How competitive is the White Pla niche on Amazon United States?

12 brands and 17 sellers compete in White Pla on Amazon United States. The top 5 White Pla products take 42% of clicks and its top 5 brands hold 87% of demand.

What do buyers complain about in White Pla?

White Pla buyers on Amazon United States complain most about Quality-Overall, Print Quality, Color, the themes mined from the niche's reviews. Its return rate is 0.7%.

What does it cost to enter the White Pla niche?

White Pla sells for $21.34 on average on Amazon United States, inside our $15–$100 sweet spot. Listings span $10.42–$45.76. The average incumbent carries 2,167 reviews — the moat a new listing must climb.

White Pla

White Pla shows searches that convert (18.9% search→purchase), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

Top 4% of 262 Industrial & Scientific niches · +14 vs the category median of 52

This niche Category average · 262 niches

Is White Pla profitable on Amazon?

According to Flapen's Amazon United States niche tracking, White Pla is a $3.3M/yr Amazon United States market (815K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Feb–Mar–Apr–May. Verdict: Worth a look — 66/100.

White Pla: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -4.7% over the last 90 days and 18.9% of searches end in a purchase.

$3.3M

revenue / yr

Units sold / yr200K

Search volume / yr-4.7%815K

Conversion rate18.9%

Avg price$21.34

Who owns the niche?

The top 5 brands hold 87% of demand, so 13% of the market is open.

13%

open market share

Brands · sellers12 · 17

Top-5 product click share42%

Open market13%

Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 37 products

Top White Pla products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

SUNLU PLA 3D Printer Filament White 1KG

Price: $16.53
Rating: 4.3/5
Reviews: 3,270
Age: 6y ago

ELEGOO PLA+ Filament 1.75mm White 1KG High Toughness PLA Plus 3D Printer Filament Dimensional Accuracy +/- 0.02mm 1kg Spool(2.2lbs) Fits for Most FDM 3D Printers

Price: $13.80
Rating: 4.7/5
Reviews: 1,417
Age: 2y ago

ELEGOO PLA Plus Filament 1.75mm White 1KG PLA+ Tougher and Stronger 3D Printer Filament Pro Dimensional Accuracy +/- 0.02mm 1kg Spool(2.2lbs) Fits for Most FDM 3D Printers

Price: $13.92
Rating: 4.6/5
Reviews: 624
Age: 3y ago

SUNLU PLA+2.0 3D Printer Filament White 4-Pack (4KG)

Price: $45.76
Rating: 4.6/5
Reviews: 1,328
Age: 2y ago

ELEGOO PLA Plus Filament 1.75mm White 2KG PLA+ Tougher and Stronger 3D Printer Filament Dimensional Accuracy +/- 0.02mm 2 Pcs 1kg Spool(2.2lbs) Fits for Most FDM 3D Printers

Price: $26.48
Rating: 4.6/5
Reviews: 1,066
Age: 3y ago

Newest

by launch date

Miailuy PLA+ Filament 1.75mm White 1kg Dimensional Accuracy +/- 0.02mm

Price: $11.50
Rating: 4.2/5
Reviews: 281
Age: 11mo ago

Soleyin PLA Filament 1.75mm Neatly Wound 3D Printer Filament 1kg Spool (2.2lbs) High-Speed Printing Dimensional Accuracy 0.02mm Strong Toughness No Warping Fit Most FDM 3D Printers White

Price: $11.04
Rating: 4.5/5
Reviews: 313
Age: 1y ago

3D Printer PLA Filament White30-300mm/s for Bambu Lab3D PrinterAMS AMSLite

Price: $10.42
Rating: 4.6/5
Reviews: 45
Age: 1y ago

DEEPLEE PLA Basic 1.75mm 3D Printer Filament White 1KG

Price: $11.22
Rating: 4.6/5
Reviews: 1,225
Age: 1y ago

DEEPLEE PLA+ 2.0 Filament 1.75mm 3D Printer Filament White 1KG

Price: $10.47
Rating: 4.7/5
Reviews: 1,421
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

42%

Top 20: 85%

Open market

SUNLU31%
ELEGOO29%
Deeplee10%
eSUN9%
Creality7%
OVERTURE4%
Open — no brand owns it (6 brands, 9%)

White Pla demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume815KCVR18.9%Products37Brands12Top 5 Brands87%OOS Rate2.3%Rating4.5★Reviews2,167Avg BSR#47

Peak months: Feb, Mar, Apr, May · busiest ÷ quietest = 3.0×

Top White Pla search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

white pla239K/yr -5.1%18.8% conv.
white pla filament129K/yr -5.2%16.5% conv.
white filament118K/yr +0.6%15.8% conv.
white filament pla60K/yr -0.4%16.6% conv.
pla white61K/yr +0.6%13.4% conv.
pla filament white44K/yr -14.6%12.3% conv.
pla white filament21K/yr -5.6%15.3% conv.
filament white19K/yr +3.1%10.9% conv.
white 3d printer filament20K/yr -4.8%11.9% conv.
sunlu white pla18K/yr -12.6%20.4% conv.

What reviews say buyers love and hate about White Pla

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Quality-Overall25%

“The overall build quality is impressive”

Value For Money21%

“Great value”

Color11%

“True to color”

Material Quality8%

“I also like the fact that the spools are a sturdy material”

Efficiency5%

“Filament works well”

What buyers complain about

77% of reviews

Quality-Overall17%

“Poor quality control”

Print Quality17%

“It just printed horribly”

Color13%

“the color is not what I expected”

Adhesion/Stickiness9%

“Doesn't stick well”

Functionality-Overall5%

“it did not work at all”

White Pla return rate & reasons

Why buyers send it back, as a share of all return requests.

0.7%

Return rate

37%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Color

17%

2Print Quality

12%

3Functionality-Overall

10%

4Value For Money

10%

5Size-Overall

Common White Pla questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores White Pla 66/100 on Amazon United States — Worth a look. The niche generates $3.3M/yr across 37 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved -4.7% over the last 90 days.