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Bathrobe

weak search conversion (0.6%) — Bathrobe doesn't clear our bar today.

Flapen Score

43
Skip it

Ranks 152 of 214 Fashion niches · −6 vs the category median of 49

Market size 14Growth 23Conversion 8Competition 62Returns 28Price range 66Avg price 86Brand share 58Review moat 24Quality gap 96
This niche Category average · 214 niches

Is Bathrobe profitable on Amazon?

According to Flapen's Amazon United Arab Emirates niche tracking, Bathrobe is a $57K/yr Amazon United Arab Emirates market (132K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Dec. Verdict: Skip it — 43/100.

Bathrobe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -3.5% over the last 90 days and 0.6% of searches end in a purchase.

$57K

revenue / yr

Units sold / yr2K
Search volume / yr-3.5%132K
Conversion rate0.6%
Avg price$70.72

Who owns the niche?

The top 5 brands hold 70% of demand, so 30% of the market is open.

30%

open market share

Brands · sellers14 · 60
Top-5 product click share48%
Open market30%
Avg brand age47 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.9★ — the gap to enter on.

0/100

page quality · 28 products

Sponsored placement61%
New entrants (1y)8· 0 succeeded
Avg rating3.9★
Avg reviews5,119

Top Bathrobe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

$0$6K$11K$17K$23K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

14 falling

Sellers

60

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

24%

  • Bliss Casa39%
  • Cisvsia9%
  • GZLQHD8%
  • Ramesses7%
  • NY Threads6%
  • Generic6%

Bathrobe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume132KCVR0.6%Products28Brands14Top 5 Brands70%OOS Rate10.5%Rating3.9★Reviews5,119Avg BSR#36
4K3KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Top Bathrobe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • bathrobe27K/yr
  • bathrobe women26K/yr
  • robe19K/yr
  • bath robe16K/yr
  • bath robes for women14K/yr
  • bathrobe men10K/yr
  • robe women11K/yr
  • روب حمام نسائي6K/yr
  • روب4K/yr

What reviews say buyers love and hate about Bathrobe

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
الجودة الشاملة67%

Good quality

الدفء17%

She absolutely loves how cozy the fleece feels against her skin

ملمس ناعم17%

It turned out to be the right call since it is incredibly soft and roomy

What buyers complain about

100% of reviews
الجودة الشاملة38%

the quality is very poor

الحجم الكلي25%

it was still small

سهولة التنظيف13%

It is dirty

المنتج المعلن عنه مقابل المنتج الفعلي13%

NOT A BATHROBE

مقاومة الماء13%

Material doesn't absorb any water

Bathrobe return rate & reasons

Why buyers send it back, as a share of all return requests.

4.8%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1الحجم الكلي
30%
2الجودة الشاملة
18%
3لون
11%
4جودة المواد
11%
5طول
8%

Common Bathrobe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Bathrobe 43/100 on Amazon United Arab Emirates — Skip it. The niche generates $57K/yr across 28 tracked products. 0 of 8 products launched in the last 360 days are still selling. Search demand moved -3.5% over the last 90 days.
Search demand for Bathrobe on Amazon United Arab Emirates peaks in Dec, where the busiest month runs 1.7× the quietest.