Birthday Candles
MaybeThe average product has only 75 reviews. But shoppers spend only $96K a year here, so Birthday Candles is a Maybe.
- Flapen Score
- 63 / 100Top 7% of 104 Arts & Crafts niches · +11 vs the category median of 5263
- Market size
- $96K/yr90K searches / yr
- 90-day growth
- +22.6%search demand this quarter
- Competition
- 35%top-5 click share · 16 brands · 24 sellers
Flapen Score
Birthday Candles against its category
The dotted line is the Arts & Crafts average. Past it, Birthday Candles is stronger. Inside it, weaker.
Market
The Birthday Candles market on Amazon at a glance
Shoppers on Amazon United Arab Emirates searched for Birthday Candles 90K times last year and spent an estimated $96K. The top 5 brands take 77% of clicks. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
7.0% of searches ended in a purchase last week.
Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $96K a year.
- Searches, last 12 months
- 90K
- Growth, 90 days vs prior 90
- +22.6%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $96Ka year
- Peak month
- November1.7× the quietest month
- Top search term
- birthday candles45K searches a year
02 · Price
A sale here is worth $15.28.
Listings sell for $15.28 on average, from $5.07 to $38.18. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $15.28 that is $2K to $4K a year per listing.
- Average price
- $15.28inside the $15 to $100 sweet spot
- Price range
- $5.07–$38.18
- Amazon United Arab Emirates median price
- $60.52across 3,090 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $2K–$4K
- Returns
- 1.5%of orders · Amazon United Arab Emirates median 1.6%
03 · Entry bar
The bar here is low.
57% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #35 within Arts & Crafts. It carries 75 reviews at 4.33 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 97%
- Out of stock, average day
- 12.3%
- Average rank
- #35in Arts & Crafts
- Average rating
- 4.33 starsAmazon United Arab Emirates average 4.27 stars
- Average reviews
- 75per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 1 of last year's 16 launches as successful.
16 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 16
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Birthday Candles products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Chocisong 12 Twisty Spiral Birthday Cake Candles (Champagne) Long Birthday Cake Cupcake Candle with Holder Thin Coil Elegant Wavy Candles Birthday Wedding Anniversary Ramadan Party Decoration
- Price
- $25.34
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

Hootyballoo Gold Curly Candles 12/Pack
- Price
- $19.24
- Rating
- 3.6/5
- Reviews
- 38
- Age
- 2y ago

GOLDEDGE 3D Shape Birthday Cake Candles Gold Glitter Birthday Candles Decorative Decoration for Birthday Anniversary Wedding Party Graduation Party (Two)
- Price
- $8.06
- Rating
- 3.9/5
- Reviews
- 24
- Age
- 2y ago

FiestaVibes 24 Striped Candles Assorted
- Price
- $8.79
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 2y ago

12 Pcs Long Metallic Silver Spiral Candles with Holders 12.5cm Elegant Cake Candles (0.52cm Thick) for Birthday Wedding & Party Decoration Paper Box Pack
- Price
- $6.95
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 8mo ago
Trending
90-day click momentum
12 Pcs Metallic Straight Birthday Candles with Holders Multi-Color Long Cake Candles for Birthday Anniversary & Party Decoration
- Price
- $5.18
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 8mo ago

12 Pcs Bright Rainbow Long Birthday Candles with Holders Colorful Cake Candles for Birthday Wedding & Party Celebration
- Price
- $5.18
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago

GOLDEDGE 3D Shape Birthday Cake Candles Gold Glitter Birthday Candles Decorative Decoration for Birthday Anniversary Wedding Party Graduation Party (Two)
- Price
- $8.06
- Rating
- 3.9/5
- Reviews
- 24
- Age
- 2y ago

Chocisong 12 Twisty Spiral Birthday Cake Candles (Silver) Long Birthday Cake Cupcake Candles with Holders Thin Coil Elegant Wavy Candles for Birthday Wedding Anniversary Ramadan Party Decorations
- Price
- $25.11
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 9mo ago

Chocisong 12 Twisty Spiral Birthday Cake Candles (Champagne) Long Birthday Cake Cupcake Candle with Holder Thin Coil Elegant Wavy Candles Birthday Wedding Anniversary Ramadan Party Decoration
- Price
- $25.34
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago
Newest
by launch date
Gold Sparkling Birthday Candles with Red Holders Fountain Candles for Cake Celebration 15cm 6 Pieces
- Price
- $22.57
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 6mo ago

6 Pcs 15seconds Duration Sparkling Candle with Holder Party and Birthday Candles Fountain Candle for Birthday Cake For all Occasion Celebration (15cm) Black
- Price
- $21.64
- Rating
- 2.4/5
- Reviews
- 5
- Age
- 6mo ago

Chocisong 12 Twisty Spiral Birthday Cake Candles (Champagne) Long Birthday Cake Cupcake Candle with Holder Thin Coil Elegant Wavy Candles Birthday Wedding Anniversary Ramadan Party Decoration
- Price
- $25.34
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 7mo ago

12 Pcs Long Metallic Silver Spiral Candles with Holders 12.5cm Elegant Cake Candles (0.52cm Thick) for Birthday Wedding & Party Decoration Paper Box Pack
- Price
- $6.95
- Rating
- 3.8/5
- Reviews
- 5
- Age
- 8mo ago

12 Pcs Bright Rainbow Long Birthday Candles with Holders Colorful Cake Candles for Birthday Wedding & Party Celebration
- Price
- $5.18
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
16 falling
Sellers
24
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
35%
Top 20: 83%
Open market
17%
- (zh) Goldedge29%
- FiestaVibes18%
- Chocisong14%
- Hootyballoo10%
- Goldedge7%
- Generic6%
- Open — no brand owns it (10 brands, 17%)
Demand
Birthday Candles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.7×
Search terms
Top Birthday Candles search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- birthday candles45K/yr
- candles birthday12K/yr
- birthday candle13K/yr
- cake candles6K/yr
- شموع عيد ميلاد5K/yr
- candle birthday4K/yr
- candles for birthday cake4K/yr
Reviews and returns
What reviews say buyers love and hate about Birthday Candles
We read the reviews and the return reasons for every product selling here.
“Didnt last long”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
11 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Birthday Candles questions
Answered from the same tracked data.









