Watercolor
Watercolor shows low returns (0.6%), but a small market ($88K/yr) keeps it on the watch list.
Flapen Score
Ranks 51 of 104 Arts & Crafts niches · on the category median
Is Watercolor profitable on Amazon?
According to Flapen's Amazon United Arab Emirates niche tracking, Watercolor is a $88K/yr Amazon United Arab Emirates market (66K searches/yr). The top 5 brands hold 64% of demand. Verdict: Worth a look — 52/100.
Watercolor: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +11.7% over the last 90 days and 2.7% of searches end in a purchase.
$88K
revenue / yr
Who owns the niche?
The top 5 brands hold 64% of demand, so 36% of the market is open.
36%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 23 products
Top Watercolor products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Funcils Watercolor Paint Set - 50 Travel Watercolors Set - Water Colors Paint for Adult Kids Beginners Professional Artists | Watercolor Palette with Paper Brush Pen | Art Supplies for Adults
- Price
- $67.39
- Rating
- 4.7/5
- Reviews
- 1,320
- Age
- 3y ago
Maxi Watercolor Paint Set 24 Colors 28mm Non toxic Washable Watercolor Palette with 1 Paint Brushes for Artists Kids & Adults Art & Craft Supplies
- Price
- $10.21
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 1y ago
ikeoat Watercolor Paint Set 36 Colors in Gift Box with Bonus Watercolor Paper Pad and Water Brushes Perfect for Kids Adults Beginners Artists Painting Sketching and Illustrating
- Price
- $34.18
- Rating
- 4.4/5
- Reviews
- 79
- Age
- 4y ago
Chalkola Watercolor Paint Set for Adults Kids Beginner & Professional Artists - 36 Watercolor Tubes Set (12ml 0.4oz) 10 Painting Brushes & 1 Palette | Vibrant Water Color Art Painting Supplies
- Price
- $69.29
- Rating
- 4.6/5
- Reviews
- 2,343
- Age
- 2y ago
Maxi Watercolor Paint Set 12 Colors 28mm Non toxic Washable Watercolor Palette with 1 Paint Brushes for Artists Kids & Adults Art & Craft Supplies
- Price
- $5.34
- Rating
- 4.5/5
- Reviews
- 21
- Age
- 1y ago
Trending
90-day click momentum
Water Colors Paint Set Travel Watercolor Painting Set with Metal Case Watercolor Painting Set Includes Brushes Palette 8 Sheets of Watercolor Paper Suitable for Beginners Artists 100 Colors
- Price
- $77.92
- Rating
- 4.6/5
- Reviews
- 226
- Age
- 7mo ago
Water Colors Paint Set Travel Watercolor Painting Set with Metal Case Watercolor Painting Set Includes Brushes Palette 8 Sheets of Watercolor Paper Suitable for Beginners Artists (128 colors)
- Price
- $87.32
- Rating
- 4.6/5
- Reviews
- 226
- Age
- 7mo ago
Chalkola Professional Watercolor Paint Set - 48 Semi Moist Water Colors Paint Adult Set XL Pans | With Painting Brushes Water Color Pad & Art Supplies | Suitable for Adults Kids Beginner & Artists
- Price
- $103.78
- Rating
- 4.7/5
- Reviews
- 82
- Age
- 8mo ago
NOVOLAN Pearlescent Watercolor Paint Set 100 Colors Shimmering Solid Watercolor Pan Set for Painting Illustration & Nail Art Complete Kit with Palette Brushes Pencil Water Brush Paper & More
- Price
- $70.84
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Watercolor Paint Set Great for Painting 50 Colors Detail Paint Brush Included Art Supplies for Artists Amateur Hobbyists and Painting Lovers
- Price
- $70.48
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Newest
by launch dateWater Colors Paint Set Travel Watercolor Painting Set with Metal Case Watercolor Painting Set Includes Brushes Palette 8 Sheets of Watercolor Paper Suitable for Beginners Artists 100 Colors
- Price
- $77.92
- Rating
- 4.6/5
- Reviews
- 226
- Age
- 7mo ago
Water Colors Paint Set Travel Watercolor Painting Set with Metal Case Watercolor Painting Set Includes Brushes Palette 8 Sheets of Watercolor Paper Suitable for Beginners Artists (128 colors)
- Price
- $87.32
- Rating
- 4.6/5
- Reviews
- 226
- Age
- 7mo ago
Chalkola Professional Watercolor Paint Set - 48 Semi Moist Water Colors Paint Adult Set XL Pans | With Painting Brushes Water Color Pad & Art Supplies | Suitable for Adults Kids Beginner & Artists
- Price
- $103.78
- Rating
- 4.7/5
- Reviews
- 82
- Age
- 8mo ago
Funcils 100 Watercolor Paint Set - Water Colors Paint for Kids Adult Beginners Professional Artists | Watercolor Palette with Paper Brushes Pen | Travel Painting Kit Art Supplies for Adults
- Price
- $108.51
- Rating
- 4.7/5
- Reviews
- 1,320
- Age
- 8mo ago
Maxi Watercolor Paint Set 24 Colors 28mm Non toxic Washable Watercolor Palette with 1 Paint Brushes for Artists Kids & Adults Art & Craft Supplies
- Price
- $10.21
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.
Brands
16 falling
Sellers
45
Top-5 brand share
64%
Top 20: 100%
Top-5 click share
51%
Top 20: 97%
Open market
29%
- Maxi20%
- Funcils16%
- Chalkola12%
- ikeoat10%
- Spardar7%
- Faber-Castell6%
Watercolor demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Watercolor search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- watercolor19K/yr
- water color16K/yr
- water colors paint set12K/yr
- watercolor paint7K/yr
- الوان مائيه8K/yr
- water paint4K/yr
What reviews say buyers love and hate about Watercolor
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Quality was amazing”
“Good with in this price range”
“It is exactly like it shows in the picture”
“Bright colors”
What buyers complain about
50% of reviews“its too bright”
Watercolor return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Watercolor questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
