Dubai
MaybeReturns run at only 0.2% of orders. But buyers convert on only 0.6% of searches, so Dubai is a Maybe.
- Flapen Score
- 58 / 100Top 14% of 214 Fashion niches · +9 vs the category median of 4958
- Market size
- $76K/yr293K searches / yr
- 90-day growth
- +23.5%search demand this quarter
- Competition
- 26%top-5 click share · 38 brands · 71 sellers
Flapen Score
Dubai against its category
The dotted line is the Fashion average. Past it, Dubai is stronger. Inside it, weaker.
Market
The Dubai market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Dubai 293K times last year and spent an estimated $76K. The top 5 brands take 57% of clicks. Demand peaks in Aug–Nov. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
0.6% of searches ended in a purchase last week.
Shoppers searched for this 293K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $76K a year.
- Searches, last 12 months
- 293K
- Growth, 90 days vs prior 90
- +23.5%
- Conversion, latest week
- 0.6%
- Market size, estimated
- $76Ka year
- Peak month
- August1.9× the quietest month
- Top search term
- dubai238K searches a year
02 · Price
A sale here is worth $41.26.
Listings sell for $41.26 on average, from $3.91 to $271.31. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $41.26 that is $0 to $4K a year per listing.
- Average price
- $41.26inside the $15 to $100 sweet spot
- Price range
- $3.91–$271.31
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$4K
- Returns
- 0.2%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
65% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #330 within Fashion. It carries 77 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 90%
- Out of stock, average day
- 10.4%
- Average rank
- #330in Fashion
- Average rating
- 4.46 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 77per listing
- Listings tracked
- 78
04 · Newcomers
Amazon counts 1 of last year's 32 launches as successful.
32 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 32
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Dubai products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SAHENITEANA Burj Khalifa Tower Plating Dubai Tower Model Grey Dubai Tower Model Vintage Design for Bedroom Cafe Home Bar
- Price
- $17.28
- Rating
- 4.2/5
- Reviews
- 19
- Age
- 2y ago

Aishini Dubai Souvenirs I Love Dubai/Camel 11 Oz/440ml 2 in 1 9x12cm - Stylish fashionable Curltural Legacy and Durable Large Mug-Ideal for Home Office Gift Photoshoot (White)
- Price
- $29.87
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 11mo ago

Aishini Dubai 3D Souvenir Magnets (8 Pack) | Modern UAE Landmark & Heritage Collection | Durable Residue-Free Refrigerator Laptop Locker Decoration | Premium Dubai Gift & Collectibles
- Price
- $29.88
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 8mo ago
![Dubai Souvenirs White Gold Ceramic Mug حبيبي تعال إلى دبي | Ceramic Mug 11 Oz/350ml Dubai Landscape | Stylish fashionable Curltural Legacy and Durable Large Mug-Ideal for Home [ Blue/White ]](https://m.media-amazon.com/images/I/51JUJM7OnbL.jpg)
Dubai Souvenirs White Gold Ceramic Mug حبيبي تعال إلى دبي | Ceramic Mug 11 Oz/350ml Dubai Landscape | Stylish fashionable Curltural Legacy and Durable Large Mug-Ideal for Home [ Blue/White ]
- Price
- $35.75
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 7mo ago

Shopping Handbag Resuabale Multipurpose | Beach Picnic Office Training Traveling Outdoor Grocery Bags | Dubai Souvenir for Party Return Gifting Bag (Multicolor2)
- Price
- $61.29
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago
Trending
90-day click momentum
Canvas Cotton Tote Bag with Floral Design Printed with Initial Letters Bridesmaids Bags for Women Reusable Eco-Friendly Shopping Bag Party Gift Idea Easy to carry Ladies casual hand bag K
- Price
- $26.06
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 10mo ago

Carters Premium Milk Chocolate Dubai Skyline Shape 45g Iconic Souvenir Gift Featuring Artistic City Landmarks and Smooth Rich Chocolate Taste
- Price
- $12.50
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Handcrafted Heritage Clay Coffee Cup | Tea Pot | Dubai Souvenir | Espresso Cup 300mL Tea Mug Drinking Cup for Cappuccino Latte | Cultural Vintage UAE Cup Retro Modern Design | 250-350 ml
- Price
- $38.84
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 2mo ago

Dressed Camel Keychain Beautiful Design Colorful UAE Dubai Souvenir Gift (2pieces set)
- Price
- $36.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

POP MART Twinkle Twinkle Sweet Dreams Forecast Series-Plush Pendant Blind Box 1PC Creative Art Figure Keychains Gifts Collectible Home Decorations
- Price
- $70.56
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago
Newest
by launch date
Handcrafted Heritage Clay Coffee Cup | Tea Pot | Dubai Souvenir | Espresso Cup 300mL Tea Mug Drinking Cup for Cappuccino Latte | Cultural Vintage UAE Cup Retro Modern Design | 250-350 ml
- Price
- $38.84
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 2mo ago

Dressed Camel Keychain Beautiful Design Colorful UAE Dubai Souvenir Gift (2pieces set)
- Price
- $36.15
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago

Carters Premium Milk Chocolate Dubai Skyline Shape 45g Iconic Souvenir Gift Featuring Artistic City Landmarks and Smooth Rich Chocolate Taste
- Price
- $12.50
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

POP MART Twinkle Twinkle Sweet Dreams Forecast Series-Plush Pendant Blind Box 1PC Creative Art Figure Keychains Gifts Collectible Home Decorations
- Price
- $70.56
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Shopping Tote Bags Multipurpose Resuabale | Handbag for Beach Picnic Office Training Traveling Outdoor Grocery | Dubai Souvenir for Party Return Gifting Bag (Bag_43x36_Single)
- Price
- $24.24
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
38 falling
Sellers
71
Top-5 brand share
57%
Top 20: 90%
Top-5 click share
26%
Top 20: 58%
Open market
39%
- aishini21%
- Glorious Avenue12%
- Generic11%
- SAHENITEANA8%
- Bait Al Noor Gifts Trading4%
- kipfy4%
Demand
Dubai search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Nov · busiest ÷ quietest = 1.9×
Search terms
Top Dubai search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dubai238K/yr
- dubai souvenirs28K/yr
- dubai souvenir9K/yr
- dubai gifts6K/yr
- souvenir6K/yr
- dubai souvenirs gifts6K/yr
Reviews and returns
What reviews say buyers love and hate about Dubai
We read the reviews and the return reasons for every product selling here.
“Tastes like wax”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dubai questions
Answered from the same tracked data.









