If I Die Binder

Shoppers searched for this 353K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -44.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $362K a year.

Searches, last 12 months

353K

Growth, 90 days vs prior 90

-44.5%

Conversion, latest week

4.2%

Market size, estimated

$362Ka year

Peak month

February5.0× the quietest month

Top search term

in case i die binder92K searches a year

Listings sell for $24.64 on average, from $9.34 to $47.07. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At $24.64 that is $2K to $6K a year per listing.

Average price

$24.64inside the $15 to $100 sweet spot

Price range

$9.34–$47.07

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

2.3%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #222 within Binders & Binding Systems. It carries 952 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

98%

Out of stock, average day

14.4%

Average rank

#222in Binders & Binding Systems

Average rating

4.45 starsAmazon United States average 4.42 stars

Average reviews

952per listing

Listings tracked

41

18 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

18

Successful launches

8Amazon's first-year sales bar

Average brand age

31 months