Is bike computer profitable to sell on Amazon United States?

The niche generates $5.5M/yr across 45 tracked products. 13 of 13 products launched in the last 360 days are still selling. 90-day search growth is +50.6%. Flapen's verdict: Launch it (62/100).

How competitive is the bike computer niche?

14 brands and 109 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 77% of demand.

What do buyers complain about in bike computer?

Top complaints mined from reviews: Functionality-Overall, Instructions/User Manual/Troubleshooting, Ease Of Use. The return rate is 4.0%.

When does demand for bike computer peak?

Demand peaks in Apr–May–Jun–Jul; the busiest month runs 2.5× the quietest.

What does it cost to enter the bike computer niche?

Listings span $9.88–$714.52; the average listing price is $140.65 (sweet spot $15–$100). The average incumbent carries 829 reviews — the moat a new listing must climb.

bike computer

Launch it

A $5.5M/yr market growing +50.6% this quarter with returns at 4.0% — clears our launch bar.

Market size

Incredible$5.5M

$5.5M/yr · 1.6M searches

Competition

Good40%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+50.6%

90-day search growth — must beat 0% to launch

Review moat

Good829

avg incumbent reviews — the moat a new listing must climb

Avg price

Good$140.65

avg listing price — sweet spot $15–$100

Brand share

Okay77%

top-5 brand share — brands hold most of the demand

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Conversion

Okay2.5%

search→purchase rate — share of searches ending in a sale

Price range

Bad$9.88–$714.52

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals High Price

According to Flapen's Amazon United States niche tracking, bike computer is a $5.5M/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Launch it — 62/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

bike computer market data

Units sold / yr: 30K–40K; avg 750–1,000/product
Revenue / yr: $4.2M–$5.6M; units × avg price
Conversion rate: 2.5%
Avg BSR: #57
Page quality: 0%
Prime: 98%
Sponsored: 96%
Out of stock: 2.5%
Avg brand age: 39 months
Avg seller age: 180 days

Competition & brand share

The top 5 products take 40% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

109

Top-5 brand share

77%

Top 20: 100%

Top-5 click share

40%

Top 20: 75%

Open market

19%

Garmin32%
CYCPLUS19%
iGPSPORT15%
CATEYE7%
SY5%
Bikevee4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +50.6% search growth over the last 90 days.

Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 2.5×

Open Trend

Top bike computer search terms

bike computer256K/yr +70.0%1.6% conv.
garmin bike computer154K/yr +52.8%1.7% conv.
bike speedometer139K/yr +55.8%3.0% conv.
garmin edge121K/yr +44.4%1.6% conv.
garmin edge 54064K/yr +62.8%4.1% conv.
cycling computer58K/yr +55.0%0.9% conv.
bicycle speedometer49K/yr +46.0%3.0% conv.
igpsport46K/yr +24.0%0.9% conv.
cycplus49K/yr +37.6%2.7% conv.
bike gps39K/yr +65.8%0.7% conv.

All search terms

Top bike computer products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Garmin Edge 540 Compact GPS Cycling Computer with Button Controls Targeted Adaptive Coaching Advanced Navigation and More

Garmin$266.624.4★672 rev

CYCPLUS GPS Bike Computer Wireless Cycling Computer with Automatic Backlight Bicycle Speedometer Odometer with Waterproof and Large Battery Provide Professional Data Analysis(New Upgraded)

CYCPLUS$30.074.2★3,945 rev

iGPSPORT BSC200S GPS Bike Computer Wireless Route Navigation 2.4 Screen Bluetooth ANT+ Cycle Computer IPX7 Waterproof (BSC200S)

iGPSPORT$65.934.5★169 rev

SY Bicycle Speedometer and Odometer Wireless Waterproof Cycle Bike Computer with LCD Display & Multi-Functions by YS

SY$18.423.8★5,334 rev

Garmin Edge Explore 2 Easy-to-Use GPS Cycling Navigator eBike Compatibility Maps and Navigation with Safety Features

Garmin$234.064.3★492 rev

Newest

by launch date

BKVTOP GPS Bike Computer Wireless Cycling Computer with Green Auto Backlight 2.4 Inch Easy to Read LCD Speedometer Odometer IPX7 Waterproof Auto Start Stop for Road Mountain Bike MPH KMH

BKVTOP$27.5056 rev

3mo ago

iGPSPORT BSC500 GPS Bike Computer 3.3 Touchscreen MAP & Voice Navigation Ebike Mode Climb Training Function

iGPSPORT$145.6826 rev

3mo ago

Garmin Edge 550 Compact GPS Cycling Computer Vivid Color Display Bike-Specific Mapping Advanced Training and Performance Insights

Garmin$419.7826 rev

10mo ago

Garmin Edge 850 Compact GPS Cycling Computer Vivid Color Touchscreen Display Bike-Specific Mapping Advanced Training and Performance Insights

Garmin$531.2757 rev

10mo ago

Bikevee GPS Bike Computer Wireless Bicycle Speedometer Odometer 9 Languages Auto Backlight Auto Start Stop IPX7 Waterproof 2.4 Inch LCD Supports MPH KMH - Black

Bikevee$26.58574 rev

1y ago

What buyers say about bike computer

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“Great Value”

Quality-Overall9%

“Build quality feels solid”

GPS9%

“the GPS functions worked generally well”

Ease Of Use8%

“easy to operate”

Advertised Vs Actual Product5%

“Works as advertised”

Battery Life5%

“Long Battery life”

Assembly/Installation3%

“Easy set-up”

Display-Overall3%

“easy to read screen”

Efficiency3%

“Works great for my purpose”

Measurement/Reading Accuracy3%

“It is amazingly accurate”

What buyers complain about

Functionality-Overall10%

“Never worked”

Instructions/User Manual/Troubleshooting8%

“Poor instructions”

Ease Of Use6%

“Hard to open”

Size-Overall5%

“To small”

Quality-Overall5%

“Poor quality”

GPS4%

“Not the best navigator”

Durability4%

“lack of durability”

Connectivity-Overall4%

“when it did connect it would lose connection”

Assembly/Installation3%

“impossible to install”

Measurement/Reading Accuracy3%

“except for the missing precision”

Top return reasons

Functionality-Overall17%

Size-Overall11%

Value For Money8%

Connectivity-Overall8%

Advertised Vs Actual Product7%

Compatibility-Overall5%

Defective Material/Parts4%

GPS4%

Assembly/Installation3%

Ease Of Use3%

Common questions

Is bike computer profitable to sell on Amazon United States?: The niche generates $5.5M/yr across 45 tracked products. 13 of 13 products launched in the last 360 days are still selling. 90-day search growth is +50.6%. Flapen's verdict: Launch it (62/100).
How competitive is the bike computer niche?: 14 brands and 109 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 77% of demand.
What do buyers complain about in bike computer?: Top complaints mined from reviews: Functionality-Overall, Instructions/User Manual/Troubleshooting, Ease Of Use. The return rate is 4.0%.
When does demand for bike computer peak?: Demand peaks in Apr–May–Jun–Jul; the busiest month runs 2.5× the quietest.
What does it cost to enter the bike computer niche?: Listings span $9.88–$714.52; the average listing price is $140.65 (sweet spot $15–$100). The average incumbent carries 829 reviews — the moat a new listing must climb.

bike computer

bike computer market data

Competition & brand share

Demand & seasonality

Top bike computer search terms

Top bike computer products on Amazon

Top sellers

Newest

Trending

What buyers say about bike computer

What buyers love

What buyers complain about

Top return reasons

Common questions

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