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Airtag Bracelet for Kids

Pass

Airtag Bracelet for Kids scores 66 out of 100, a Pass. Shoppers spend an estimated $904K a year here, search demand grew +22.7% this quarter, and an estimated 1.1% of orders come back.

Flapen Score
66
66 / 100
Top 1% of 8,347 Electronics niches · +23 vs the category median of 43
Market size
$904K/yr1.8M searches / yr
90-day growth
+22.7%search demand this quarter
Competition
43%top-5 click share · 31 brands · 46 sellers

Flapen Score

Airtag Bracelet for Kids against its category

The dotted line is the Electronics average. Past it, Airtag Bracelet for Kids is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Airtag Bracelet for Kids market on Amazon at a glance

Shoppers on Amazon United States searched for Airtag Bracelet for Kids 1.8M times last year and spent an estimated $904K. The top 5 brands take 45% of clicks. Demand peaks in Aug–Sep. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +22.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $904K a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
+22.7%
Conversion, latest week
3.5%
Market size, estimated
$904Ka year
Peak month
August2.8× the quietest month
Top search term
airtag holder for kids508K searches a year

02 · Price

A sale here is worth $13.80.

Listings sell for $13.80 on average, from $4.50 to $95.76. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At $13.80 that is $14K to $17K a year per listing.

Average price
$13.80under the $15 to $100 sweet spot
Price range
$4.50–$95.76
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
60K–80K
Units per listing a year
1,000–1,250
Revenue per listing a year
$14K–$17K
Returns
1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #92 within GPS, Finders & Accessories. It carries 1,879 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.4%
Average rank
#92in GPS, Finders & Accessories
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
1,879per listing
Listings tracked
39

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
27 months

Products

Top Airtag Bracelet for Kids products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

31 falling

Sellers

46

Top-5 brand share

45%

Top 20: 89%

Top-5 click share

43%

Top 20: 81%

Open market

50%

  • Brand 114%
  • Brand 212%
  • Brand 38%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Airtag Bracelet for Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.8×

Search terms

Top Airtag Bracelet for Kids search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • airtag holder for kids508K/yr
  • airtag bracelet for kids205K/yr
  • air tagholder for kids217K/yr
  • airtag for kids148K/yr
  • kids airtag holder84K/yr
  • air tag bracelet55K/yr
  • air tag for kids63K/yr
  • airtag necklace for kids67K/yr
  • airtag bracelet61K/yr
  • airtag watch for kids35K/yr

Reviews and returns

What reviews say buyers love and hate about Airtag Bracelet for Kids

We read the reviews and the return reasons for every product selling here.

13%of positive reviews mention “Quality-Overall”
13%of negative reviews mention “Functionality-Overall”
1.1%of orders come back
“Only half work”
A buyer, on “Functionality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Airtag Bracelet for Kids questions

Answered from the same tracked data.