3Ma year
- Peak month
- February1.4× the quietest month
- Top search term
- blender509K searches a year
02 · Price
A sale here is worth $195.50.
Listings sell for $195.50 on average, from $68.75 to $464.23. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $195.50 that is $98K to $147K a year per listing.
- Average price
- $195.50above the $15 to $100 sweet spot
- Price range
- $68.75–$464.23
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $98K–$147K
- Returns
- 4.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #30 within Kitchen. It carries 2,974 reviews at 4.05 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.4%
- Average rank
- #30in Kitchen
- Average rating
- 4.05 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 2,974per listing
- Listings tracked
- 30
04 · Newcomers
Amazon counts 2 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Blender products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Magic Bullet Multi-Function High-Speed Blender Black/Silver 4 Piece Set MB4-0612
- Price
- $83.68
- Rating
- 4.0/5
- Reviews
- 2,694
- Age
- 6y ago

Black & Decker Sports Blender/Smoothie Maker 300W 6 Piece with 500ml & 300ml Sports Bottle 21500 RPM with Turbo Speed SS Blades to Pulverize Ice & Frozen Fruits 2 years warranty SBX300-B5
- Price
- $76.66
- Rating
- 3.9/5
- Reviews
- 2,072
- Age
- 6y ago

KENWOOD 500W Smoothie Blender 1.5L with Grinder Mill Ice Crush Function Multi-Purpose Smoothie Maker Durable Blades High Performance Easy Cleaning Model BLP19.150BK Black
- Price
- $72.99
- Rating
- 4.1/5
- Reviews
- 390
- Age
- 9mo ago

NutriBullet 600 Watts 9pc Accessories Multi-Function High Speed Blender Mixer System With Nutrient Extractor Smoothie Maker Grey NBR-1212M 1-year limited warranty
- Price
- $208.06
- Rating
- 4.5/5
- Reviews
- 857
- Age
- 7y ago

BLACK+DECKER Blender with Grinder Mills 400W Power 1.5L with 300ml 2 Grinding Mills Stainless Steel Blades and Two Pulse Control for Fine and Grinding of Coffee Herbs 2 years warranty BX440-B5
- Price
- $73.51
- Rating
- 3.1/5
- Reviews
- 1,255
- Age
- 6y ago
Trending
90-day click momentum
KENWOOD 500W Smoothie Blender 1.5L with Grinder Mill Ice Crush Function Multi-Purpose Smoothie Maker Durable Blades High Performance Easy Cleaning Model BLP19.150BK Black
- Price
- $72.99
- Rating
- 4.1/5
- Reviews
- 390
- Age
- 9mo ago

KENWOOD 500W Smoothie Blender 1.5L with Grinder Mill & Chopper Mill Ice Crush Function Multi-Purpose Smoothie Maker Durable Blades High Performance Easy Cleaning Model BLP19.360BK Black
- Price
- $85.10
- Rating
- 4.1/5
- Reviews
- 390
- Age
- 9mo ago

NutriBullet 600 Watts 9pc Accessories Multi-Function High Speed Blender Mixer System With Nutrient Extractor Smoothie Maker Grey NBR-1212M 1-year limited warranty
- Price
- $208.06
- Rating
- 4.5/5
- Reviews
- 857
- Age
- 7y ago

Ninja Blast Portable Blender 530ml Leakproof Lid & Sip Spout Rechargeable Portable Smoothies Protein Shakes Blends Ice & Frozen Fruit Black BC151MEBK 2 Years Warranty
- Price
- $186.91
- Rating
- 4.1/5
- Reviews
- 10,796
- Age
- 3y ago

Nutribullet Ultra 1000W High-Speed Blender Multi-Functional Quiet Motor Tritan Renew Cups Rapid Extractor Blades BPA-Free Shatter-Resistant Glow Interface NBU-500AK Black 1-Year Warranty
- Price
- $309.31
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 1y ago
Newest
by launch date
KENWOOD 500W Smoothie Blender 1.5L with Grinder Mill Ice Crush Function Multi-Purpose Smoothie Maker Durable Blades High Performance Easy Cleaning Model BLP19.150BK Black
- Price
- $72.99
- Rating
- 4.1/5
- Reviews
- 390
- Age
- 9mo ago

KENWOOD 500W Smoothie Blender 1.5L with Grinder Mill & Chopper Mill Ice Crush Function Multi-Purpose Smoothie Maker Durable Blades High Performance Easy Cleaning Model BLP19.360BK Black
- Price
- $85.10
- Rating
- 4.1/5
- Reviews
- 390
- Age
- 9mo ago

Magic Bullet 400W Blender 7-Piece Set High Speed Multi-Functional Perfect for Smoothies Shakes Dips Sauces & More Portable To-Go Cups Easy Clean Silver MB4-0712 2-Year Warranty
- Price
- $105.75
- Rating
- 4.0/5
- Reviews
- 2,694
- Age
- 1y ago

Nutribullet Ultra 1000W High-Speed Blender Multi-Functional Quiet Motor Tritan Renew Cups Rapid Extractor Blades BPA-Free Shatter-Resistant Glow Interface NBU-500AK Black 1-Year Warranty
- Price
- $309.31
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 1y ago

Philips 3000 Series Blender 450W 1.9 L Plastic Jar Extra Mill White HR2041/10
- Price
- $92.53
- Rating
- 4.0/5
- Reviews
- 239
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
56
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
42%
Top 20: 90%
Open market
6%
- NutriBullet33%
- BLACK+DECKER20%
- Kenwood17%
- Magic Bullet15%
- PHILIPS4%
- NINJA4%
- Open — no brand owns it (3 brands, 6%)
Demand
Blender search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Blender search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- blender509K/yr
- nutribullet blender124K/yr
- mixer128K/yr
- خلاط كهربائي103K/yr
- blender smoothie maker91K/yr
- blenders39K/yr
- nutribullet56K/yr
- juicer blender52K/yr
- خلاط49K/yr
- smoothie blender46K/yr
Reviews and returns
What reviews say buyers love and hate about Blender
We read the reviews and the return reasons for every product selling here.
“Broke after a month”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Blender questions
Answered from the same tracked data.









