Halloween Masks
MaybeThe products selling today average only 3.9★. But shoppers spend only $12K a year here, so Halloween Masks is a Maybe.
- Flapen Score
- 50 / 100Top 45% of 214 Fashion niches · +1 vs the category median of 4950
- Market size
- $12K/yr42K searches / yr
- 90-day growth
- +13.5%search demand this quarter
- Competition
- 48%top-5 click share · 18 brands · 42 sellers
Flapen Score
Halloween Masks against its category
The dotted line is the Fashion average. Past it, Halloween Masks is stronger. Inside it, weaker.
Market
The Halloween Masks market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Halloween Masks 42K times last year and spent an estimated $12K. The top 5 brands take 48% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
0.6% of searches ended in a purchase last week.
Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +13.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12K a year.
- Searches, last 12 months
- 42K
- Growth, 90 days vs prior 90
- +13.5%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $12Ka year
- Top search term
- scary mask10K searches a year
02 · Price
A sale here is worth $47.94.
Listings sell for $47.94 on average, from $5.02 to $90.94. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $47.94 that is $0 to $5K a year per listing.
- Average price
- $47.94inside the $15 to $100 sweet spot
- Price range
- $5.02–$90.94
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$5K
- Returns
- 7.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
33% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 28.7% of listings are out of stock. The average listing ranks #541 within Fashion. It carries 317 reviews at 3.91 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 33%
- Prime listings
- 90%
- Out of stock, average day
- 28.7%
- Average rank
- #541in Fashion
- Average rating
- 3.91 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 317per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Halloween Masks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
MOLEZU Vampire Mask Zombie Head Mask for Adult Scary Horror Creepy Demon Monster Mask for Halloween Costume Party.
- Price
- $44.90
- Rating
- 4.0/5
- Reviews
- 1,029
- Age
- 7y ago

Quligeta Hophen Scary Halloween Mask Terror Ghost Devil Mask Dance Party Scary Biochemical Alien Zombie Caps Mask
- Price
- $43.20
- Rating
- 4.4/5
- Reviews
- 3,026
- Age
- 8y ago

PartyHop Scary Momo Mask Creepy Halloween Latex Cosplay Costume for Kids and Adult Multicolor M
- Price
- $75.42
- Rating
- 4.3/5
- Reviews
- 449
- Age
- 7y ago

JINRIO Realistic Alien Mask Creepy Halloween Masks For Adult Latex Full Head Party Props Costume
- Price
- $49.95
- Rating
- 2.4/5
- Reviews
- 13
- Age
- 4y ago

Irovami H-alloween Creepy M-ask Adults Smiling Demon Scary Ghost Festivals Face Cover Costume Party Prop
- Price
- $44.84
- Rating
- 2.0/5
- Reviews
- 4
- Age
- 4y ago
Trending
90-day click momentum
Ghost Skull Mask Full Face Unisex for War Game Outdoor Sport Halloween Cosplay (one Size mask style1)
- Price
- $59.94
- Rating
- 4.3/5
- Reviews
- 343
- Age
- 3y ago

Masfrida Call of Duty Ghost Skull Mask Full Face Unisex for War Game Outdoor Sport Halloween Cosplay (one Size Mask)
- Price
- $90.94
- Rating
- 4.3/5
- Reviews
- 343
- Age
- 1y ago

Ghost Skull Mask Full Face Unisex For War Game Outdoor Sport Halloween Cosplay Mask-d One size
- Price
- $87.94
- Rating
- 4.3/5
- Reviews
- 343
- Age
- 2y ago

PARTY TIME - 1 Piece White Screaming Ghost Mask Halloween Cosplay Mask Horror Props for Halloween Festival Party Favors Decoration
- Price
- $30.50
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

AUTOYSUR Halloween Clown Mask Horror IT Mask Scary Joker Mask Costume Party Festival Cosplay Prop Decoration for Adult (A)
- Price
- $37.43
- Rating
- 2.6/5
- Reviews
- 3
- Age
- 2y ago
Newest
by launch date
Halloween Face Mask Horror Style Costume Mask
- Price
- $5.02
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

PARTY TIME - 1 Piece White Screaming Ghost Mask Halloween Cosplay Mask Horror Props for Halloween Festival Party Favors Decoration
- Price
- $30.50
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago

Masfrida Call of Duty Ghost Skull Mask Full Face Unisex for War Game Outdoor Sport Halloween Cosplay (one Size Mask)
- Price
- $90.94
- Rating
- 4.3/5
- Reviews
- 343
- Age
- 1y ago

GHONLZIN Halloween Terror Mask Horror Nun Mask Halloween Horror Latex Mask with Scarf Full Face Helmet Halloween Party Accessories Monster Creepy Party Decoration
- Price
- $74.19
- Rating
- 4.6/5
- Reviews
- 96
- Age
- 1y ago

TAPIT Michael Myers Mask Halloween Scary Mask Horror Masquerade Cosplay Party Props Mask for Adults Realistic Horror Killer Latex Mask Full Head Masks (A)
- Price
- $38.70
- Rating
- 3.5/5
- Reviews
- 19
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
42
Top-5 brand share
48%
Top 20: 100%
Top-5 click share
48%
Top 20: 100%
Open market
46%
- MOLEZU14%
- Quligeta9%
- PartyHop9%
- jinrio8%
- Irovami7%
- LESUFINE7%
Demand
Halloween Masks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 14.1× · 9 of 12 months tracked
Search terms
Top Halloween Masks search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- scary mask10K/yr
- halloween mask17K/yr
- halloween masks15K/yr
Reviews and returns
What reviews say buyers love and hate about Halloween Masks
We read the reviews and the return reasons for every product selling here.
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
8 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Halloween Masks questions
Answered from the same tracked data.









