Skip to content

Markers

Maybe

Products sell for $35.68 on average, inside the sweet spot. But demand is soft, at +5.2% this quarter, so Markers is a Maybe.

Flapen Score
54
54 / 100
Top 41% of 104 Arts & Crafts niches · +2 vs the category median of 52
Market size
$272K/yr233K searches / yr
90-day growth
+5.2%search demand this quarter
Competition
59%top-5 click share · 17 brands · 51 sellers

Flapen Score

Markers against its category

The dotted line is the Arts & Crafts average. Past it, Markers is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Markers market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Markers 233K times last year and spent an estimated $272K. The top 5 brands take 67% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

3.3% of searches ended in a purchase last week.

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved +5.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $272K a year.

Searches, last 12 months
233K
Growth, 90 days vs prior 90
+5.2%
Conversion, latest week
3.3%
Market size, estimated
$272Ka year
Peak month
August1.2× the quietest month
Top search term
markers62K searches a year

02 · Price

A sale here is worth $35.68.

Listings sell for $35.68 on average, from $2.49 to $148.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $35.68 that is $9K to $18K a year per listing.

Average price
$35.68inside the $15 to $100 sweet spot
Price range
$2.49–$148.21
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$9K–$18K
Returns
1.1%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is reviews.

57% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #49 within Arts & Crafts. It carries 2,133 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
95%
Out of stock, average day
8.3%
Average rank
#49in Arts & Crafts
Average rating
4.41 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
2,133per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Markers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

$0$27K$54K$82K$109K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

51

Top-5 brand share

67%

Top 20: 100%

Top-5 click share

59%

Top 20: 100%

Open market

28%

  • SKY-TOUCH33%
  • Faber-Castell11%
  • TOUCH11%
  • Pilot7%
  • Corslet6%
  • OHLLWERD5%

Demand

Markers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KSpike '24Black Friday '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Markers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • markers62K/yr
  • colors30K/yr
  • الوان18K/yr
  • marker22K/yr
  • coloring markers15K/yr
  • الوان ماركر12K/yr
  • ألوان12K/yr
  • color13K/yr
  • marker pen13K/yr
  • coloring pens7K/yr

Reviews and returns

What reviews say buyers love and hate about Markers

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “لون”
20%of negative reviews mention “حبر جاف/فارغ”
1.1%of orders come back
“Some pens arrived dry”
A buyer, on “حبر جاف/فارغ”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Markers questions

Answered from the same tracked data.