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Balloons

Maybe

Returns run at only 1.3% of orders. But shoppers spend only $176K a year here, so Balloons is a Maybe.

Flapen Score
60
60 / 100
Top 13% of 104 Arts & Crafts niches · +8 vs the category median of 52
Market size
$176K/yr217K searches / yr
90-day growth
+15.7%search demand this quarter
Competition
54%top-5 click share · 20 brands · 72 sellers

Flapen Score

Balloons against its category

The dotted line is the Arts & Crafts average. Past it, Balloons is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Balloons market on Amazon at a glance

Shoppers on Amazon United Arab Emirates searched for Balloons 217K times last year and spent an estimated $176K. The top 5 brands take 64% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

4.6% of searches ended in a purchase last week.

Shoppers searched for this 217K times in the last 12 months. That counts every search on Amazon United Arab Emirates for this niche's terms. In the latest week, 4.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $176K a year.

Searches, last 12 months
217K
Growth, 90 days vs prior 90
+15.7%
Conversion, latest week
4.6%
Market size, estimated
$176Ka year
Peak month
June1.4× the quietest month
Top search term
balloons102K searches a year

02 · Price

A sale here is worth $17.71.

Listings sell for $17.71 on average, from $6.62 to $40.05. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $17.71 that is $4K to $9K a year per listing.

Average price
$17.71inside the $15 to $100 sweet spot
Price range
$6.62–$40.05
Amazon United Arab Emirates median price
$60.52across 3,090 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$4K–$9K
Returns
1.3%of orders · Amazon United Arab Emirates median 1.6%

03 · Entry bar

The bar here is low.

48% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #222 within Arts & Crafts. It carries 797 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
48%
Prime listings
100%
Out of stock, average day
2.3%
Average rank
#222in Arts & Crafts
Average rating
4.29 starsAmazon United Arab Emirates average 4.27 stars
Average reviews
797per listing
Listings tracked
25

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
39 months

Products

Top Balloons products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

$0$9K$18K$26K$35K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

72

Top-5 brand share

64%

Top 20: 100%

Top-5 click share

54%

Top 20: 94%

Open market

31%

  • Cal Star18%
  • ECVV16%
  • MOMENT14%
  • FengRise10%
  • Servewell6%
  • SKY-TOUCH5%

Demand

Balloons search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Balloons search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • balloons102K/yr
  • birthday balloons22K/yr
  • balloon19K/yr
  • balloons birthday party set16K/yr
  • بالونات11K/yr
  • baloon12K/yr
  • ballon10K/yr
  • ballons7K/yr
  • بالونات عيد ميلاد6K/yr
  • بالون6K/yr

Reviews and returns

What reviews say buyers love and hate about Balloons

We read the reviews and the return reasons for every product selling here.

58%of positive reviews mention “الجودة الشاملة”
25%of negative reviews mention “لون”
1.3%of orders come back
“NOT BABY PINK ITS LITERALLY NEON PINK”
A buyer, on “لون”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Balloons questions

Answered from the same tracked data.