Skip to content

Halloween Costume

Fail

Shoppers spend only $0 a year here, so Halloween Costume is a Fail.

Flapen Score
43
43 / 100
Ranks 152 of 214 Fashion niches · −6 vs the category median of 49
Market size
$0/yr380K searches / yr
90-day growth
+36.8%search demand this quarter
Competition
63%top-5 click share · 15 brands · 39 sellers

Flapen Score

Halloween Costume against its category

The dotted line is the Fashion average. Past it, Halloween Costume is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Halloween Costume market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Halloween Costume 380K times last year and spent an estimated $0. The top 5 brands take 73% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

0.0% of searches ended in a purchase last week.

Shoppers searched for this 380K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +36.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
380K
Growth, 90 days vs prior 90
+36.8%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Top search term
costume39K searches a year

02 · Price

A sale here is worth $64.88.

Listings sell for $64.88 on average, from $15.61 to $122.95. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $64.88 that is $0 to $6K a year per listing.

Average price
$64.88inside the $15 to $100 sweet spot
Price range
$15.61–$122.95
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
5.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 40.1% of listings are out of stock. The average listing ranks #263 within Fashion. It carries 1,145 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
100%
Out of stock, average day
40.1%
Average rank
#263in Fashion
Average rating
4.07 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,145per listing
Listings tracked
17

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
45 months

Products

Top Halloween Costume products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

$0$0$0$0$01101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

15 falling

Sellers

39

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

23%

  • Generic47%
  • Oludkeph10%
  • JuSoS6%
  • IHGYT5%
  • Wishliker5%
  • Makfacp4%

Demand

Halloween Costume search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '25Spike '26NovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov · busiest ÷ quietest = 110.0× · 10 of 12 months tracked

Search terms

Top Halloween Costume search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • costume39K/yr
  • costumes9K/yr
  • costume for women12K/yr
  • halloween costume163K/yr
  • costume adult8K/yr
  • halloween costume women73K/yr
  • halloween costumes29K/yr
  • halloween costume adult9K/yr
  • halloween costumes women7K/yr
  • halloween costume men25K/yr

Reviews and returns

What reviews say buyers love and hate about Halloween Costume

We read the reviews and the return reasons for every product selling here.

100%of positive reviews mention “الجودة الشاملة”
5.3%of orders come back
“It's good quality”
A buyer, on “الجودة الشاملة”100% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

5 topics

NegativePositive

FAQ

Common Halloween Costume questions

Answered from the same tracked data.