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Clarks

Fail

Returns run at 20.4% of orders, so Clarks is a Fail.

Flapen Score
45
45 / 100
Ranks 134 of 214 Fashion niches · −4 vs the category median of 49
Market size
$93K/yr289K searches / yr
90-day growth
+17.0%search demand this quarter
Competition
13%top-5 click share · 24 brands · 85 sellers

Flapen Score

Clarks against its category

The dotted line is the Fashion average. Past it, Clarks is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clarks market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Clarks 289K times last year and spent an estimated $93K. The top 5 brands take 81% of clicks. Demand peaks in Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

0.2% of searches ended in a purchase last week.

Shoppers searched for this 289K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved +17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $93K a year.

Searches, last 12 months
289K
Growth, 90 days vs prior 90
+17.0%
Conversion, latest week
0.2%
Market size, estimated
$93Ka year
Peak month
November2.6× the quietest month
Top search term
clarks69K searches a year

02 · Price

A sale here is worth $153.03.

Listings sell for $153.03 on average, from $18.90 to $454.92. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $153.03 that is $0 to $15K a year per listing.

Average price
$153.03above the $15 to $100 sweet spot
Price range
$18.90–$454.92
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$15K
Returns
20.4%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #210 within Fashion. It carries 1,950 reviews at 3.96 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
97%
Out of stock, average day
8.1%
Average rank
#210in Fashion
Average rating
3.96 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
1,950per listing
Listings tracked
183

04 · Newcomers

Amazon counts 0 of last year's 34 launches as successful.

34 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
34
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Clarks products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 13% of clicks. An open shelf where new products get seen.

$0$2K$4K$6K$7K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

24 falling

Sellers

85

Top-5 brand share

81%

Top 20: 97%

Top-5 click share

13%

Top 20: 33%

Open market

16%

  • Clarks36%
  • Generic28%
  • Centrino8%
  • Red Chief5%
  • FitVille4%
  • ALDO3%
  • Open — no brand owns it (18 brands, 16%)

Demand

Clarks search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KBlack Friday '25Spike '26AugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov · busiest ÷ quietest = 2.6×

Search terms

Top Clarks search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clarks69K/yr
  • men formal shoes33K/yr
  • oxford shoes for men35K/yr
  • mens formal shoes32K/yr
  • formal shoes24K/yr
  • men shoes formal25K/yr
  • clarks shoes men17K/yr
  • clarks shoes12K/yr
  • mens oxfords15K/yr
  • mens shoes formal10K/yr

Reviews and returns

What reviews say buyers love and hate about Clarks

We read the reviews and the return reasons for every product selling here.

39%of positive reviews mention “الجودة الشاملة”
63%of negative reviews mention “الجودة الشاملة”
20.4%of orders come back
“Bad quality”
A buyer, on “الجودة الشاملة”63% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Clarks questions

Answered from the same tracked data.