Is 24x24 pee pads for dogs profitable to sell on Amazon United States?

The niche generates $61K/yr across 11 tracked products. 90-day search growth is -10.7%. Flapen's verdict: Skip it (45/100).

How competitive is the 24x24 pee pads for dogs niche?

9 brands and 17 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in 24x24 pee pads for dogs?

Top complaints mined from reviews: Leak-Proof, Absorbency, Thickness. The return rate is 0.6%.

What does it cost to enter the 24x24 pee pads for dogs niche?

Listings span $10.36–$25.91; the average listing price is $19.30 (sweet spot $15–$100). The average incumbent carries 48,815 reviews — the moat a new listing must climb.

24x24 pee pads for dogs

Skip it

A deep review moat (48,815 avg reviews) — this niche doesn't clear our bar today.

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Conversion

Incredible13.0%

search→purchase rate — share of searches ending in a sale

Avg price

Great$19.30

avg listing price — sweet spot $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Price range

Good$10.36–$25.91

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad90%

top-5 brand share — brand-locked demand

Growth

Bad-10.7%

90-day search growth — must beat 0% to launch

Market size

Bad$61K

$61K/yr · 24K searches

Competition

Bad83%

top-5 click share — a locked-up shelf

Review moat

Bad48,815.09

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, 24x24 pee pads for dogs is a $61K/yr Amazon United States market (24K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 45/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

24x24 pee pads for dogs market data

Units sold / yr: 2K–3K; avg 100–250/product
Revenue / yr: $39K–$48K; units × avg price
Conversion rate: 13.0%
Avg BSR: #101
Page quality: 0%
Prime: 91%
Sponsored: 73%
Out of stock: 4.6%
Avg brand age: 40 months
Avg seller age: 162 days

Competition & brand share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 falling

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

Amazon Basics52%
BESTLE20%
Healqu11%
Blue Sky Wish4%
Red Rabbits3%
Glad3%
Open — no brand owns it (3 brands, 7%)

Top 24x24 pee pads for dogs search terms

24x24 pee pads for dogs10K/yr -5.1%8.3% conv.
puppy pads 24x247K/yr -10.2%8.3% conv.
pee pads 24x244K/yr -8.6%8.3% conv.
24 x 24 pee pads for dogs4K/yr -26.9%10.1% conv.

All search terms

Top 24x24 pee pads for dogs products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 11 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Basics Heavy Duty Dog and Puppy Pee Pads Leak-Proof 5-Layer Super Absorbent Quick-Dry Surface for Potty Training Regular Size 24x23 Blue & White 50 Count

Amazon Basics$17.254.6★43,736 rev

BESTLE Large Pet Training and Puppy Pads Pee Pad for Dogs 24x24-80 Count Super Absorbent & Leak-Proof

BESTLE$25.364.5★3,830 rev

Healqu Puppy Pads - 100-Count 24x24 - Advanced Leakproof Technology for Housebreaking & Training - Ultra Absorbent Puppy Pee Pads - Ideal for Dogs Puppies Cats - Attractant Pet Training Pads

Healqu$24.954.4★1,397 rev

Amazon Basics Leak-Proof Dog and Puppy Potty Training Pee Pads with Quick-Dry 5-Layer Super Absorbent Surface for Dog Training Floor Protection Regular Size 22x22 Blue & White 50 Count

Amazon Basics$10.364.5★221,553 rev

Amazon Basics Leak-Proof Dog and Puppy Potty Training Pee Pads with Quick-Dry 5-Layer Super Absorbent Design Regular Size 22 x 22 inch Blue & White 100 Count

Amazon Basics$17.464.5★221,553 rev

Newest

by launch date

Dog Pee Pads 24x24 100 Count Disposable Absorbent Potty Training Pads for Puppy Dogs Pet | Pet Potty Training Supplies

Brandon-super$20.9338 rev

1y ago

Glad for Pets XL Charcoal Training Pads Activated Carbon Odor Control with Heavy Duty Leak-Resistant Layers Quick-Dry Quilted Top Surface Indoor Potty and Crate Liner 24 x 24 in 30 Count

Glad$10.36424 rev

2y ago

BLUE SKY WISH Pet Training Pads 50 Count Size Large 24 x 24 Puppy Pads Absorbent Disposable Pee Pads for Dogs and Puppies (Large 24x24 inch Pads)

Blue Sky Wish$14.8469 rev

2y ago

80PCS Pet Training and Puppy Pads - 24x24 Disposable Waterproof Puppy Pee Pads - Maximum Absorption and Protection

Red Rabbits$23.77110 rev

3y ago

Healqu Puppy Pads - 100-Count 24x24 - Advanced Leakproof Technology for Housebreaking & Training - Ultra Absorbent Puppy Pee Pads - Ideal for Dogs Puppies Cats - Attractant Pet Training Pads

Healqu$24.951,397 rev

4y ago

What buyers say about 24x24 pee pads for dogs

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money15%

“Good Price”

Quality-Overall13%

“Being a glad product”

Absorbency13%

“Good Absorbent”

Leak-Proof10%

“They dont leak”

Size-Overall10%

“Fits perfect”

Advertised Vs Actual Product7%

“work as advertised”

Pet Friendly3%

“My puppy loves them”

Ease Of Cleaning2%

“Easy clean up”

Ease Of Use2%

“easy to use”

Cushion2%

“The perfect pet pad”

What buyers complain about

Leak-Proof28%

“not leakproof”

Absorbency14%

“Could be more absorbent”

Thickness12%

“They are paper thin”

Size-Overall8%

“Bigger than what i thought”

Quality-Overall7%

“They are low quality I've tried them a few times”

Value For Money4%

“Overpriced”

Smell3%

“Foul Odor”

Water Resistance2%

“the silicone mat is always wet”

Functionality-Overall2%

“But still does not work that well”

Ease Of Cleaning1%

“What a mess”

Top return reasons

Size-Overall53%

Value For Money9%

Absorbency8%

Leak-Proof6%

Thin6%

Advertised Vs Actual Product4%

Quality-Overall3%

Functionality-Overall3%

Escape Proof2%

Thickness2%

Common questions

Is 24x24 pee pads for dogs profitable to sell on Amazon United States?: The niche generates $61K/yr across 11 tracked products. 90-day search growth is -10.7%. Flapen's verdict: Skip it (45/100).
How competitive is the 24x24 pee pads for dogs niche?: 9 brands and 17 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in 24x24 pee pads for dogs?: Top complaints mined from reviews: Leak-Proof, Absorbency, Thickness. The return rate is 0.6%.
What does it cost to enter the 24x24 pee pads for dogs niche?: Listings span $10.36–$25.91; the average listing price is $19.30 (sweet spot $15–$100). The average incumbent carries 48,815 reviews — the moat a new listing must climb.