Is teacher planner profitable to sell on Amazon United States?

The niche generates $528K/yr across 71 tracked products. 39 of 45 products launched in the last 360 days are still selling. 90-day search growth is +277.5%. Flapen's verdict: Worth a look (71/100).

How competitive is the teacher planner niche?

35 brands and 101 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 44% of demand.

What do buyers complain about in teacher planner?

Top complaints mined from reviews: Thickness, Size-Overall, Paper Quality. The return rate is 1.3%.

When does demand for teacher planner peak?

Demand peaks in Jun–Jul–Aug; the busiest month runs 14.5× the quietest.

What does it cost to enter the teacher planner niche?

Listings span $6.36–$59.83; the average listing price is $15.51 (sweet spot $15–$100). The average incumbent carries 471 reviews — the moat a new listing must climb.

teacher planner

Worth a look

Shows demand growing +277.5% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Growth

Incredible+277.5%

90-day search growth — must beat 0% to launch

Competition

Great24%

top-5 click share — an open shelf

Brand share

Great44%

top-5 brand share — no brand owns this niche

Returns

Great1.3%

return rate — above 6% kills the launch gate

Price range

Great$6.36–$59.83

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great471.04

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$15.51

avg listing price — sweet spot $15–$100

Market size

Good$528K

$528K/yr · 2.1M searches

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, teacher planner is a $528K/yr Amazon United States market (2.1M searches/yr). The top 5 brands hold 44% of demand. Demand peaks in Jun–Jul–Aug. Verdict: Worth a look — 71/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

Market data

Units sold / yr: 40K–50K; avg 500–750/product
Revenue / yr: $620K–$776K; units × avg price
Launch success: 87%; 39 of 45 new (360d)
Conversion rate: 1.7%
Avg BSR: #523
Page quality: 0%
Prime: 99%
Sponsored: 94%
Out of stock: 15.5%
Avg brand age: 39 months
Avg seller age: 174 days

Competition

Clicks spread well past the top 5 (24% combined) — an open shelf where new products get seen.

Brands

35 falling

Sellers

101

Top-5 brand share

44%

Top 20: 87%

Top-5 click share

24%

Top 20: 59%

Open market

51%

Blue Sky12%
Forvencer12%
SUNEE8%
Youthamazing7%
Artfan6%
The Happy Planner5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +277.5% search growth over the last 90 days.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 14.5×

Open Trend

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 71 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Teacher Planner 2026-2027 Forvencer Academic Planner 2026-2027 Jul 2026 - Jun 2027 8.5x11 Weekly & Monthly Planning Book with 7 Periods School Agenda for Teacher Student Homeschool A4 Pink

Forvencer$13.744.8★538 rev

Teacher Planner 2026-2027 - Academic Planner Teacher Lesson Planner 2026-2027 July 2026 - June 2027 8.5 x 11 Lesson Plan Book Weekly & Monthly Lesson Calendar with with Colorful Laminated Tabs Quotes Inner Pocket

Artfan$10.164.7★879 rev

Carson Dellosa We Belong Teacher Planner 2026-2027 Undated 8 x 11 Lesson Plan Book with Stickers Class Schedule Weekly Calendar Classroom Must Haves Homeschool Essentials Classroom Must Haves

Carson Dellosa Education$15.734.6★857 rev

Blue Sky 2026-2027 Weekly and Monthly Academic Year Teacher Lesson Planner Calendar July 2026 - June 2027 8.5 x 11 Clear Pocket Cover Wirebound Laminated Tabs Storage Pocket Ditsy Dapple Light

Blue Sky$15.534.6★166 rev

Blue Sky 2026-2027 Weekly and Monthly Academic Year Teacher Lesson Planner Calendar July 2026 - June 2027 8.5 x 11 Flexible Cover Wirebound Laminated Tabs Storage Pocket Apple Sketch

Blue Sky$19.794.6★58 rev

Newest

by launch date

Happy Planner Disc-Bound 12-Month July 2026June 2027 Planner with 3 Extra Months Big Size 8.5 x 11 Teacher Layout Sunday Sketches

The Happy Planner$24.86151 rev

1mo ago

Happy Planner Disc-Bound 12-Month July 2026June 2027 Planner with 3 Extra Months Classic Size 7 x 9.25 Teacher Layout Teacher Notes

The Happy Planner$21.16195 rev

1mo ago

Happy Planner Disc-Bound 12-Month July 2026June 2027 Planner with 3 Extra Months Big Size 8.5 x 11 Teacher Layout Ditzy Garden

The Happy Planner$26.23151 rev

1mo ago

SKYDUE Teacher Planner 2026-2027 Academic Year 8.5 x 11 Deluxe Teacher Lesson Planner with Monthly Tabs & Stickers Lesson Plan Book 26-27 Rainbow

SKYDUE$11.45139 rev

3mo ago

AECCN Teacher Planner 2026-2027 Academic Year 8.5 x 11 with 7 Period Lesson Plan Book Weekly & Monthly Planner with 110gsm Thick Paper Cute School Supplies & Teacher Supplies for Classroom Organization

AECCN$12.7823 rev

3mo ago

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Document Organizing/Classification29%

“Well organized”

Design-Overall10%

“the design is attractive”

Size-Overall8%

“It is perfect size for all my needs”

Quality-Overall7%

“Amazing quality”

Ease Of Use6%

“you can easily open”

Value For Money5%

“Good price”

Advertised Vs Actual Product5%

“Exactly what I needed”

Color4%

“The colors are vibrant”

Paper Quality4%

“The paper is thick and smooth”

Durability4%

“Beautiful and Durable”

What buyers complain about

Thickness9%

“There is a thick”

Size-Overall7%

“The font is huge”

Paper Quality7%

“the paper is thin and low quality”

Advertised Vs Actual Product6%

“it is deceiving”

Durability5%

“The only complaint I had is how easy it can break”

Color4%

“Yellow & Thin”

Document Organizing/Classification3%

“dont want to use my phone as a calendar”

Print Quality3%

“didnt finish before the planner went to print”

Value For Money2%

“Not sure I can justify this price point”

Assembly/Installation2%

“Not Completely Assembled”

Top return reasons

Size-Overall50%

Advertised Vs Actual Product14%

Paper Quality6%

Value For Money5%

Design-Overall4%

Functionality-Overall3%

Quality-Overall2%

Weight Heavy2%

Color1%

Thin1%

Common questions

Is teacher planner profitable to sell on Amazon United States?: The niche generates $528K/yr across 71 tracked products. 39 of 45 products launched in the last 360 days are still selling. 90-day search growth is +277.5%. Flapen's verdict: Worth a look (71/100).
How competitive is the teacher planner niche?: 35 brands and 101 sellers compete. The top 5 products take 24% of clicks and top 5 brands hold 44% of demand.
What do buyers complain about in teacher planner?: Top complaints mined from reviews: Thickness, Size-Overall, Paper Quality. The return rate is 1.3%.
When does demand for teacher planner peak?: Demand peaks in Jun–Jul–Aug; the busiest month runs 14.5× the quietest.
What does it cost to enter the teacher planner niche?: Listings span $6.36–$59.83; the average listing price is $15.51 (sweet spot $15–$100). The average incumbent carries 471 reviews — the moat a new listing must climb.

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teacher planner

Market data

Competition

Demand & seasonality

Product shelf

Top sellers

Newest

Trending

Reviews

What buyers love

What buyers complain about

Top return reasons

Common questions

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