Is monthly planner 2026-2028 profitable to sell on Amazon United States?

The niche generates $217K/yr across 114 tracked products. 23 of 64 products launched in the last 360 days are still selling. 90-day search growth is +25.2%. Flapen's verdict: Worth a look (61/100).

How competitive is the monthly planner 2026-2028 niche?

39 brands and 72 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 41% of demand.

What do buyers complain about in monthly planner 2026-2028?

Top complaints mined from reviews: Size-Overall, Thickness, Paper Quality. The return rate is 1.6%.

What does it cost to enter the monthly planner 2026-2028 niche?

Listings span $5.25–$21.69; the average listing price is $10.51 (sweet spot $15–$100). The average incumbent carries 635 reviews — the moat a new listing must climb.

monthly planner 2026-2028

Worth a look

Shows a fragmented shelf (top 5 take 18% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Competition

Incredible18%

top-5 click share — an open shelf

Brand share

Great41%

top-5 brand share — no brand owns this niche

Returns

Great1.6%

return rate — above 6% kills the launch gate

Review moat

Good635.03

avg incumbent reviews — the moat a new listing must climb

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Growth

Good+25.2%

90-day search growth — must beat 0% to launch

Market size

Okay$217K

$217K/yr · 449K searches

Price range

Okay$5.25–$21.69

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$10.51

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, monthly planner 2026-2028 is a $217K/yr Amazon United States market (449K searches/yr). The top 5 brands hold 41% of demand. Verdict: Worth a look — 61/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

Market data

Units sold / yr: 20K–25K; avg 100–250/product
Revenue / yr: $210K–$263K; units × avg price
Launch success: 36%; 23 of 64 new (360d)
Conversion rate: 4.6%
Avg BSR: #966
Page quality: 0%
Prime: 100%
Sponsored: 95%
Out of stock: 13.1%
Avg brand age: 30 months
Avg seller age: 160 days

Competition

Clicks spread well past the top 5 (18% combined) — an open shelf where new products get seen.

Brands

39 rising

Sellers

Top-5 brand share

41%

Top 20: 86%

Top-5 click share

18%

Top 20: 45%

Open market

53%

Youthamazing11%
Coboll10%
Artfan8%
GoiUnlt7%
Urneeds6%
Blue Sky6%

Demand

Weekly Amazon search volume, last 40 weeks — +25.2% search growth over the last 90 days.

Open Trend

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 114 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Blue Sky Day Designer 2026-2028 Monthly Academic Year 24 Month Planner Calendar July 2026 - June 2028 8.5 x 11 Flexible Cover Stapled Binding Orange Blossom Mint

Blue Sky$10.664.6★427 rev

2026-2028 Monthly Planner - 3 Year Monthly Planner 2026-2028 Jan. 2026 - Dec. 2028 8.5 x 11 36 Months Calendar Planner with Spiral Bound Notes Pages Perfect for School & Office for Women & Men - Green

Kamoy$9.384.7★225 rev

2026-2028 Monthly Planner - 2 Year Monthly Planner/Calendar 2026-2028 July 2026 - June 2028 11 x 9 24 Monthly Planner with Tabs Back Pocket Holidays Twin-Wire Binding Note Pages

Indeme$9.924.7★3,434 rev

2026-2028 Monthly Planner Calendar - 3 Year Planner 2026-2028 Jan 2026Dec 2028 8.5 x 11 36 Monthly Calendar with Colorful Tabs Inner Pockets for Home School or Office Use

XIMDY$8.214.8★211 rev

2026-2028 Monthly Planner - Monthly Planner 2026-2028 from Jul.2026 - Jun.2028 2 Year Planners 8.5 x 11 2-Year Calendar with Back Pocket 24 Tabs

Urneeds$7.294.7★831 rev

Newest

by launch date

SKYDUE Pocket Calendar 2026-2028 Pocket Monthly Planner Jul 2026 - Dec 2028 for Purse 6.7 X 3.7 30-Month Small Planner Academic Year Calendar Compact Design with Plastic Sleeve

SKYDUE$6.741,439 rev

2mo ago

2027-2029 Monthly Planner - 3 Year Planner 2027-2029 JAN. 2027 - DEC. 2029 3 Year Calendar 2027-2028-2029 Monthly Planners 9 x 11 36 Month Calendar with Colorful Tabs Pocket Notes - Beige

Pinchoco$21.69424 rev

3mo ago

2026-2028 Monthly Planner - Jul. 2026 - Jun. 2028 Large 11 x 8.5 2 Year Monthly Calendar 2026-2028 24 Months Planner Inner Pocket Elastic Closure

Youthamazing$8.7982 rev

4mo ago

2026-2029 Monthly Planner - 3 Year Monthly Planner 2026-2029 July 2026 - June 2029 36 Months Calendar with Colorful Tabs & Inner Pocket 9 x 11

Coboll$14.68180 rev

5mo ago

2026-2029 Monthly Planner - 3 Year Planner/Calendar 2026-2029 JUL 2026 - JUN 2029 9 x 11 3 Year Calendar Planner 26-29 monthly planner with 36 Monthly Tabs Notes Pages Inner Pocket - Floral

Artfan$13.1815 rev

5mo ago

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Document Organizing/Classification24%

“Well organized”

Quality-Overall10%

“Excellent Quality”

Advertised Vs Actual Product9%

“As described”

Size-Overall9%

“Love the size”

Value For Money7%

“Great deal”

Ease Of Use6%

“Easy to read”

Writing Experience6%

“Easy to write on”

Design-Overall5%

“Cool design”

Durability3%

“durable so it will definitely last”

Paper Quality3%

“Cute, thick paper, simple”

What buyers complain about

Size-Overall18%

“just larger”

Thickness8%

“Not as thick”

Paper Quality7%

“the paper is thin and low quality”

Advertised Vs Actual Product6%

“it is deceiving”

Durability4%

“Arrived bent twice”

Quality-Overall4%

“Bad Quality”

Value For Money3%

“Little bit cheaper than I thought it was going to be”

Document Organizing/Classification3%

“If you need a daily planner/calendar to keep yourself organized this is not the one for you”

Print Quality2%

“didnt finish before the planner went to print”

Ease Of Use2%

“Awkward to use”

Top return reasons

Size-Overall52%

Advertised Vs Actual Product15%

Value For Money4%

Functionality-Overall4%

Quality-Overall3%

Paper Quality3%

Design-Overall3%

Color2%

Strength1%

Thin1%

Common questions

Is monthly planner 2026-2028 profitable to sell on Amazon United States?: The niche generates $217K/yr across 114 tracked products. 23 of 64 products launched in the last 360 days are still selling. 90-day search growth is +25.2%. Flapen's verdict: Worth a look (61/100).
How competitive is the monthly planner 2026-2028 niche?: 39 brands and 72 sellers compete. The top 5 products take 18% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in monthly planner 2026-2028?: Top complaints mined from reviews: Size-Overall, Thickness, Paper Quality. The return rate is 1.6%.
What does it cost to enter the monthly planner 2026-2028 niche?: Listings span $5.25–$21.69; the average listing price is $10.51 (sweet spot $15–$100). The average incumbent carries 635 reviews — the moat a new listing must climb.

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monthly planner 2026-2028

Market data

Competition

Demand

Product shelf

Top sellers

Newest

Trending

Reviews

What buyers love

What buyers complain about

Top return reasons

Common questions

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