Extension Cord

Shoppers searched for this 34.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved +3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48.3M a year.

Searches, last 12 months

34.0M

Growth, 90 days vs prior 90

+3.5%

Conversion, latest week

9.9%

Market size, estimated

$48.3Ma year

Peak month

June1.6× the quietest month

Top search term

extension cord9.7M searches a year

Listings sell for $14.35 on average, from $6.22 to $26.70. Amazon reports units sold in ranges, and this niche reaches the top one: 1,000,000 units or more a year. The average listing sells 80,000 to 100,000 of them. At $14.35 that is $1.1M to $1.4M a year per listing.

Average price

$14.35under the $15 to $100 sweet spot

Price range

$6.22–$26.70

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

1,000,000 or moreAmazon's top range

Units per listing a year

80,000–100,000

Revenue per listing a year

$1.1M–$1.4M

Returns

1.3%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #39 within Accessories & Supplies. It carries 20,224 reviews at 4.76 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#39in Accessories & Supplies

Average rating

4.76 starsAmazon United States average 4.42 stars

Average reviews

20,224per listing

Listings tracked

42

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

53 months