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54

sufra roll

Worth a look

Shows low returns (0.2%), but soft demand (-26.8% this quarter) keeps it on the watch list.

Market size 27Growth 12Conversion 82Competition 47Returns 99Price range 84Avg price 81Brand share 38Review moat 95Quality gap 68

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Review moat

Incredible94.87

avg incumbent reviews — the moat a new listing must climb

Price range

Great$7.30–$65.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Avg price

Great$17.35

avg listing price — sweet spot $15–$100

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Market size

Okay$114K

$114K/yr · 76K searches

Growth

Bad-26.8%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Arab Emirates niche tracking, sufra roll is a $114K/yr Amazon United Arab Emirates market (76K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Feb. Verdict: Worth a look — 54/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

sufra roll market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
$139K–$174K
units × avg price
Conversion rate
8.7%
Avg BSR
#137
Page quality
0%
Prime
100%
Sponsored
65%
Out of stock
0.2%
Avg brand age
36 months
Avg seller age
59 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

13 falling

Sellers

20

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

57%

Top 20: 97%

Open market

14%

  • Home Choice35%
  • Enviro Guard22%
  • SNH Packing9%
  • Hotpack8%
  • FUN BY AL BAYADER فن8%
  • Sanita Club4%
  • Open — no brand owns it (7 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -26.8% search growth over the last 90 days.
3K2KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.9×

Top sufra roll search terms

  • sufra roll17K/yr
  • سفرة طعام بلاستيك رول12K/yr
  • sufra12K/yr
  • disposable table cover10K/yr
  • sofra roll7K/yr
  • sofra5K/yr
  • سفره طعام نايلون رول4K/yr
  • table cover disposable6K/yr
  • مفرش سفرة طعام بلاستيك رول4K/yr
All search terms

Top sufra roll products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$6K10%$11K15%$17K20%$23K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 23 tracked products in this niche — three views at once, no toggling.

What buyers say about sufra roll

What buyers praise and complain about, mined from review topics.

What buyers love

الجودة الشاملة56%

“Great quality”

القيمة مقابل المال19%

“Good price”

سهولة الاستخدام13%

“So useful”

جودة المواد6%

“It has normal quality material”

سماكة6%

“Wide and thick”

What buyers complain about

الجودة الشاملة75%

“Low quality”

جودة المواد25%

“with low quality material”

Top return reasons

الجودة الشاملة25%
المنتج المعلن عنه مقابل المنتج الفعلي15%
لون13%
وضوح الصورة/الصورة13%
الحجم الكلي11%
التصميم الشامل6%
ألوان العرض6%
رفيع6%
القيمة مقابل المال3%
جودة المواد2%

Common questions

Is sufra roll profitable to sell on Amazon United Arab Emirates?
The niche generates $114K/yr across 23 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -26.8%. Flapen's verdict: Worth a look (54/100).
How competitive is the sufra roll niche?
13 brands and 20 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in sufra roll?
Top complaints mined from reviews: الجودة الشاملة, جودة المواد. The return rate is 0.2%.
When does demand for sufra roll peak?
Demand peaks in Feb; the busiest month runs 1.9× the quietest.
What does it cost to enter the sufra roll niche?
Listings span $7.30–$65.00; the average listing price is $17.35 (sweet spot $15–$100). The average incumbent carries 95 reviews — the moat a new listing must climb.