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Floral Foam

Maybe

Products sell for $46.64 on average, inside the sweet spot. But shoppers spend only $28K a year here, so Floral Foam is a Maybe.

Flapen Score
58
58 / 100
Top 21% of 104 Arts & Crafts niches · +6 vs the category median of 52
Market size
$28K/yr13K searches / yr
90-day growth
+40.5%search demand this quarter
Competition
37%top-5 click share · 17 brands · 43 sellers

Flapen Score

Floral Foam against its category

The dotted line is the Arts & Crafts average. Past it, Floral Foam is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Floral Foam market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Floral Foam 13K times last year and spent an estimated $28K. The top 5 brands take 73% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 13K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +40.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $28K a year.

Searches, last 12 months
13K
Growth, 90 days vs prior 90
+40.5%
Conversion, latest week
4.6%
Market size, estimated
$28Ka year
Top search term
floral foam8K searches a year

02 · Price

A sale here is worth $46.64.

Listings sell for $46.64 on average, from $10.64 to $82.59. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $46.64 that is $0 to $5K a year per listing.

Average price
$46.64inside the $15 to $100 sweet spot
Price range
$10.64–$82.59
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #36 within Arts & Crafts. It carries 424 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
86%
Out of stock, average day
16.8%
Average rank
#36in Arts & Crafts
Average rating
4.47 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
424per listing
Listings tracked
37

04 · Newcomers

Amazon counts 0 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Floral Foam products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

$0$850$2K$3K$3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

17 rising

Sellers

43

Top-5 brand share

73%

Top 20: 100%

Top-5 click share

37%

Top 20: 84%

Open market

21%

  • Generic25%
  • MAKINGTEC15%
  • HOXHA14%
  • SYOSI12%
  • BEWAVE8%
  • NALACAL6%

Reviews and returns

What reviews say buyers love and hate about Floral Foam

We read the reviews and the return reasons for every product selling here.

67%of positive reviews mention “الجودة الشاملة”
100%of negative reviews mention “الجودة الشاملة”
2.1%of orders come back
“Poor quality”
A buyer, on “الجودة الشاملة”100% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

9 topics

NegativePositive

FAQ

Common Floral Foam questions

Answered from the same tracked data.