Is Deodorant Stick profitable to sell on Amazon United Arab Emirates?

Flapen scores Deodorant Stick 57 out of 100 on Amazon United Arab Emirates, a Maybe. Shoppers spend $885K a year across 24 tracked products. Amazon counts 1 of the 1 products launched in the last year as successful launches. Search demand grew +25.6% in the last 90 days.

How competitive is the Deodorant Stick niche on Amazon United Arab Emirates?

3 brands and 49 sellers compete in Deodorant Stick on Amazon United Arab Emirates. The top 5 Deodorant Stick products take 58% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Deodorant Stick?

Deodorant Stick buyers on Amazon United Arab Emirates complain most about يشم, مناسب للبشرة المختلطة, and الوظيفة - بشكل عام. Returns run at 0.5% of orders.

What does it cost to enter the Deodorant Stick niche?

Deodorant Stick sells for $63.80 on average on Amazon United Arab Emirates, inside the $15 to $100 sweet spot. Listings run $15.53 to $240.03. The average product has 4,755 reviews, the count a new listing must catch up to.

Deodorant Stick

Maybe

Returns run at only 0.5% of orders. But the top 5 brands take 100% of clicks, so Deodorant Stick is a Maybe.

Filters High Price

Flapen Score: 57
57 / 100Top 20% of 445 Beauty niches · +6 vs the category median of 51
Market size: $885K/yr214K searches / yr
90-day growth: +25.6%search demand this quarter
Competition: 58%top-5 click share · 3 brands · 49 sellers

Flapen Score

Deodorant Stick against its category

The dotted line is the Beauty average. Past it, Deodorant Stick is stronger. Inside it, weaker.

57Maybe

This niche Category average

See the method

Market

The Deodorant Stick market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Deodorant Stick 214K times last year and spent an estimated $885K. All 3 brands take every click. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

6.5% of searches ended in a purchase last week.

Shoppers searched for this 214K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 6.5% of those searches ended in a purchase. Searches in the last 90 days moved +25.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $885K a year.

Searches, last 12 months: 214K
Growth, 90 days vs prior 90: +25.6%
Conversion, latest week: 6.5%
Market size, estimated: $885Ka year
Top search term: vichy deodorant88K searches a year

02 · Price

A sale here is worth $63.80.

Listings sell for $63.80 on average, from $15.53 to $240.03. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $63.80 that is $32K to $48K a year per listing.

Average price: $63.80inside the $15 to $100 sweet spot
Price range: $15.53–$240.03
Amazon United Arab Emirates median price: $60.52across 3,090 niches
Units sold a year: 20K–25K
Units per listing a year: 500–750
Revenue per listing a year: $32K–$48K
Returns: 0.5%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.2% of listings are out of stock. The average listing ranks #226 within Beauty. It carries 4,755 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings: 79%
Prime listings: 100%
Out of stock, average day: 5.2%
Average rank: #226in Beauty
Average rating: 4.36 starsAmazon United Arab Emirates average 4.27 stars
Average reviews: 4,755per listing
Listings tracked: 24

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 79 months on average, so the names here are established.

Launched, last 12 months: 1
Successful launches: 1Amazon's first-year sales bar
Average brand age: 79 months

Products