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Modeling Paste

Fail

Shoppers spend only $39K a year here, so Modeling Paste is a Fail.

Flapen Score
42
42 / 100
Ranks 90 of 104 Arts & Crafts niches · −10 vs the category median of 52
Market size
$39K/yr19K searches / yr
90-day growth
+40.6%search demand this quarter
Competition
75%top-5 click share · 11 brands · 51 sellers

Flapen Score

Modeling Paste against its category

The dotted line is the Arts & Crafts average. Past it, Modeling Paste is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Modeling Paste market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Modeling Paste 19K times last year and spent an estimated $39K. The top 5 brands take 88% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 19K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +40.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $39K a year.

Searches, last 12 months
19K
Growth, 90 days vs prior 90
+40.6%
Conversion, latest week
2.2%
Market size, estimated
$39Ka year
Top search term
modeling paste10K searches a year

02 · Price

A sale here is worth $92.00.

Listings sell for $92.00 on average, from $5.75 to $556.42. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $92.00 that is $0 to $9K a year per listing.

Average price
$92.00inside the $15 to $100 sweet spot
Price range
$5.75–$556.42
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$9K
Returns
1.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

24% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #158 within Arts & Crafts. It carries 769 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
24%
Prime listings
82%
Out of stock, average day
8.3%
Average rank
#158in Arts & Crafts
Average rating
4.46 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
769per listing
Listings tracked
17

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
60 months

Products

Top Modeling Paste products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

$0$4K$8K$12K$15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 rising

Sellers

51

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

7%

  • BLUEBIRD27%
  • Mont Marte26%
  • textuuri15%
  • PEBEO11%
  • Nicpro7%
  • Liquitex5%
  • Open — no brand owns it (5 brands, 7%)

Reviews and returns

What reviews say buyers love and hate about Modeling Paste

We read the reviews and the return reasons for every product selling here.

60%of positive reviews mention “الجودة الشاملة”
1.0%of orders come back
“Good quality,”
A buyer, on “الجودة الشاملة”60% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Modeling Paste questions

Answered from the same tracked data.