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Monthly Calendar

Monthly Calendar shows a fragmented shelf (top 5 take 16% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

63
Worth a look

Top 3% of 426 Office Products niches · +16 vs the category median of 47

Market size 54Growth 59Conversion 55Competition 96Returns 71Price range 31Avg price 56Brand share 94Review moat 66Quality gap 20
This niche Category average · 426 niches

Is Monthly Calendar profitable on Amazon?

According to Flapen's Amazon United States niche tracking, Monthly Calendar is a $368K/yr Amazon United States market (627K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Jul–Aug–Sep. Verdict: Worth a look — 63/100.

Monthly Calendar: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +33.8% over the last 90 days and 4.6% of searches end in a purchase.

$368K

revenue / yr

Units sold / yr40K
Search volume / yr+33.8%627K
Conversion rate4.6%
Avg price$12.68

Who owns the niche?

The top 5 brands hold 41% of demand, so 59% of the market is open.

59%

open market share

Brands · sellers45 · 94
Top-5 product click share16%
Open market59%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.

0/100

page quality · 137 products

Sponsored placement93%
New entrants (1y)81· 42 succeeded
Avg rating4.7★
Avg reviews842

Top Monthly Calendar products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (16% combined) — an open shelf where new products get seen.

$0$7K$15K$22K$29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

45 rising

Sellers

94

Top-5 brand share

41%

Top 20: 83%

Top-5 click share

16%

Top 20: 41%

Open market

53%

  • Youthamazing10%
  • Blue Sky9%
  • Coboll8%
  • Artfan7%
  • Taja7%
  • GoiUnlt6%

Monthly Calendar demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume627KCVR4.6%Products137Brands45Top 5 Brands41%OOS Rate12.8%Rating4.7★Reviews842Avg BSR#770
25K15KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug, Sep · busiest ÷ quietest = 3.9×

Top Monthly Calendar search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • monthly planner 2026-2028175K/yr
  • monthly calendar185K/yr
  • planner 2026-202845K/yr
  • 2026-2028 monthly planner51K/yr
  • 2027 calendar planner17K/yr
  • 2 year planner 2026-202836K/yr
  • 2 year calendar 2026-2028 monthly planner18K/yr
  • 2027 planner monthly8K/yr
  • calendar planner 2026-20289K/yr
  • planner 2026-2027 monthly only6K/yr

What reviews say buyers love and hate about Monthly Calendar

What buyers mention most, as a share of all reviews.

What buyers love

78% of reviews
Document Organizing/Classification21%

Very well organized

Size-Overall10%

Like the size

Quality-Overall10%

Great build quality

Ease Of Use8%

Easy peezy

Advertised Vs Actual Product8%

As described

What buyers complain about

53% of reviews
Size-Overall11%

just larger

Value For Money10%

Maybe not worth the price

Functionality-Overall5%

does not function properly

Durability5%

Falls Apart Quickly

Quality-Overall5%

Absolute garbage

Monthly Calendar return rate & reasons

Why buyers send it back, as a share of all return requests.

2.2%

Return rate

74%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
47%
2Advertised Vs Actual Product
13%
3Value For Money
7%
4Functionality-Overall
5%
5Quality-Overall
3%

Common Monthly Calendar questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Monthly Calendar 63/100 on Amazon United States — Worth a look. The niche generates $368K/yr across 137 tracked products. 42 of 81 products launched in the last 360 days are still selling. Search demand moved +33.8% over the last 90 days.
Search demand for Monthly Calendar on Amazon United States peaks in Jul–Aug–Sep, where the busiest month runs 3.9× the quietest.