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Birthday Party Decoration

Birthday Party Decoration shows no brand lock-in (top 5 brands take 40% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

64
Worth a look

Top 4% of 104 Arts & Crafts niches · +12 vs the category median of 52

Market size 36Growth 45Conversion 24Competition 88Returns 76Price range 85Avg price 95Brand share 95Review moat 68Quality gap 68
This niche Category average · 104 niches

Is Birthday Party Decoration profitable on Amazon?

According to Flapen's Amazon United Arab Emirates niche tracking, Birthday Party Decoration is a $180K/yr Amazon United Arab Emirates market (332K searches/yr). The top 5 brands hold 40% of demand. Demand peaks in May. Verdict: Worth a look — 64/100.

Birthday Party Decoration: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +16.3% over the last 90 days and 1.9% of searches end in a purchase.

$180K

revenue / yr

Units sold / yr8K
Search volume / yr+16.3%332K
Conversion rate1.9%
Avg price$28.48

Who owns the niche?

The top 5 brands hold 40% of demand, so 60% of the market is open.

60%

open market share

Brands · sellers43 · 124
Top-5 product click share27%
Open market60%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 72 products

Sponsored placement72%
New entrants (1y)14· 2 succeeded
Avg rating4.3★
Avg reviews776

Top Birthday Party Decoration products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.

$0$4K$7K$11K$14K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

43 rising

Sellers

124

Top-5 brand share

40%

Top 20: 82%

Top-5 click share

27%

Top 20: 61%

Open market

54%

  • Goldedge11%
  • Party Propz10%
  • HuanShiJingXuan7%
  • KASTWAVE7%
  • Beauenty6%
  • KatchOn5%

Birthday Party Decoration demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume332KCVR1.9%Products72Brands43Top 5 Brands40%OOS Rate9.0%Rating4.3★Reviews776Avg BSR#177
8K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 1.7×

Top Birthday Party Decoration search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • birthday decoration83K/yr
  • birthday45K/yr
  • party decorations25K/yr
  • party16K/yr
  • happy birthday decoration15K/yr
  • birthday decoration for girls9K/yr
  • birthday decor9K/yr
  • عيد ميلاد8K/yr
  • birthday decorations9K/yr
  • birthday party decoration105K/yr

What reviews say buyers love and hate about Birthday Party Decoration

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews
الجودة الشاملة28%

excellent product

القيمة مقابل المال17%

Worth the money

لون15%

Nice colors

جودة المواد11%

Nice colors and good material

عمر البطارية11%

battery still running good after almost 9 months

What buyers complain about

94% of reviews
المنتج المعلن عنه مقابل المنتج الفعلي32%

Not as advertised

الحجم الكلي17%

Very very small in size

لون13%

Colours in the images are misleading

القيمة مقابل المال8%

Expensive

الالتصاق8%

u can not close it only it is like stick

Birthday Party Decoration return rate & reasons

Why buyers send it back, as a share of all return requests.

1.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1الحجم الكلي
19%
2الجودة الشاملة
18%
3لون
18%
4المنتج المعلن عنه مقابل المنتج الفعلي
13%
5الوظيفة - بشكل عام
6%

Common Birthday Party Decoration questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Birthday Party Decoration 64/100 on Amazon United Arab Emirates — Worth a look. The niche generates $180K/yr across 72 tracked products. 2 of 14 products launched in the last 360 days are still selling. Search demand moved +16.3% over the last 90 days.
Search demand for Birthday Party Decoration on Amazon United Arab Emirates peaks in May, where the busiest month runs 1.7× the quietest.