glow sticks
Worth a lookShows low returns (0.9%), but a small market ($31K/yr) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Avg price
Incredible$37.13avg listing price — sweet spot $15–$100
Price range
Incredible$14.98–$83.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Good73%top-5 brand share — brands hold most of the demand
Review moat
Good1,384.22avg incumbent reviews — the moat a new listing must climb
Growth
Okay+18.8%90-day search growth — must beat 0% to launch
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Market size
Bad$31K$31K/yr · 55K searches
According to Flapen's Amazon United Arab Emirates niche tracking, glow sticks is a $31K/yr Amazon United Arab Emirates market (55K searches/yr). The top 5 brands hold 73% of demand. Verdict: Worth a look — 50/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
glow sticks market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $93K–$111K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #62
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 11.1%
- Avg brand age
- 39 months
- Avg seller age
- 61 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
15 rising
Sellers
38
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
22%
- SKY-TOUCH49%
- SYOSI8%
- KASTWAVE7%
- Montchi5%
- BeyondLuv4%
- Generic4%
Demand
Weekly Amazon search volume, last 39 weeks — +18.8% search growth over the last 90 days.Top glow sticks search terms
- glow in the dark27K/yr
- glow sticks12K/yr
- glow stick7K/yr
- neon5K/yr
- light stick4K/yr
Top glow sticks products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
SKY-TOUCH Glow in the Dark Glow Sticks Party Supplies 100 Pieces per Set Multi-Colored for Fun and Cool Games - Bracelet and Necklaces for Glowing Party Decorations
SKY-TOUCH$15.624.3★535 rev
SKY-TOUCH Glow in the Dark Glow Sticks Party Supplies 100 Pieces per Set Multi-Colored for Fun and Cool Games - Bracelet and Necklaces for Glowing Party Decorations
SKY-TOUCH$15.404.3★535 rev
SYOSI 80s Neon Costumes Accessories Set Slouch Socks Sweatband Headband Wristband for Women Girl Cosplay Party
SYOSI$37.904.7★4 rev
Neon Glow Face Paint Sticks 6pcs Body Paint Crayons Glow in the Dark Festival Party Accessories Kit UV & Blacklight Activated Rainbow Face Paint
KASTWAVE$31.444.0★4 rev
Montchi 100Pcs Glow Sticks Party Packs Neon Glowsticks for Kids with Connectors to Make Bracelets Necklaces Dark Supplies for Decoration Festival
Montchi$14.984.6★5 rev
Newest
by launch date
Duravel Glow in the Dark Stick Set Multi-Coloured 50 Glow Sticks with 46 Connectors 2 Ball Connectors 3 Triple Connectors for Party Decorations
Duravel$16.230 rev
16 PCS Foam Glow Sticks Bulk Glow in The Dark Party Supplies 3 Modes Flashing LED Light Sticks Glow in The Dark Party Supplies Light Up Toys for Parties
Generic$59.520 rev
10 PCS Fiber Optic Wands Kids Party Favors Stuffers LED Light Up Glow Sticks Glow in The Dark Party Supplies Glow In The Dark Sticks Party Supplies Set LED Flashing Light Sticks Light Up Toys
Generic$52.570 rev
Glow in the Dark Face Paint Kit 8 PCS UV Neon Face Paint Pens & Temporary Tattoo Markers Washable Festival Makeup Set for Kids & Adults Waterproof Body Paint for Halloween & Party Looks
KASTWAVE$46.463 rev
Neon Glow Face Paint Sticks 6pcs Body Paint Crayons Glow in the Dark Festival Party Accessories Kit UV & Blacklight Activated Rainbow Face Paint
KASTWAVE$31.444 rev
Trending
90-day click momentumDuravel Glow in the Dark Stick Set Multi-Coloured 50 Glow Sticks with 46 Connectors 2 Ball Connectors 3 Triple Connectors for Party Decorations
Duravel$16.230.0★
10 PCS Fiber Optic Wands Kids Party Favors Stuffers LED Light Up Glow Sticks Glow in The Dark Party Supplies Glow In The Dark Sticks Party Supplies Set LED Flashing Light Sticks Light Up Toys
Generic$52.570.0★
ADORBE 200Pcs Long Lasting Glow Sticks Glow in the Dark Party Supplies Set 7 Inch 8 colors Fun Game Toys with Eye Glasses Bracelets Necklaces for Christmas Decorations Kids Adults Birthday Party
ADORBE$42.354.2★
Glow in the Dark Face Paint Kit 8 PCS UV Neon Face Paint Pens & Temporary Tattoo Markers Washable Festival Makeup Set for Kids & Adults Waterproof Body Paint for Halloween & Party Looks
KASTWAVE$46.463.4★
16 PCS Foam Glow Sticks Bulk Glow in The Dark Party Supplies 3 Modes Flashing LED Light Sticks Glow in The Dark Party Supplies Light Up Toys for Parties
Generic$59.520.0★
What buyers say about glow sticks
What buyers praise and complain about, mined from review topics.What buyers love
“The sticks seem good”
“Good quality items”
What buyers complain about
“Does not glow”
“Bad quality”
“u can not close it only it is like stick”
“Description is wrong”
Top return reasons
Common questions
- Is glow sticks profitable to sell on Amazon United Arab Emirates?
- The niche generates $31K/yr across 18 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is +18.8%. Flapen's verdict: Worth a look (50/100).
- How competitive is the glow sticks niche?
- 15 brands and 38 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in glow sticks?
- Top complaints mined from reviews: السطوع/اللمعان/التوهج, الجودة الشاملة, الالتصاق. The return rate is 0.9%.
- What does it cost to enter the glow sticks niche?
- Listings span $14.98–$83.66; the average listing price is $37.13 (sweet spot $15–$100). The average incumbent carries 1,384 reviews — the moat a new listing must climb.