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Colored Paper

Fail

Shoppers spend only $40K a year here, so Colored Paper is a Fail.

Flapen Score
43
43 / 100
Ranks 86 of 104 Arts & Crafts niches · −9 vs the category median of 52
Market size
$40K/yr34K searches / yr
90-day growth
-22.6%search demand this quarter
Competition
80%top-5 click share · 10 brands · 16 sellers

Flapen Score

Colored Paper against its category

The dotted line is the Arts & Crafts average. Past it, Colored Paper is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Colored Paper market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Colored Paper 34K times last year and spent an estimated $40K. The top 5 brands take 85% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

8.7% of searches ended in a purchase last week.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $40K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-22.6%
Conversion, latest week
8.7%
Market size, estimated
$40Ka year
Top search term
colored paper14K searches a year

02 · Price

A sale here is worth $13.47.

Listings sell for $13.47 on average, from $7.38 to $25.71. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $13.47 that is $1K to $3K a year per listing.

Average price
$13.47under the $15 to $100 sweet spot
Price range
$7.38–$25.71
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
1.0%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #9 within Arts & Crafts. It carries 55 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
4.5%
Average rank
#9in Arts & Crafts
Average rating
4.46 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
55per listing
Listings tracked
12

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
36 months

Products

Top Colored Paper products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

$0$4K$8K$12K$16K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

16

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

11%

  • LUKADAH36%
  • Joinus23%
  • MOMENT11%
  • Dolphin10%
  • Premify5%
  • MARKQ3%
  • Open — no brand owns it (4 brands, 11%)

Demand

Colored Paper search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '26OctNovDecJanFebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.7× · 10 of 12 months tracked

Search terms

Top Colored Paper search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • colored paper14K/yr
  • craft paper9K/yr
  • color paper7K/yr
  • coloured paper5K/yr

Reviews and returns

What reviews say buyers love and hate about Colored Paper

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “تجربة الرسم”
25%of negative reviews mention “المنتج المعلن عنه مقابل المنتج الفعلي”
1.0%of orders come back
“Disappointed, misleading”
A buyer, on “المنتج المعلن عنه مقابل المنتج الفعلي”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Colored Paper questions

Answered from the same tracked data.