Black Binder 1.5 Inch
FailDemand is soft, at -24.3% this quarter, so Black Binder 1.5 Inch is a Fail.
- Flapen Score
- 41 / 100Ranks 313 of 426 Office Products niches · −6 vs the category median of 4741
- Market size
- $73K/yr30K searches / yr
- 90-day growth
- -24.3%search demand this quarter
- Competition
- 65%top-5 click share · 10 brands · 37 sellers
Flapen Score
Black Binder 1.5 Inch against its category
The dotted line is the Office Products average. Past it, Black Binder 1.5 Inch is stronger. Inside it, weaker.
Market
The Black Binder 1.5 Inch market on Amazon at a glance
Shoppers on Amazon United States searched for Black Binder 1.5 Inch 30K times last year and spent an estimated $73K. The top 5 brands take 93% of clicks. Demand peaks in Jan–Jul–Aug. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 13.7% of those searches ended in a purchase.
Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -24.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $73K a year.
- Searches, last 12 months
- 30K
- Growth, 90 days vs prior 90
- -24.3%
- Conversion, latest week
- 13.7%
- Market size, estimated
- $73Ka year
- Peak month
- August15.1× the quietest month
- Top search term
- black binder 1.5 inch10K searches a year
02 · Price
A sale here is worth $17.67.
Listings sell for $17.67 on average, from $5.65 to $35.79. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $17.67 that is $4K to $9K a year per listing.
- Average price
- $17.67inside the $15 to $100 sweet spot
- Price range
- $5.65–$35.79
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $4K–$9K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #36 within Binders & Binding Systems. It carries 3,877 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #36in Binders & Binding Systems
- Average rating
- 4.66 starsAmazon United States average 4.42 stars
- Average reviews
- 3,877per listing
- Listings tracked
- 20
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top Black Binder 1.5 Inch products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
37
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
5%
- Brand 146%
- Brand 225%
- Brand 316%
- Brand 43%
- Brand 53%
- Brand 62%
- Open — no brand owns it (4 brands, 5%)
Demand
Black Binder 1.5 Inch search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Jul, Aug · busiest ÷ quietest = 15.1×
Search terms
Top Black Binder 1.5 Inch search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- black binder 1.5 inch10K/yr
- 1.5 inch binders 3 ring black8K/yr
- black 3 ring binder 1.5 inch3K/yr
- black 1.5 inch binder3K/yr
- 1.5 inch black binder3K/yr
- 1.5 inch binder black3K/yr
Reviews and returns
What reviews say buyers love and hate about Black Binder 1.5 Inch
We read the reviews and the return reasons for every product selling here.
“the quality of the boards is so horrible”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Black Binder 1.5 Inch questions
Answered from the same tracked data.