023 mig wire
Skip itA small market ($78K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$27.77avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Conversion
Great9.8%search→purchase rate — share of searches ending in a sale
Price range
Great$8.01–$57.91cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good793.25avg incumbent reviews — the moat a new listing must climb
Brand share
Okay82%top-5 brand share — brands hold most of the demand
Growth
Okay+9.9%90-day search growth — must beat 0% to launch
Competition
Okay67%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$78K$78K/yr · 29K searches
According to Flapen's Amazon United States niche tracking, 023 mig wire is a $78K/yr Amazon United States market (29K searches/yr). The top 5 brands hold 82% of demand. Verdict: Skip it — 49/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
023 mig wire market data
- Units sold / yr
- 3K–3K
- avg 100–250/product
- Revenue / yr
- $69K–$83K
- units × avg price
- Conversion rate
- 9.8%
- Avg BSR
- #64
- Page quality
- 0%
- Prime
- 81%
- Sponsored
- 75%
- Out of stock
- 8.6%
- Avg brand age
- 72 months
- Avg seller age
- 161 days
Competition & brand share
The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.Brands
12 falling
Sellers
36
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
14%
- PGN Bearings33%
- ARCCAPTAIN22%
- YESWELDER14%
- ATLAS WELDER9%
- INE USA Since 19504%
- Lincoln Electric4%
- Open — no brand owns it (6 brands, 14%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +9.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top 023 mig wire search terms
- 023 mig welding wire13K/yr
- 025 mig welding wire7K/yr
- 023 mig wire5K/yr
- welding wire .0233K/yr
Top 023 mig wire products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
PGN ER70S-6 .023 Solid MIG Welding Wire - 10lb Spool
PGN Bearings$38.594.6★2,219 rev
ARCCAPTAIN MIG Welding Wire MIG Wire ER70S-6 2Lbs Gas Solid Carbon Steel Low Splatter MIG Welding Wire Compatible With Lincoln Miller Forney Harbor Welder 1KG (0.023 2Lb)
ARCCAPTAIN$16.664.7★938 rev
ATLASWELDER Solid MIG Welding Wire ER70S-6 .023 Inch 10LB with Low Spatter and High Levels of Deoxidizers for All Position Gas Welding
ATLAS WELDER$33.734.6★97 rev
YESWELDER ER70S-6 MIG Welding Wire 0.023 in 10 Pounds ABS Strong Spool
YESWELDER$38.414.7★2,044 rev
PGN ER70S-6 .023 Solid MIG Welding Wire - 2lb Spool
PGN Bearings$16.574.7★235 rev
Newest
by launch dateATLASWELDER Solid MIG Welding Wire ER70S-6 .023 Inch 10LB with Low Spatter and High Levels of Deoxidizers for All Position Gas Welding
ATLAS WELDER$33.7397 rev
MIG Welding Wire L-56 .025 Spool Mfr: ED030583-A
MOLLIFII$28.855 rev
YESWELDER ER70S-6 MIG Welding Wire 0.023 in 10 Pounds ABS Strong Spool
YESWELDER$38.412,044 rev
YESWELDER ER70S-6 Carbon Steel MIG Wire 0.023 in 2 lb
YESWELDER$16.902,044 rev
ARCCAPTAIN MIG Welding Wire MIG Wire ER70S-6 2Lbs Gas Solid Carbon Steel Low Splatter MIG Welding Wire Compatible With Lincoln Miller Forney Harbor Welder 1KG (0.023 2Lb)
ARCCAPTAIN$16.66938 rev
Trending
90-day click momentumATLASWELDER Solid MIG Welding Wire ER70S-6 .023 Inch 10LB with Low Spatter and High Levels of Deoxidizers for All Position Gas Welding
ATLAS WELDER$33.734.6★
INEFIL ER70S-6 Solid MIG Welding Wire .023 2 lb Spool | Made in Italy | Auto Body & Thin Gauge Steel AWS ER70S-6
INE USA Since 1950$16.764.7★
MIG Welding Wire L-56 .025 Spool
Lincoln Electric$23.564.7★
Blue Demon ER70S6 X .023 X 11 LB MIG Carbon Steel Welding Wire
Blue Demon$36.624.6★
YESWELDER ER70S-6 Carbon Steel MIG Wire 0.023 in 2 lb
YESWELDER$16.904.7★
What buyers say about 023 mig wire
What buyers praise and complain about, mined from review topics.What buyers love
“Acceptable product”
“Good Value”
“As advertised”
“Perfect fit”
“Comfortable boots, they do grab a lot of dirt”
“Great wire”
What buyers complain about
“The reel this wire comes on is extremely fragile”
“The spool is made of thin plastic and breaks easily”
“very poor quality”
“One of the worst welding wires that Ive ever used nothing”
“melts to fast”
Top return reasons
Common questions
- Is 023 mig wire profitable to sell on Amazon United States?
- The niche generates $78K/yr across 16 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +9.9%. Flapen's verdict: Skip it (49/100).
- How competitive is the 023 mig wire niche?
- 12 brands and 36 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 82% of demand.
- What do buyers complain about in 023 mig wire?
- Top complaints mined from reviews: Strength, Thickness, Quality-Overall. The return rate is 1.1%.
- When does demand for 023 mig wire peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the 023 mig wire niche?
- Listings span $8.01–$57.91; the average listing price is $27.77 (sweet spot $15–$100). The average incumbent carries 793 reviews — the moat a new listing must climb.