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63

desk calendar july 2026-2027

Worth a look

Shows demand growing +846.8% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 100Conversion 88Competition 61Returns 94Price range 63Avg price 51Brand share 65Review moat 52Quality gap 21

Growth

Incredible+846.8%

90-day search growth — must beat 0% to launch

Returns

Great1.1%

return rate — above 6% kills the launch gate

Conversion

Great10.1%

search→purchase rate — share of searches ending in a sale

Brand share

Good66%

top-5 brand share — brands hold most of the demand

Price range

Good$5.21–$31.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,405.95

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$12.14

avg listing price — sweet spot $15–$100

Market size

Okay$111K

$111K/yr · 90K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, desk calendar july 2026-2027 is a $111K/yr Amazon United States market (90K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 63/100.

Data updated Jul 9, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
8K–10K
avg 100–250/product
Revenue / yr
$97K–$121K
units × avg price
Launch success
88%
15 of 17 new (360d)
Conversion rate
10.1%
Avg BSR
#101
Page quality
0%
Prime
100%
Sponsored
92%
Out of stock
6.3%
Avg brand age
26 months
Avg seller age
189 days

Competition

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

23

Sellers

51

Top-5 brand share

66%

Top 20: 98%

Top-5 click share

48%

Top 20: 82%

Open market

30%

  • GuassLee17%
  • Indeme14%
  • Taja14%
  • SUNEE13%
  • Wabhas8%
  • Gannyfer4%

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$4K8%$9K12%$13K16%$18K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 39 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall18%

“Good size”

Quality-Overall11%

“Gives it a higher quality feel”

Document Organizing/Classification10%

“Great to stay organized”

Advertised Vs Actual Product7%

“As advertised”

Writing Experience7%

“easy to write in”

Value For Money6%

“Great value”

Design-Overall5%

“Cute design”

Paper Quality5%

“the paper quality is solid”

Color5%

“Colors are beautiful”

Ease Of Use5%

“easy to hang”

What buyers complain about

Size-Overall34%

“Also, the squares are small”

Strength6%

“It is flimsy”

Writing Experience6%

“the small theres not even room to write on”

Paper Quality6%

“the paper is a bit thicker than copy paper”

Advertised Vs Actual Product5%

“False advertising from a company I trusted”

Flatness4%

“Will not lay flat”

Value For Money4%

“Just little expensive”

Office Usability3%

“Will not lay flat on my desk”

Ease Of Use2%

“Not user friendly”

Wrinkles2%

“It also came in the mail super wrinkled so it wont lay flat”

Top return reasons

Size-Overall79%
Advertised Vs Actual Product6%
Flatness2%
Value For Money2%
Functionality-Overall2%
Quality-Overall1%
Paper Quality1%
Office Usability1%
Design-Overall1%
Strength1%

Common questions

Is desk calendar july 2026-2027 profitable to sell on Amazon United States?
The niche generates $111K/yr across 39 tracked products. 15 of 17 products launched in the last 360 days are still selling. 90-day search growth is +846.8%. Flapen's verdict: Worth a look (63/100).
How competitive is the desk calendar july 2026-2027 niche?
23 brands and 51 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 66% of demand.
What do buyers complain about in desk calendar july 2026-2027?
Top complaints mined from reviews: Size-Overall, Strength, Writing Experience. The return rate is 1.1%.
What does it cost to enter the desk calendar july 2026-2027 niche?
Listings span $5.21–$31.33; the average listing price is $12.14 (sweet spot $15–$100). The average incumbent carries 1,406 reviews — the moat a new listing must climb.

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