Sparklers
FailShoppers spend only $34K a year here, so Sparklers is a Fail.
- Flapen Score
- 46 / 100Ranks 75 of 104 Arts & Crafts niches · −6 vs the category median of 5246
- Market size
- $34K/yr25K searches / yr
- 90-day growth
- -25.9%search demand this quarter
- Competition
- 64%top-5 click share · 7 brands · 17 sellers
Flapen Score
Sparklers against its category
The dotted line is the Arts & Crafts average. Past it, Sparklers is stronger. Inside it, weaker.
Market
The Sparklers market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Sparklers 25K times last year and spent an estimated $34K. The top 5 brands take 95% of clicks. Flapen scores it 46 out of 100, a Fail.
01 · Demand
4.3% of searches ended in a purchase last week.
Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -25.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $34K a year.
- Searches, last 12 months
- 25K
- Growth, 90 days vs prior 90
- -25.9%
- Conversion, latest week
- 4.3%
- Market size, estimated
- $34Ka year
- Top search term
- sparkling candle8K searches a year
02 · Price
A sale here is worth $31.93.
Listings sell for $31.93 on average, from $9.13 to $70.50. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At $31.93 that is $0 to $3K a year per listing.
- Average price
- $31.93inside the $15 to $100 sweet spot
- Price range
- $9.13–$70.50
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 2.0%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
64% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 14.2% of listings are out of stock. The average listing ranks #15 within Arts & Crafts. It carries 10 reviews at 4.05 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 64%
- Prime listings
- 71%
- Out of stock, average day
- 14.2%
- Average rank
- #15in Arts & Crafts
- Average rating
- 4.05 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 10per listing
- Listings tracked
- 14
04 · Newcomers
Amazon counts 0 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Sparklers products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Wonder-Candle Silver Celebration Candle Pack Set Of 10 Elegant Silver Decorative Cake Topper Candles For Birthdays Anniversaries And Special Occasions Crafted In Germany
- Price
- $70.50
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 1y ago

Wonder Candle Gold Celebration Candle Pack Set Of 10 Elegant Gold Decorative Cake Topper Candles For Birthdays Anniversaries And Special Occasions Crafted In Germany
- Price
- $65.88
- Rating
- 4.2/5
- Reviews
- 7
- Age
- 3y ago

Wonder-Candle Gold Celebration Candle Elegant Gold Decorative Cake Topper Candle Perfect For Birthdays Anniversaries And Special Occasions 1 Piece Made In Germany
- Price
- $11.69
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 1y ago

50 Seconds - 6 Pcs Gold Sparkling Candle with Holder Party and Birthday Candles Fountain Candle for Birthday Cake For all Occasion Celebration (12cm) Multi-Color
- Price
- $22.18
- Rating
- 4.1/5
- Reviews
- 38
- Age
- 1y ago

Gold Sparkling Birthday Candles with Red Holders Fountain Candles for Cake Celebration 15cm 6 Pieces
- Price
- $22.57
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 6mo ago
Trending
90-day click momentum
Sparkling Candle Birthday Cake Topper Candle for Party Gold 15cm Set of 6 Pack of 1
- Price
- $29.33
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

6 Pcs 15seconds Duration Sparkling Candle with Holder Party and Birthday Candles Fountain Candle for Birthday Cake For all Occasion Celebration (15cm) Black
- Price
- $21.64
- Rating
- 2.4/5
- Reviews
- 5
- Age
- 6mo ago

Goldedge Sparkling Fountain Celebration Candles Gold 12cm 12 Peice (6pc x 2) No Batteries Needed Indoor/Outdoor Use Party & Event Decor
- Price
- $26.01
- Rating
- 3.0/5
- Reviews
- 4
- Age
- 1y ago

Sparkling Candle Happy Birthday Cake Topper Candle for Party Gold 15cm 2 packets
- Price
- $36.40
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Tazweeq Birthday Candles 5pcs Star Shaped Champagne Gold Birthday Candles Sparkler Candle for Birthday Cake
- Price
- $24.02
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1y ago
Newest
by launch date
Gold Sparkling Birthday Candles with Red Holders Fountain Candles for Cake Celebration 15cm 6 Pieces
- Price
- $22.57
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 6mo ago

6 Pcs 15seconds Duration Sparkling Candle with Holder Party and Birthday Candles Fountain Candle for Birthday Cake For all Occasion Celebration (15cm) Black
- Price
- $21.64
- Rating
- 2.4/5
- Reviews
- 5
- Age
- 6mo ago

Goldedge Sparkling Fountain Celebration Candles Gold 12cm 12 Peice (6pc x 2) No Batteries Needed Indoor/Outdoor Use Party & Event Decor
- Price
- $26.01
- Rating
- 3.0/5
- Reviews
- 4
- Age
- 1y ago

Sparkling Candle Happy Birthday Cake Topper Candle for Party Gold 15cm 2 packets
- Price
- $36.40
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 1y ago

Wonder-Candle Silver Celebration Candle Pack Set Of 10 Elegant Silver Decorative Cake Topper Candles For Birthdays Anniversaries And Special Occasions Crafted In Germany
- Price
- $70.50
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
17
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
1%
- wonder-candle35%
- (zh) Goldedge23%
- Generic19%
- Wondercandle12%
- FiestaVibes6%
- Meri Meri3%
- Open — no brand owns it (1 brand, 1%)
Demand
Sparklers search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 6.5× · 9 of 12 months tracked
Search terms
Top Sparklers search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sparkling candle8K/yr
- sparklers12K/yr
- sparklers firework5K/yr
Reviews and returns
What reviews say buyers love and hate about Sparklers
We read the reviews and the return reasons for every product selling here.
“Didnt last long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sparklers questions
Answered from the same tracked data.









