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78

wasp repellent outdoor

Launch it

A $992K/yr market growing +83.2% this quarter with returns at 0.5% — clears our launch bar.

Market size 77Growth 84Conversion 68Competition 78Returns 98Price range 83Avg price 91Brand share 56Review moat 25Quality gap 98

Quality gap

Incredible3.7★

avg incumbent rating — lower means beatable quality

Returns

Incredible0.5%

return rate — above 6% kills the launch gate

Avg price

Great$21.55

avg listing price — sweet spot $15–$100

Growth

Great+83.2%

90-day search growth — must beat 0% to launch

Price range

Great$6.31–$64.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great37%

top-5 click share — an open shelf

Market size

Great$992K

$992K/yr · 743K searches

Conversion

Good6.2%

search→purchase rate — share of searches ending in a sale

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Review moat

Bad4,150.68

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, wasp repellent outdoor is a $992K/yr Amazon United States market (743K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Mar–Apr–May–Jun–Jul. Verdict: Launch it — 78/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
40K–50K
avg 1,000–1,250/product
Revenue / yr
$862K–$1.1M
units × avg price
Launch success
56%
5 of 9 new (360d)
Conversion rate
6.2%
Avg BSR
#258
Page quality
0%
Prime
98%
Sponsored
96%
Out of stock
13.3%
Avg brand age
49 months
Avg seller age
153 days

Competition

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

22 rising

Sellers

72

Top-5 brand share

72%

Top 20: 99%

Top-5 click share

37%

Top 20: 70%

Open market

22%

  • Motrapso29%
  • Mighty Mint19%
  • DECYOOL10%
  • Spectracide7%
  • RESCUE!7%
  • Colton's Naturals6%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +83.2% search growth over the last 90 days.
45K35KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun, Jul · busiest ÷ quietest = 29.0×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%$40K8%$79K12%$119K16%$159K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 53 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control22%

“Bug be gone”

Smell16%

“Smells fresh”

Ease Of Use10%

“Easy and Effective”

Quality-Overall10%

“The build quality seems to be adequate”

Value For Money6%

“Excellent value”

Advertised Vs Actual Product5%

“As advertised”

Spray/Flow3%

“easy to spray”

Strength3%

“The clips are strong”

Safety Standards2%

“Safe product”

Design-Overall1%

“compact design”

What buyers complain about

Pest/Insect Control24%

“Doesn't work for ants”

Functionality-Overall24%

“Poor results”

Smell7%

“Awful smell”

Value For Money7%

“little expensive”

Spray/Flow5%

“Spray doesnt work”

Durability4%

“Also broke within a week of having it”

Quality-Overall3%

“Cheap quality”

Advertised Vs Actual Product3%

“Completely misleading”

Adhesion/Stickiness2%

“Sticky”

Size-Overall1%

“It's very large”

Top return reasons

Functionality-Overall19%
Pest/Insect Control14%
Spray/Flow13%
Value For Money12%
Leak-Proof9%
Advertised Vs Actual Product8%
Size-Overall7%
Smell5%
Defective Material/Parts4%
Adhesion/Stickiness1%

Common questions

Is wasp repellent outdoor profitable to sell on Amazon United States?
The niche generates $992K/yr across 53 tracked products. 5 of 9 products launched in the last 360 days are still selling. 90-day search growth is +83.2%. Flapen's verdict: Launch it (78/100).
How competitive is the wasp repellent outdoor niche?
22 brands and 72 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in wasp repellent outdoor?
Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Smell. The return rate is 0.5%.
When does demand for wasp repellent outdoor peak?
Demand peaks in Mar–Apr–May–Jun–Jul; the busiest month runs 29.0× the quietest.
What does it cost to enter the wasp repellent outdoor niche?
Listings span $6.31–$64.43; the average listing price is $21.55 (sweet spot $15–$100). The average incumbent carries 4,151 reviews — the moat a new listing must climb.

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